- Middle site
- 91
- Ahead by
- 2
Worth the mostPut the text in the HTML+3
philadoptables.org
65 of 100ahead of 23% of the sites mttr has read
Its strongest stage is Access, at 93 against the middle site's 91. 3 fixes, 15 points, take it to 80, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
3 fixes, 93,702 places up
- 65Now#199,700
- 72Add a tap-to-call link#165,680
- 76Add structured data#138,655
- 80Answer the first question right under it#105,998
The top half of every site starts at 77. The middle site in Philadelphia, PA scores 82.
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Where it ranks
Held at 65 for its last 2 reads. 12 points take it into the top half.
Beside it on the board
- #202,040nenitas.top65
- #202,0411880restoration.com65
- #202,042philadoptables.org65
- #202,043alliance4safety.org65
- #202,044ejohn.org65
3,670 sites score 65. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Philadelphia, PA
- #1homeglowcleaningservices.com100
- #2roofer.quest99
- #31stoprestoration.com99
- #359philadoptables.org65
The middle site in Philadelphia, PA scores 82.
Where it stands
Each stage against the middle site. It trails on Understand and Trust.
- Middle site
- 59
- Behind by
- 24
Worth the mostAdd structured data+4
- Middle site
- 98
- Behind by
- 29
Worth the mostShow sources on guides+4
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page21131.6× typical
Words a page19139452% below typical
Rules failing somewhere20146 more than typical
Half its pages answer in34 ms210 ms84% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
20 fixes. The first 12 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points36,362 places up
Add a tap-to-call linkAct100 of 1001 in 3
Worth 4 points each20,157 places up each
Add structured dataUnderstand100 of 1001 in 3
Answer the first question right under itUnderstand99 of 1001 in 121
Show sources on guidesTrust65 of 1001 in 2
Worth 3 points each14,921 places up each
Match structured data to the pageUnderstand100 of 1003 in 7
Phrase headings as questionsUnderstand99 of 1001 in 10
Add depth to thin pagesUnderstand94 of 1003 in 7
Name the publisherTrust99 of 1003 in 4
Put the text in the HTMLAccess37 of 1002 in 3
Worth 2 points each10,648 places up each
Put figures in tablesUnderstand99 of 1001 in 28
Add lists or tablesUnderstand91 of 1001 in 2
Fix description lengthsUnderstand91 of 1001 in 11
Show 8 more fixes
Worth 1 point each6,667 places up each
Set a share imageUnderstand100 of 1002 in 7
Add breadcrumb dataUnderstand99 of 1001 in 2
Describe imagesUnderstand21 of 1002 in 7
Fix title lengthsUnderstand13 of 1001 in 6
Add real images to contentUnderstand4 of 1002 in 3
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
How AI reads this site
It reads closest to nonprofits and charities, but only loosely. 4 changes would make it plainer.
It reads as
Nonprofits and charitiesIt says it is in Philadelphia.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Nonprofits and charities
- Law firms
- Trades and home services
What an assistant reads first
Home pageWhat it says
TitlePhiladoptables — Helping Philly's homeless animals every day
DescriptionHelping Philly's homeless animals every day
First headingPhiladoptables
OpeningThe 2027 Philadoptables Hunks for Hounds Calendar is officially here! On Sunday, … Continue Reading…
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Nonprofits and charities. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On philadoptables.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Nonprofits and charities. Keep the title under 60 characters and lead with the service, not the name.
- Rewrite the description
Its description is 43 characters, too few to choose a site by.
Agent instructions
On philadoptables.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Philadelphia in the first words
The site is in Philadelphia, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On philadoptables.org, name Philadelphia in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On philadoptables.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Nonprofits and charities), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.