- Middle site
- 91
- Behind by
- 10
Worth the mostSet each page's canonical address+5
Top 5%of the 77,039 sites of up to 10 pages, at #3,523
It scores 89.
A score says pages are well formed. It does not say an assistant cites the site.
89 now94 with itTop 10% from 90
#35,149to#7,45527,694 places up5 of its 5 pages fail it. 2 in 5 ranked sites pass it.
1 point takes it into the top 10%.
6,895 sites score 89. A tie goes to the site with faster, leaner pages that say more and keep improving.
1 fix. Top 10% starts at 90.
Each stage against the middle site. It trails on Access and Trust.
Worth the mostSet each page's canonical address+5
Worth the mostSet a share image+2
Worth the mostLink to your profiles+1
Full marks2 in 7 ranked sites have them
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
7 fixes, counted from where every ranked site scores now.
It reads closest to law firms, but only loosely. 3 changes would make it plainer.
Law firms
Its pages read only partly as Law firms. An assistant matches a site to a question by what its pages plainly say.
On redcarpetrefs.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Law firms. Keep the title under 60 characters and lead with the service, not the name.
Its description is 162 characters and is cut off in results.
On redcarpetrefs.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
Its home page declares no business or organization type, so a machine has to guess what it is.
On redcarpetrefs.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Law firms), with its name, address, phone and sameAs links to its own profiles.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.