LeaderboardEvery site, rankedFree toolsChecks, no sign-upAgentsYour agent fixes itDocsThe API and MCP

pierceflooring.com, read 2 days ago. Back to the report

86 to 100 in 19 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8686 nownow901top 10%92293395496596697797897997109811981298139814991599169917991810019full marks

Now #61,398 of 263,590Step 1 top 10%Step 19 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Show sources on guides

    +4 points, to 90, and #25,806, 35,592 places up, and into the top 10%

    Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.

    59 pages, 32 of them under /flooring/

    See the pages
    • /about/locations/billings-mt-59102
    • /about/locations/billings-mt-59102/our-team
    • /about/locations/bozeman-mt-59718
    • /about/locations/bozeman-mt-59718/our-team
    • /about/locations/missoula-mt-59801
    • /about/locations/missoula-mt-59801/our-team
    • /about/pierce-promise
    • /accessibility
    • /blog
    • /cabinets
    • and 49 more in the copied plan
  2. 2

    Answer the first question right under it

    +2 points, to 92

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    66 pages

    See the pages
    • /4-flooring-tips-for-small-rooms
    • /5-signs-time-replace-your-flooring-montana
    • /about/financing
    • /about/locations
    • /about/locations/billings-mt-59102
    • /about/locations/billings-mt-59102/our-team
    • /about/locations/bozeman-mt-59718
    • /about/locations/bozeman-mt-59718/our-team
    • /about/locations/missoula-mt-59801
    • /about/locations/missoula-mt-59801/our-team
    • and 56 more in the copied plan
  3. 3

    Add depth to thin pages

    +1 point, to 93

    Add true, specific detail until the page covers its subject.

    58 pages, 31 of them under /flooring/

    See the pages
    • /about/financing
    • /about/locations
    • /about/locations/billings-mt-59102
    • /about/locations/billings-mt-59102/our-team
    • /about/locations/bozeman-mt-59718
    • /about/locations/bozeman-mt-59718/our-team
    • /about/locations/missoula-mt-59801
    • /about/locations/missoula-mt-59801/our-team
    • /accessibility
    • /blog
    • and 48 more in the copied plan
  4. 4

    Put figures in tables

    +2 points, to 95

    Where the guide compares options or gives figures, put them in a table.

    76 pages

    See the pages
    • /4-flooring-tips-for-small-rooms
    • /about/financing
    • /about/locations
    • /about/locations/billings-mt-59102
    • /about/locations/billings-mt-59102/our-team
    • /about/locations/bozeman-mt-59718
    • /about/locations/bozeman-mt-59718/our-team
    • /about/locations/missoula-mt-59801
    • /about/locations/missoula-mt-59801/our-team
    • /about/pierce-promise
    • and 66 more in the copied plan
  5. 5

    Add lists or tables

    +1 point, to 96

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    49 pages

    See the pages
    • /about/financing
    • /about/locations/billings-mt-59102
    • /about/locations/billings-mt-59102/our-team
    • /about/locations/bozeman-mt-59718
    • /about/locations/bozeman-mt-59718/our-team
    • /about/locations/missoula-mt-59801
    • /about/locations/missoula-mt-59801/our-team
    • /about/pierce-promise
    • /cabinets
    • /cabinets/bathroom-vanities
    • and 39 more in the copied plan
  6. 6

    Set a share image

    Under a point

    Set og:image so links to the page carry a picture.

    79 pages

    See the pages
    • /
    • /about
    • /about/financing
    • /about/locations
    • /about/locations/billings-mt-59102
    • /about/locations/billings-mt-59102/our-team
    • /about/locations/bozeman-mt-59718
    • /about/locations/bozeman-mt-59718/our-team
    • /about/locations/missoula-mt-59801
    • /about/locations/missoula-mt-59801/our-team
    • and 69 more in the copied plan
  7. 7

    Put the text in the HTML

    +1 point, to 97

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    16 pages, 10 of them under /flooring/

    See the pages
    • /about/locations/billings-mt-59102
    • /about/locations/bozeman-mt-59718
    • /about/locations/missoula-mt-59801
    • /commercial/gallery
    • /flooring/area-rugs/gallery
    • /flooring/carpet/gallery
    • /flooring/hardwood/gallery
    • /flooring/hardwood/hardwood-brands
    • /flooring/hardwood/products
    • /flooring/laminate/gallery
    • and 6 more in the copied plan
  8. 8

    Make near-copy pages distinct

    Under a point

    Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.

