- Middle site
- 91
- Level with it
Worth the mostLink straight to the final address+2
ownwell.com
75 of 100ahead of 42% of the sites mttr has read
Its strongest stage is Understand, at 88 against the middle site's 59. 1 fix, 7 points, take it to 82, into the top half of every site. Gemini does not cite it yet when asked “Is it a good time to rent or buy in Austin?”; it cites 6 other sites. See the answer
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 57,914 places up
- 75Now#146,115
- 82Add a way to get in touch#88,201
The top half of every site starts at 77. The middle site in Austin, TX scores 84.
Share
LinkedInShare on LinkedIn
FacebookShare on Facebook
The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
Held at 75 for its last 3 reads. 2 points take it into the top half.
Beside it on the board
- #150,336nabidka.net75
- #150,337localplumbercolumbus.com75
- #150,338ownwell.com75
- #150,339columbiaelectricalcouncil.com75
- #150,340hetnoorden.org75
6,963 sites score 75. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Austin, TX
- #1excavatorpartsdirect.com100
- #2deckpatioaustin.com99
- #3zilkerroofing.com98
- #598ownwell.com75
The middle site in Austin, TX scores 84.
Where it stands
Each stage against the middle site. It trails on Trust and Act.
- Middle site
- 59
- Ahead by
- 29
Worth the mostAnswer the first question right under it+1
- Middle site
- 98
- Behind by
- 21
Worth the mostRemove ratings with no visible reviews+4
- Middle site
- 57
- Behind by
- 46
Worth the mostAdd a way to get in touch+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page41133.2× typical
Words a page8243942.1× typical
Rules failing somewhere261412 more than typical
Half its pages answer in211 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
26 fixes. The first 20 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points each62,137 places up each
Add a way to get in touchAct77 of 1001 in 2
Add a tap-to-call linkAct91 of 1001 in 3
Worth 4 points36,006 places up
Remove ratings with no visible reviewsTrust27 of 10019 in 20
Worth 2 points19,376 places up
Link straight to the final addressAccess92 of 1001 in 2
Worth 1 point each11,731 places up each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Answer the first question right under itUnderstand3 of 1001 in 121
Show when guides were updatedTrust3 of 1003 in 5
Name the publisherTrust3 of 1003 in 4
Show sources on guidesTrust1 of 1001 in 2
Add real images to contentUnderstand15 of 1002 in 3
Phrase headings as questionsUnderstand6 of 1001 in 10
Add depth to thin pagesUnderstand4 of 1003 in 7
Use one main headingUnderstand15 of 1001 in 4
Fix description lengthsUnderstand20 of 1001 in 11
Add lists or tablesUnderstand5 of 1001 in 2
Fix pages that fail to loadAccess7 of 1003 in 4
Fix title lengthsUnderstand12 of 1001 in 6
Add structured dataUnderstand6 of 1001 in 3
Set each page's canonical addressAccess7 of 1002 in 5
Replace unsupported sales claimsTrust1 of 1002 in 3
Show 6 more fixes
Worth under a point each
Put figures in tablesUnderstand1 of 1001 in 28
Match structured data to the pageUnderstand3 of 1003 in 7
Put the text in the HTMLAccess2 of 1002 in 3
Add breadcrumb dataUnderstand4 of 1001 in 2
Describe imagesUnderstand2 of 1002 in 7
Set a share imageUnderstand2 of 1002 in 7
How AI reads this site
It reads mostly as real estate, and a little like lending, insurance and finance. 3 changes would make it plainer.
It reads as
Real estateIt says it is an organization in Austin.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Real estate
- Lending, insurance and finance
- Law firms
What an assistant reads first
Home pageWhat it says
TitleOwnwell: Reduce Your Property Taxes
DescriptionOwnwell combines technology and local expertise to help real estate owners save money on property taxes.
First headingSave Money on Property Taxes
OpeningSee your property tax savings in ~15 seconds.
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Real estate. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On ownwell.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Real estate. Keep the title under 60 characters and lead with the service, not the name.
- Name Austin in the first words
The site is in Austin, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On ownwell.com, name Austin in the home page title or first sentence, and in the description, where it reads naturally.
- Give each kind of work a page of its own
It reads close to Lending, insurance and finance as well as Real estate. Mixed on one page, neither reads plainly.
Agent instructions
On ownwell.com, find where the site mixes Real estate with Lending, insurance and finance, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Not cited in any of 3 answers
3 questions people ask about real estate in Austin, asked as a person would.
Is it a good time to rent or buy in Austin?
Gemini
Whether it’s a good time to rent or buy in Austin depends heavily on your timeline, your cash flow, and how long you plan to stay. The Austin housing and rental markets have shifted dramatically from the pandemic-era frenzy, creating a very specific environment for both options.
- 1Correction in PricesThe Case for Buying in Austin
- Home prices are down from their absolute 2022 peaks, with median prices in the city…
- 2Negotiation Power & InventoryThe Case for Buying in Austin
- The market has balanced out, providing around 4 to 5 months of housing inventory.
- 1
What are property taxes like in Austin?
Gemini
Property taxes in Austin, Texas, are notoriously high. Because Texas has no state income tax, local governments and school districts rely heavily on property taxes to fund public schools, roads, emergency services, and city operations.
- 1Austin ISD (School District)The Combined Tax Rate
- ~44% of the bill (the single largest chunk)
- 2City of AustinThe Combined Tax Rate
- ~25% of the bill
- 1
What do three-bedroom homes sell for in Austin right now?
Gemini
In Austin, Texas, three-bedroom homes typically sell across a broad range depending on whether you are looking directly within the city limits or expanding into the greater metro area.
- 1Inside Austin City Limits
- MLS market statistics indicate that the average listing and selling price for a 3-bedroom…
- 2Austin-Round Rock Metro Area
- If you expand to the wider 5-county metro area (including suburbs like Round Rock…
- 1
What the cited sites pass that it fails
Fix them from the action plan- Remove ratings with no visible reviews12 of 12 cited sites pass it; you fail it on 27 pages.
- Put the text in the HTML12 of 12 cited sites pass it; you fail it on 2 pages.
- Add a way to get in touch11 of 12 cited sites pass it; you fail it on 77 pages.