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revel-painting.com, read 2 days ago. Back to the report

69 to 100 in 18 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

6969 nownow751#146,115802top 50%8338548758969179289499510961197129713981499159916991710018full marks

Now #183,490 of 263,590Step 1 #146,115Step 2 top 50%Step 18 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Set each page's canonical address

    +6 points, to 75, and #146,115, 37,375 places up

    Add a canonical link that points to the page itself.

    99 pages

    See the pages
    • /
    • /about-us
    • /about-us/contact-us
    • /about-us/reviews
    • /blogs
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • and 89 more in the copied plan
  2. 2

    Put the text in the HTML

    +5 points, to 80, and into the top 50%

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    68 pages

    See the pages
    • /
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • and 58 more in the copied plan
  3. 3

    Show sources on guides

    +3 points, to 83

    Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.

    35 pages, 29 of them under /blogs/

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 25 more in the copied plan
  4. 4

    Add structured data

    +2 points, to 85

    Add valid JSON-LD that says what the page is.

    58 pages, 30 of them under /service-area/

    See the pages
    • /about-us
    • /about-us/contact-us
    • /about-us/reviews
    • /blogs
    • /blogs/pgrid/496/pageid/1
    • /blogs/pgrid/496/pageid/2
    • /blogs/pgrid/496/pageid/3
    • /blogs/rss/496
    • /commercial-painting
    • /commercial-painting/exterior-painting
    • and 48 more in the copied plan
  5. 5

    Answer the first question right under it

    +2 points, to 87

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    35 pages, 29 of them under /blogs/

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 25 more in the copied plan
  6. 6

    Add depth to thin pages

    +2 points, to 89

    Add true, specific detail until the page covers its subject.

    68 pages

    See the pages
    • /
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • and 58 more in the copied plan
  7. 7

    Phrase headings as questions

    +2 points, to 91

    Phrase at least one heading as the question a person would ask.

    67 pages

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 57 more in the copied plan
  8. 8

    Link to pages from related content

    +1 point, to 92

    Link to this page from the text of a related page. Navigation links say a page exists; links in content say what it is related to.

    67 pages

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 57 more in the copied plan
  9. 9

    Add lists or tables

    +2 points, to 94

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    67 pages

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 57 more in the copied plan
  10. 10

    Add real images to content

    +1 point, to 95

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    67 pages

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 57 more in the copied plan
  11. 11

    Put figures in tables

    +1 point, to 96

    Where the guide compares options or gives figures, put them in a table.

    35 pages, 29 of them under /blogs/

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 25 more in the copied plan
  12. 12

    Match structured data to the page

    +1 point, to 97

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    30 pages under /service-area/

    See the pages
    • /service-area/apple-valley-mn
    • /service-area/bloomington-mn
    • /service-area/eagan-mn
    • /service-area/eden-prairie-mn
    • /service-area/eden-prairie-mn/eden-prairie-cabinet-painting
    • /service-area/eden-prairie-mn/eden-prairie-commercial-exterior-painting
    • /service-area/edina-mn
    • /service-area/excelsior-mn
    • /service-area/golden-valley-mn
    • /service-area/hopkins-mn
    • and 20 more in the copied plan
  13. 13

    Add breadcrumb data

    Under a point

    Add BreadcrumbList schema so the page has a place in the site.

    67 pages

    See the pages
    • /blogs/5-cabinet-painting-trends-every-homeowner-needs-to-know
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/7-signs-its-time-to-upgrade-your-commercial-exterior-painting
    • /blogs/articleid/10/artmid/496/spring-summer-or-fall-which-season-should-i-paint-my-house
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/balanced-budget-what-to-consider-when-budgeting-your-painting-project
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/hiring-a-painting-contractor-what-to-look-look-out-for
    • /blogs/how-can-painting-transform-a-homes-curb-appeal-in-minnesotas-climate
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • and 57 more in the copied plan
  14. 14

    Set a share image

    +1 point, to 98

    Set og:image so links to the page carry a picture.

