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pavinglady.com, read 3 days ago. Back to the report

92 to 100 in 15 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9292 nownow931top 5%9429539649659769779889899810991199129913991410015full marks

Now #15,274 of 263,582Step 1 top 5%Step 15 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Answer the first question right under it

    +1 point, to 93, and #10,796, 4,478 places up, and into the top 5%

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    21 pages under /blog/

    See the pages
    • /blog/asphalt-parking-lot-design-guide
    • /blog/asphalt-paving-defects
    • /blog/asphalt-paving-vs-concrete-vs-brick-paving
    • /blog/asphalt-vs-concrete-driveways
    • /blog/best-time-for-asphalt-pavement
    • /blog/can-you-pave-asphalt-over-concrete
    • /blog/concrete-paving-maintenance-checklist
    • /blog/different-types-of-asphalt-for-paving
    • /blog/high-quality-vs-low-quality-asphalt-paving
    • /blog/how-do-potholes-form
    • and 11 more in the copied plan
  2. 2

    Put figures in tables

    +1 point, to 94

    Where the guide compares options or gives figures, put them in a table.

    31 pages under /blog/

    See the pages
    • /blog/asphalt-drying-time
    • /blog/asphalt-parking-lot-design-guide
    • /blog/asphalt-paving-defects
    • /blog/asphalt-paving-vs-concrete-vs-brick-paving
    • /blog/asphalt-vs-concrete-driveways
    • /blog/best-time-for-asphalt-pavement
    • /blog/can-you-pave-asphalt-over-concrete
    • /blog/concrete-paving-maintenance-checklist
    • /blog/cost-to-pave-a-parking-lot-asphalt-or-concrete
    • /blog/different-types-of-asphalt-for-paving
    • and 21 more in the copied plan
  3. 3

    Phrase headings as questions

    +1 point, to 95

    Phrase at least one heading as the question a person would ask.

    19 pages, 12 of them under /blog/

    See the pages
    • /blog/asphalt-parking-lot-design-guide
    • /blog/asphalt-paving-defects
    • /blog/asphalt-paving-vs-concrete-vs-brick-paving
    • /blog/concrete-paving-maintenance-checklist
    • /blog/different-types-of-asphalt-for-paving
    • /blog/how-to-remove-tough-stains-from-asphalt-driveways
    • /blog/maintain-your-driveway-with-these-10-easy-tips
    • /blog/new-website
    • /blog/patch-resurface-or-replace-asphalt
    • /blog/prepare-your-asphalt-pavement-for-winter
    • and 9 more in the copied plan
  4. 4

    Use one main heading

    +1 point, to 96

    Give the page exactly one h1 that says what it is about.

    27 pages

    See the pages
    • /
    • /about-us/portfolio
    • /areas-served-boca-raton
    • /areas-served-fort-lauderdale
    • /areas-served/treasure-coast/indian-river
    • /blog
    • /blog/author/sandy
    • /blog/author/sandy/page/2
    • /blog/author/sandy/page/3
    • /blog/author/sandy/page/4
    • and 17 more in the copied plan
  5. 5

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    13 pages under /services/

    See the pages
    • /services/ada-compliance
    • /services/asphalt-paving
    • /services/asphalt-paving/asphalt-milling
    • /services/asphalt-paving/asphalt-repair
    • /services/brick-paver
    • /services/catch-basin-repair
    • /services/concrete-paving
    • /services/concrete-paving/concrete-repair
    • /services/concrete-paving/curbing
    • /services/line-striping
    • and 3 more in the copied plan
  6. 6

    Set a share image

    +1 point, to 97

    Set og:image so links to the page carry a picture.

    61 pages

    See the pages
    • /
    • /about-us
    • /about-us/find-us-on-the-web
    • /about-us/portfolio
    • /about-us/testimonials
    • /areas-served
    • /areas-served-boca-raton
    • /areas-served-fort-lauderdale
    • /areas-served/broward-county
    • /areas-served/miami-dade-county
    • and 51 more in the copied plan
  7. 7

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    30 pages

    See the pages
    • /
    • /about-us/find-us-on-the-web
    • /areas-served
    • /areas-served-boca-raton
    • /areas-served/miami-dade-county
    • /blog/author/sandy
    • /blog/author/sandy/page/2
    • /blog/author/sandy/page/3
    • /blog/author/sandy/page/4
    • /blog/category/uncategorized
    • and 20 more in the copied plan
  8. 8

    Allow pages to be indexed

    +1 point, to 98

    Remove noindex when the page is ready to be found.

    5 pages

    Steps for your host: Cloudflare, WordPress, Namecheap and more
    See the pages
    • /areas-served/treasure-coast/indian-river
    • /contact-us/thank-you
    • /local-listings
    • /plmanage
    • /services/brick-paver
  9. 9

    Put the text in the HTML

    Under a point

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    3 pages

    See the pages
    • /blog/new-website
    • /services/brick-paver
    • /services/parking-lot-maintenance
  10. 10

    Set each page's canonical address

    Under a point

    Add a canonical link that points to the page itself.