    Once, for the whole site

  9. 9

    Link to orphaned pages

    Under a point

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  10. 10

    Speed up the server

    Under a point

    Cache pages or speed up the server. Crawlers give a slow site fewer visits.

    Once, for the whole site

  11. 11

    Fix description lengths

    +1 point, to 98

    Write a meta description of 70 to 165 characters that summarizes the page.

    24 pages

    See the pages
    • /about/locations/billings-mt-59102
    • /about/locations/bozeman-mt-59718
    • /about/locations/missoula-mt-59801
    • /author/dealer-team
    • /author/dealer-team/page/2
    • /author/jasmine-meymandi
    • /best-flooring-for-montana-basements
    • /best-flooring-for-pets-in-montana
    • /blog
    • /category/area-rugs
    • and 14 more in the copied plan
  12. 12

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    19 pages

    See the pages
    • /4-flooring-tips-for-small-rooms
    • /about/pierce-promise
    • /area-rug-placement-guide
    • /cabinets/bathroom-vanities
    • /cabinets/maintenance
    • /flooring
    • /flooring/area-rugs
    • /flooring/carpet
    • /flooring/hardwood
    • /flooring/laminate
    • and 9 more in the copied plan
  13. 13

    Phrase headings as questions

    Under a point

    Phrase at least one heading as the question a person would ask.

    9 pages

    See the pages
    • /about/locations/billings-mt-59102
    • /about/locations/bozeman-mt-59718
    • /about/locations/missoula-mt-59801
    • /accessibility
    • /blog
    • /commercial
    • /privacy-policy
    • /summer-sale
    • /terms-of-use
  14. 14

    Link to pages from related content

    Under a point

    Link to this page from the text of a related page. Navigation links say a page exists; links in content say what it is related to.

    12 pages

    See the pages
    • /about/locations/billings-mt-59102
    • /about/locations/bozeman-mt-59718
    • /about/locations/missoula-mt-59801
    • /accessibility
    • /blog
    • /commercial/gallery
    • /inspiration-gallery
    • /privacy-policy
    • /residential-gallery
    • /services
    • and 2 more in the copied plan
  15. 15

    Add real images to content

    +1 point, to 99

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    12 pages

    See the pages
    • /about/locations
    • /about/locations/billings-mt-59102
    • /about/locations/bozeman-mt-59718
    • /about/locations/missoula-mt-59801
    • /accessibility
    • /commercial
    • /locations/billings-mt-59102
    • /locations/bozeman-mt-59718
    • /locations/ennis-mt-59729
    • /locations/missoula-mt-59801
    • and 2 more in the copied plan
  16. 16

    Show every FAQ question on the page

    Under a point

    Show every question in the FAQ schema on the page, word for word.

    8 pages

    See the pages
    • /5-signs-time-replace-your-flooring-montana
    • /best-flooring-for-montana-basements
    • /best-flooring-for-pets-in-montana
    • /flooring-missoula-mt
    • /flooring-trends-spring-refresh-billings-mt
    • /hardwood-floor-installation-billings-mt
    • /lvp-vs-engineered-hardwood-bozeman
    • /match-flooring-paint-colors
  17. 17

    Allow pages to be indexed

    Under a point

    Remove noindex when the page is ready to be found.

    3 pages under /author/

    Steps for your host: Cloudflare, WordPress, Namecheap and more
    See the pages
    • /author/dealer-team
    • /author/dealer-team/page/2
    • /author/jasmine-meymandi
  18. 18

    Set each page's canonical address

    Under a point

    Add a canonical link that points to the page itself.

