- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
Top 5%of the 261,883 sites mttr has read, at #10,707
It scores 93.
A score says pages are well formed. It does not say an assistant cites the site.
93 now96 with itTop 1% from 97
#10,707to#3,1597,548 places up85 of its 100 pages fail it. 1 in 11 ranked sites pass it.
Up 43,167 places since Oct 20, from #53,874. 4 points take it into the top 1%.
4,285 sites score 93. A tie goes to the site with faster, leaner pages that say more and keep improving.
2 fixes. Top 1% starts at 97.
Each stage against the middle site. It leads on every one.
Full marks1 in 10 ranked sites have them
Worth the mostFix description lengths+3
Full marks1 in 4 ranked sites have them
Full marks2 in 7 ranked sites have them
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
8 fixes. The first 3 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads mostly as news and publishers. 5 changes would make it plainer.
News and publishersIt says it is in Somerville.
Its pages read only partly as News and publishers. An assistant matches a site to a question by what its pages plainly say.
On politicalresearch.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as News and publishers. Keep the title under 60 characters and lead with the service, not the name.
The home page has no first heading in its HTML.
On politicalresearch.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: News and publishers.
The home page has no description, so a search result and an assistant make one up from the page.
On politicalresearch.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
The site is in Somerville, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
On politicalresearch.org, name Somerville in the home page title or first sentence, and in the description, where it reads naturally.
Its home page declares no business or organization type, so a machine has to guess what it is.
On politicalresearch.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits News and publishers), with its name, address, phone and sameAs links to its own profiles.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.