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ory.com, read 11 hours ago. Back to the report

83 to 100 in 10 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8383 nownow891top 25%91293395497598699799899910010full marks

Now #79,798 of 263,590Step 1 top 25%Step 10 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a tap-to-call link

    +6 points, to 89, and #32,224, 47,574 places up, and into the top 25%

    Add a tap-to-call phone link.

    99 pages

    See the pages
    • /
    • /about
    • /access-control
    • /admin-onboarding-portal
    • /adopters
    • /agent-plugins
    • /agent-security
    • /agentic-ai-security
    • /agentic-artificial-intelligence-ai-agents
    • /blog
    • and 89 more in the copied plan
  2. 2

    Answer the first question right under it

    +2 points, to 91

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    31 pages under /blog/

    See the pages
    • /blog/agentic-ai-identity-and-access
    • /blog/agentic-ai-security-mcp-oauth
    • /blog/ai-agent-security-visibility-first
    • /blog/auth-and-modern-software
    • /blog/auth-and-the-rise-of-departmental-llms
    • /blog/bastion-hosts-agentic-ai-control
    • /blog/boosting-trust-and-efficiency-a-conversation-with-supademos-ceo
    • /blog/case-study-identityserver-alternative-open-source
    • /blog/changelog-saml-jackson-2023
    • /blog/cloudflare-oauth-ory-hydra-migration
    • and 21 more in the copied plan
  3. 3

    Describe images

    +2 points, to 93

    Describe every content image in its alt text.

    97 pages

    See the pages
    • /
    • /about
    • /access-control
    • /admin-onboarding-portal
    • /agent-plugins
    • /agent-security
    • /agentic-ai-security
    • /agentic-artificial-intelligence-ai-agents
    • /blog
    • /blog/agentic-ai-identity-and-access
    • and 87 more in the copied plan
  4. 4

    Add structured data

    +2 points, to 95

    Add valid JSON-LD that says what the page is.

    37 pages

    See the pages
    • /access-control
    • /admin-onboarding-portal
    • /adopters
    • /agentic-ai-security
    • /blog
    • /cli
    • /community
    • /comparisons/ory-vs-auth0
    • /comparisons/ory-vs-cognito
    • /comparisons/ory-vs-firebase
    • and 27 more in the copied plan
  5. 5

    Link straight to the final address

    +2 points, to 97

    Point links and the sitemap at the final address, not at one that redirects.

    99 pages

    See the pages
    • /about
    • /access-control
    • /admin-onboarding-portal
    • /adopters
    • /agent-plugins
    • /agent-security
    • /agentic-ai-security
    • /agentic-artificial-intelligence-ai-agents
    • /blog
    • /blog/agentic-ai-identity-and-access
    • and 89 more in the copied plan
  6. 6

    Phrase headings as questions

    +1 point, to 98

    Phrase at least one heading as the question a person would ask.

    24 pages under /blog/

    See the pages
    • /blog/agentic-ai-identity-and-access
    • /blog/ai-agent-security-visibility-first
    • /blog/auth-and-modern-software
    • /blog/bastion-hosts-agentic-ai-control
    • /blog/boosting-trust-and-efficiency-a-conversation-with-supademos-ceo
    • /blog/case-study-identityserver-alternative-open-source
    • /blog/changelog-saml-jackson-2023
    • /blog/cloudflare-oauth-ory-hydra-migration
    • /blog/cloudflare-please-dont-vibe-code-your-own-crypto
    • /blog/elements-component-library
    • and 14 more in the copied plan
  7. 7

    Put figures in tables

    +1 point, to 99

    Where the guide compares options or gives figures, put them in a table.

    29 pages under /blog/

    See the pages
    • /blog/agentic-ai-identity-and-access
    • /blog/agentic-ai-security-mcp-oauth
    • /blog/ai-agent-security-visibility-first
    • /blog/auth-and-the-rise-of-departmental-llms
    • /blog/bastion-hosts-agentic-ai-control
    • /blog/boosting-trust-and-efficiency-a-conversation-with-supademos-ceo
    • /blog/case-study-identityserver-alternative-open-source
    • /blog/changelog-saml-jackson-2023
    • /blog/cloudflare-oauth-ory-hydra-migration
    • /blog/cloudflare-please-dont-vibe-code-your-own-crypto
    • and 19 more in the copied plan
  8. 8