    4 pages, 3 of them under /author/

    See the pages
    • /author/dealer-team
    • /author/dealer-team/page/2
    • /author/jasmine-meymandi
    • /locations.kml
  19. 19

    Use one main heading

    +1 point, to 100, and full marks

    Give the page exactly one h1 that says what it is about.

    4 pages, 3 of them under /about/locations/

    See the pages
    • /about/locations/billings-mt-59102
    • /about/locations/bozeman-mt-59718
    • /about/locations/missoula-mt-59801
    • /locations.kml
7 more, to tidy up after 100
  1. 20

    Link straight to the final address

    Under a point

    Point links and the sitemap at the final address, not at one that redirects.

    4 pages, 3 of them under /author/

    See the pages
    • /author/dealer-team
    • /author/dealer-team/page/2
    • /author/jasmine-meymandi
    • /category/flooring/page/2
  2. 21

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    2 pages

    See the pages
    • /hardwood-floor-installation-billings-mt
    • /services
  3. 22

    Add structured data

    Under a point

    Add valid JSON-LD that says what the page is.

    1 page

    See the pages
    • /locations.kml
  4. 23

    Show when guides were updated

    Under a point

    Show when the guide was last updated, and set dateModified in its schema.

    1 page

    See the pages
    • /match-flooring-paint-colors
  5. 24

    Add a way to get in touch

    Under a point

    Give the page a form or a clear link to request a quote or get in touch.

    1 page

    See the pages
    • /locations.kml
  6. 25

    Add a tap-to-call link

    Under a point

    Add a tap-to-call phone link.

    1 page

    See the pages
    • /locations.kml
  7. 26

    Describe images

    Under a point

    Describe every content image in its alt text.

    1 page

    See the pages
    • /what-types-of-carpet-are-there

What else the read found

Half its pages take over 1,315 ms to start answering, past the 800 ms a crawler is patient with. Caching or a faster server helps every page at once. One fetch a page, the way a crawler sees it.

  • /3.2 s
  • /flooring-ennis-mt2.8 s
  • /is-lvp-flooring-truly-waterproof-billings2.8 s
  • /commercial-flooring-billings-mt2.8 s
  • /flooring-missoula-mt2.7 s

Fastest: /locations.kml, 591 ms. Heaviest: the home page, 81 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • Amazon CloudFrontHosting
  • ApacheServer
  • Google AnalyticsAnalytics
  • jQueryLibrary
  • Google FontsFonts

From the structured data on its home page, as the site says it: a Home and construction business named Pierce Flooring. mttr does not check the profiles it names.

pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
5

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Set a share image1 page
  • /summer-sale fails 9: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page
  • /accessibility fails 8: Answer the first question right under it, Show sources on guides and Add depth to thin pages1 page
  • /blog fails 8: Answer the first question right under it, Show sources on guides and Add depth to thin pages1 page
  • /commercial fails 8: Answer the first question right under it, Show sources on guides and Add depth to thin pages1 page
  • /locations.kml fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /services fails 8: Answer the first question right under it, Show sources on guides and Add depth to thin pages1 page
  • /inspiration-gallery fails 7: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page
  • /privacy-policy fails 7: Answer the first question right under it, Show sources on guides and Phrase headings as questions1 page
  • /terms-of-use fails 7: Answer the first question right under it, Show sources on guides and Phrase headings as questions1 page
  • /flooring fails 6: Answer the first question right under it, Show sources on guides and Add depth to thin pages1 page
  • /residential-gallery fails 6: Answer the first question right under it, Add depth to thin pages and Put figures in tables1 page

And 29 more parts of the site.

Rather go through these with one of our experts? Book a strategy session

Fix pierceflooring.com with your agent

Your agent makes the fixes. mttr checks each one. Free.

In the site’s repositorynpx skills add subinternal/mttr
Then tell your agentCheck pierceflooring.com with mttr and fix what’s worth the most.

Claude Code, Codex, Cursor or any agent that reads AGENTS.md.

Claude Code, onceclaude mcp add --transport http mttr https://mttr.si/mcp
It needs a free key
Another agent
Read it againChanged something? A site is read at most once every ten minutes.