philadelphiadental.com, read 3 days ago. Back to the report
76 to 100 in 12 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #142,134 of 263,582Step 1 top 50%Step 12 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Remove ratings with no visible reviews
+10 points, to 86, and #54,261, 87,873 places up, and into the top 50%
Remove rating schema unless the reviews it counts are shown on the page.
52 pages, 28 of them under /our-services/
8 of the 9 sites Gemini cites beside it pass this one.
See the pages
- /
- /about
- /accessibility-statement
- /ai-dentistry
- /blog
- /book-online
- /careers
- /contact
- /dentists
- /es
- and 42 more in the copied plan
- 2
Add a tap-to-call link
+4 points, to 90
Add a tap-to-call phone link.
45 pages, 31 of them under /our-services/
7 of the 9 sites Gemini cites beside it pass this one.
See the pages
- /about
- /ai-dentistry
- /blog
- /careers
- /dentists
- /es/blog
- /es/carreras
- /es/dentistas
- /es/ia-odontologia
- /es/nosotros
- and 35 more in the copied plan
- 3
Fix pages that fail to load
+4 points, to 94
Fix or remove the link. Every linked page should return 200.
32 pages, 31 of them under /es/servicios/
See the pages
- /es/servicios/childrens-dentistry
- /es/servicios/cosmetic-dentistry
- /es/servicios/cosmetic-dentistry/dental-bonding
- /es/servicios/cosmetic-dentistry/invisalign-clear-braces
- /es/servicios/cosmetic-dentistry/porcelain-dental-veneers
- /es/servicios/cosmetic-dentistry/teeth-whitening
- /es/servicios/cosmetic-dentistry/traditional-braces
- /es/servicios/emergency-dentistry
- /es/servicios/general-family-dentistry
- /es/servicios/general-family-dentistry/bone-grafting
- and 22 more in the copied plan
- 4
Fix description lengths
+2 points, to 96
Write a meta description of 70 to 165 characters that summarizes the page.
38 pages, 28 of them under /our-services/
See the pages
- /book-online
- /es/accesibilidad
- /es/carreras
- /es/clinicas/allegheny
- /es/clinicas/broad
- /es/clinicas/liberty-place
- /es/clinicas/moyamensing
- /es/clinicas/west-chester
- /es/dentistas
- /es/nosotros
- and 28 more in the copied plan
- 5
Link straight to the final address
+1 point, to 97
Point links and the sitemap at the final address, not at one that redirects.
67 pages
See the pages
- /about
- /accessibility-statement
- /ai-dentistry
- /blog
- /book-online
- /careers
- /contact
- /dentists
- /es
- /es/accesibilidad
- and 57 more in the copied plan
- 6
Add lists or tables
+1 point, to 98
Add a table, a list, or a definition list. Assistants quote these more readily than prose.
21 pages under /our-services/
See the pages
- /our-services/cosmetic-dentistry/dental-bonding
- /our-services/cosmetic-dentistry/invisalign-clear-braces
- /our-services/cosmetic-dentistry/porcelain-dental-veneers
- /our-services/cosmetic-dentistry/teeth-whitening
- /our-services/cosmetic-dentistry/traditional-braces
- /our-services/general-family-dentistry/bone-grafting
- /our-services/general-family-dentistry/composite-filling
- /our-services/general-family-dentistry/deep-cleaning
- /our-services/general-family-dentistry/dental-bridges
- /our-services/general-family-dentistry/dental-crowns
- and 11 more in the copied plan
- 7
Fix title lengths
+1 point, to 99
Write a title of 15 to 65 characters that leads with what the page covers.
18 pages
See the pages
- /
- /es
- /es/clinicas/allegheny
- /es/clinicas/broad
- /es/clinicas/liberty-place
- /es/clinicas/moyamensing
- /es/clinicas/west-chester
- /es/servicios
- /locations/allegheny
- /locations/broad
- and 8 more in the copied plan
- 8
Make near-copy pages distinct
Under a point
Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.
Once, for the whole site
8 of the 9 sites Gemini cites beside it pass this one.
- 9
Add an llms.txt
Under a point
Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.
Once, for the whole site
- 10
Link to your profiles
Under a point
Link from the home page, in its header or footer, to each profile you keep: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn.
Once, for the whole site
- 11
Phrase headings as questions
Under a point
Phrase at least one heading as the question a person would ask.
5 pages under /locations/
See the pages
- /locations/allegheny
- /locations/broad
- /locations/liberty-place
- /locations/moyamensing
- /locations/west-chester
- 12
Set a share image
+1 point, to 100, and full marks
Set og:image so links to the page carry a picture.
17 pages, 15 of them under /es/
See the pages
- /book-online
- /es
- /es/accesibilidad
- /es/carreras
- /es/cita
- /es/clinicas
- /es/clinicas/allegheny
- /es/clinicas/broad
- /es/clinicas/liberty-place
- /es/clinicas/moyamensing
- and 7 more in the copied plan
2 more, to tidy up after 100
- 13
Use one main heading
Under a point
Give the page exactly one h1 that says what it is about.
5 pages
See the pages
- /accessibility-statement
- /es/accesibilidad
- /es/politica-de-privacidad
- /nondiscrimination
- /privacy-policy
- 14
Add depth to thin pages
Under a point
Add true, specific detail until the page covers its subject.
1 page
See the pages
- /our-services/cosmetic-dentistry/traditional-braces
What else the read found
Half its pages start answering within 122 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/our-services/service-specials229 ms/our-services/cosmetic-dentistry/traditional-braces210 ms/our-services198 ms/dentists190 ms/our-services/general-family-dentistry/deep-cleaning184 ms
Fastest: /privacy-policy, 24 ms. Heaviest: /locations/broad, 23 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
Next.jsFramework
VercelHosting
- GGoogle AnalyticsAnalytics
From the structured data on its home page, as the site says it: an Organization named Philadelphia Dental. mttr does not check the profiles it names.
- Facebookphiladelphiadental
- Instagramphiladelphiadental
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 1.7
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 2: Remove ratings with no visible reviews and Fix title lengths1 page/insurancepasses every rule1 page/book-onlinefails 4: Remove ratings with no visible reviews, Fix description lengths and Link straight to the final address1 page/esfails 4: Remove ratings with no visible reviews, Fix title lengths and Link straight to the final address1 page/nondiscriminationfails 4: Remove ratings with no visible reviews, Use one main heading and Fix title lengths1 page/aboutfails 3: Remove ratings with no visible reviews, Add a tap-to-call link and Link straight to the final address1 page/accessibility-statementfails 3: Remove ratings with no visible reviews, Use one main heading and Link straight to the final address1 page/ai-dentistryfails 3: Remove ratings with no visible reviews, Add a tap-to-call link and Link straight to the final address1 page/blogfails 3: Remove ratings with no visible reviews, Add a tap-to-call link and Link straight to the final address1 page/careersfails 3: Remove ratings with no visible reviews, Add a tap-to-call link and Link straight to the final address1 page/dentistsfails 3: Remove ratings with no visible reviews, Add a tap-to-call link and Link straight to the final address1 page/our-servicesfails 3: Add a tap-to-call link, Fix title lengths and Link straight to the final address1 page
And 8 more parts of the site.
The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.
Rather go through these with one of our experts? Book a strategy session