    5 pages

    See the pages
    • /areas-served/treasure-coast/indian-river
    • /contact-us/thank-you
    • /local-listings
    • /plmanage
    • /services/brick-paver
  11. 11

    Link straight to the final address

    +1 point, to 99

    Point links and the sitemap at the final address, not at one that redirects.

    14 pages, 9 of them under /blog/

    See the pages
    • /areas-served/treasure-coast/indian-river
    • /blog/author/sandy/page/2
    • /blog/author/sandy/page/3
    • /blog/author/sandy/page/4
    • /blog/category/uncategorized/page/2
    • /blog/category/uncategorized/page/3
    • /blog/category/uncategorized/page/4
    • /blog/page/2
    • /blog/page/3
    • /blog/page/4
    • and 4 more in the copied plan
  12. 12

    Bring deep pages closer to home

    Under a point

    Link to the page from a hub or a related page so it sits within three clicks of the home page.

    7 pages under /blog/

    See the pages
    • /blog/best-time-for-asphalt-pavement
    • /blog/guide-to-ada-compliant-paving
    • /blog/how-to-maintain-catch-basins
    • /blog/how-to-stripe-a-parking-lot
    • /blog/new-website
    • /blog/page/4
    • /blog/the-pros-and-cons-of-seal-coating
  13. 13

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  14. 14

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    7 pages, 5 of them under /blog/

    See the pages
    • /blog/asphalt-paving-defects
    • /blog/concrete-paving-maintenance-checklist
    • /blog/how-to-maintain-catch-basins
    • /blog/new-website
    • /blog/steps-involved-in-asphalt-resurfacing
    • /services/brick-paver
    • /services/parking-lot-maintenance
  15. 15

    Add real images to content

    +1 point, to 100, and full marks

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    8 pages, 6 of them under /blog/

    See the pages
    • /blog/asphalt-paving-defects
    • /blog/different-types-of-asphalt-for-paving
    • /blog/high-quality-vs-low-quality-asphalt-paving
    • /blog/how-does-weather-affect-asphalt
    • /blog/how-is-asphalt-made-part2
    • /blog/maintain-your-driveway-with-these-10-easy-tips
    • /services/concrete-paving/concrete-repair
    • /services/paving-maintenance-services-in-south-florida
5 more, to tidy up after 100
  1. 16

    Describe images

    Under a point

    Describe every content image in its alt text.

    9 pages

    See the pages
    • /
    • /areas-served/treasure-coast/indian-river
    • /blog/asphalt-paving-vs-concrete-vs-brick-paving
    • /blog/guide-to-ada-compliant-paving
    • /blog/the-importance-of-sealcoating
    • /industries-served/retail
    • /services/asphalt-paving
    • /services/brick-paver
    • /services/parking-lot-maintenance
  2. 17

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    2 pages

    See the pages
    • /local-listings
    • /privacy-policy
  3. 18

    Add structured data

    Under a point

    Add valid JSON-LD that says what the page is.

    1 page

    See the pages
    • /plmanage
  4. 19

    Add a tap-to-call link

    Under a point

    Add a tap-to-call phone link.

    1 page

    See the pages
    • /plmanage
  5. 20

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    1 page

    See the pages
    • /about-us/testimonials

What else the read found

Half its pages start answering within 79 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /plmanage1.6 s
  • /local-listings1.2 s
  • /blog/pros-and-cons-of-sealing-concrete-driveways1.2 s
  • /blog/the-importance-of-sealcoating1.2 s
  • /blog/page/21.2 s

Fastest: /job-dashboard, 44 ms. Heaviest: /blog/guide-to-ada-compliant-paving, 36 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • GoDaddy Website BuilderPlatform
  • CloudflareHosting
  • Google Tag ManagerAnalytics
  • Google AnalyticsAnalytics
  • LinkedIn InsightMarketing
  • Google reCAPTCHALibrary
  • jQueryLibrary
  • Google FontsFonts
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: an Organization named The Paving Lady. mttr does not check the profiles it names.

  • FacebookPavingLady
  • Instagramthepavinglady
  • LinkedInthe-paving-lady-inc-
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
1.6

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 4: Use one main heading, Fix description lengths and Describe images1 page
  • /plmanage fails 8: Allow pages to be indexed, Add structured data and Set each page's canonical address1 page
  • /local-listings fails 6: Allow pages to be indexed, Set each page's canonical address and Use one main heading1 page
  • /areas-served-boca-raton fails 3: Use one main heading, Fix description lengths and Set a share image1 page
  • /post-a-job fails 3: Use one main heading, Fix description lengths and Set a share image1 page
  • /sitemap fails 3: Use one main heading, Fix description lengths and Set a share image1 page
  • /areas-served fails 2: Fix description lengths and Set a share image1 page
  • /areas-served-fort-lauderdale fails 2: Use one main heading and Set a share image1 page
  • /blog fails 2: Use one main heading and Set a share image1 page
  • /careers fails 2: Fix description lengths and Set a share image1 page
  • /industries-served fails 2: Fix description lengths and Set a share image1 page
  • /job-dashboard fails 2: Fix description lengths and Set a share image1 page

And 12 more parts of the site.

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Fix pavinglady.com with your agent

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