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    18 pages

    See the pages
    • /agentic-artificial-intelligence-ai-agents
    • /blog/agentic-ai-identity-and-access
    • /blog/elements-component-library
    • /blog/next-frontier-for-ai-agents
    • /blog/ory-price-2024-dau-mau
    • /blog/security-update-addressing-xml-signature-verification-vulnerabilities
    • /blog/steps-to-identity-resilience
    • /blog/webauthn-passkeys-demystified-passwordless-login-ory
    • /comparisons/ory-vs-cognito
    • /comparisons/ory-vs-firebase
    • and 8 more in the copied plan
  9. 9

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    6 pages under /blog/

    See the pages
    • /blog/boosting-trust-and-efficiency-a-conversation-with-supademos-ceo
    • /blog/modern-application-architecture
    • /blog/ory-launches-ory-agent-security
    • /blog/ory-names-cro-and-cfo
    • /blog/transforming-security-and-access-with-ory-sso-solution-a-conversation-with-the-spike-team
    • /blog/understanding-saml-sso-the-basics-from-the-user-side
  10. 10

    Fix title lengths

    +1 point, to 100, and full marks

    Write a title of 15 to 65 characters that leads with what the page covers.

    13 pages, 7 of them under /blog/

    See the pages
    • /about
    • /admin-onboarding-portal
    • /blog/agentic-ai-identity-and-access
    • /blog/ai-agent-security-visibility-first
    • /blog/bastion-hosts-agentic-ai-control
    • /blog/cloudflare-oauth-ory-hydra-migration
    • /blog/nvidia-open-agent-safety-platform-plus-ory-defense-in-depth
    • /blog/steps-to-identity-resilience
    • /blog/webauthn-passkeys-demystified-passwordless-login-ory
    • /comparisons/ory-vs-cognito
    • and 3 more in the copied plan
4 more, to tidy up after 100
  1. 11

    Use one main heading

    Under a point

    Give the page exactly one h1 that says what it is about.

    3 pages

    See the pages
    • /adopters
    • /agent-security
    • /in-the-news
  2. 12

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    1 page

    See the pages
    • /blog/ory-powers-logins-most-visited-websites
  3. 13

    Remove ratings with no visible reviews

    Under a point

    Remove rating schema unless the reviews it counts are shown on the page.

    The home page

  4. 14

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    1 page

    See the pages
    • /deployment-solutions

Done since the first read

  1. Make near-copy pages distinct

    Done, seen on the read of October 24. It failed on 1 page before.

What else the read found

Half its pages start answering within 150 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /security790 ms
  • /oauth2-and-oidc750 ms
  • /permissions510 ms
  • /partners/cockroach-labs509 ms
  • /cli348 ms

Fastest: /partners/tetrate, 58 ms. Heaviest: /blog, 189 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • Next.jsFramework
  • CloudflareHosting
  • VercelHosting
  • Cloudflare Web AnalyticsAnalytics

From the structured data on its home page, as the site says it: an Organization named Ory Corp. mttr does not check the profiles it names.

  • Xorycorp
  • LinkedInory-corp
  • GitHubory
  • YouTube@ORYAcademy
pages with strong signs
5
hidden characters
2,638
chat, markdown or placeholders left in
0
dashes per 1,000 words
2.3
  • /pricing hidden characters a reader cannot see
  • /community hidden characters a reader cannot see
  • /blog/ory-the-must-have-for-your-startups-next-enterprise-customer hidden characters a reader cannot see
  • /blog/changelog-saml-jackson-2023 hidden characters a reader cannot see
  • /blog/ory-price-2024-dau-mau hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 3: Remove ratings with no visible reviews, Add a tap-to-call link and Describe images1 page
  • /admin-onboarding-portal fails 5: Add structured data, Add a tap-to-call link and Describe images1 page
  • /console-lite fails 5: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /mcp-server fails 5: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /talos fails 5: Add a tap-to-call link, Fix description lengths and Describe images1 page
  • /about fails 4: Add a tap-to-call link, Describe images and Fix title lengths1 page
  • /access-control fails 4: Add structured data, Add a tap-to-call link and Describe images1 page
  • /adopters fails 4: Add structured data, Use one main heading and Add a tap-to-call link1 page
  • /agent-security fails 4: Use one main heading, Add a tap-to-call link and Describe images1 page
  • /agentic-ai-security fails 4: Add structured data, Add a tap-to-call link and Describe images1 page
  • /agentic-artificial-intelligence-ai-agents fails 4: Add a tap-to-call link, Fix description lengths and Describe images1 page
  • /blog fails 4: Add structured data, Add a tap-to-call link and Describe images1 page

And 48 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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