    64 pages

    See the pages
    • /
    • /about-us
    • /about-us/contact-us
    • /about-us/reviews
    • /blogs
    • /blogs/pgrid/496/pageid/1
    • /blogs/pgrid/496/pageid/2
    • /blogs/pgrid/496/pageid/3
    • /blogs/rss/496
    • /commercial-painting
    • and 54 more in the copied plan
  15. 15

    Fix description lengths

    +1 point, to 99

    Write a meta description of 70 to 165 characters that summarizes the page.

    31 pages

    See the pages
    • /blogs
    • /blogs/7-factors-that-affect-your-interior-painting-costs
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/how-do-high-quality-paints-and-materials-impact-the-longevity-of-your-paint-job
    • /blogs/how-does-professional-painting-enhance-property-value-in-the-twin-cities
    • /blogs/how-to-safely-remove-lead-paint-in-your-home
    • /blogs/how-to-select-the-perfect-color-scheme-for-your-space-with-revel-paintings-guidance
    • /blogs/pgrid/496/pageid/1
    • /blogs/pgrid/496/pageid/2
    • /blogs/pgrid/496/pageid/3
    • and 21 more in the copied plan
  16. 16

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    19 pages, 12 of them under /blogs/

    See the pages
    • /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house
    • /blogs/diy-vs-hiring-a-professional-8-factors-to-consider
    • /blogs/how-does-professional-painting-enhance-property-value-in-the-twin-cities
    • /blogs/how-does-the-painting-process-differ-between-residential-and-commercial-projects
    • /blogs/how-does-warranty-coverage-add-value-to-professional-painting-services
    • /blogs/how-to-prepare-your-home-or-business-for-a-professional-painting-project
    • /blogs/how-to-select-the-perfect-color-scheme-for-your-space-with-revel-paintings-guidance
    • /blogs/rss/496
    • /blogs/the-dos-donts-of-painting-a-stucco-house
    • /blogs/what-preparation-is-required-before-exterior-house-painting
    • and 9 more in the copied plan
  17. 17

    Use one main heading

    Under a point

    Give the page exactly one h1 that says what it is about.

    11 pages

    See the pages
    • /blogs
    • /blogs/pgrid/496/pageid/1
    • /blogs/pgrid/496/pageid/2
    • /blogs/pgrid/496/pageid/3
    • /blogs/rss/496
    • /our-portfolio/before-and-after
    • /our-portfolio/exterior
    • /our-portfolio/featured-projects/rss/category/721/residential-exterior-painting
    • /our-portfolio/featured-projects/rss/category/721/residential-painting
    • /service-area/white-bear-lake-mn
    • and 1 more in the copied plan
  18. 18

    Add a way to get in touch

    +1 point, to 100, and full marks

    Give the page a form or a clear link to request a quote or get in touch.

    4 pages

    See the pages
    • /blogs/rss/496
    • /our-portfolio/featured-projects/rss/category/721/residential-exterior-painting
    • /our-portfolio/featured-projects/rss/category/721/residential-painting
    • /sitemap.aspx
5 more, to tidy up after 100
  1. 19

    Add a tap-to-call link

    Under a point

    Add a tap-to-call phone link.

    4 pages

    See the pages
    • /blogs/rss/496
    • /our-portfolio/featured-projects/rss/category/721/residential-exterior-painting
    • /our-portfolio/featured-projects/rss/category/721/residential-painting
    • /sitemap.aspx
  2. 20

    Remove ratings with no visible reviews

    Under a point

    Remove rating schema unless the reviews it counts are shown on the page.

    3 pages

    See the pages
    • /residential-painting/exterior-painting
    • /service-area/eden-prairie-mn/eden-prairie-residential-exterior-painting
    • /service-area/woodbury-mn/woodbury-residential-exterior-painting
  3. 21

    Link to orphaned pages

    Under a point

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  4. 22

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  5. 23

    Link to your profiles

    Under a point

    Link from the home page, in its header or footer, to each profile you keep: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn.

    Once, for the whole site

What else the read found

Half its pages start answering within 91 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /our-portfolio/featured-projects/cedar-shake-restoration-window-glazing-in-edina-mn1.9 s
  • /our-portfolio673 ms
  • /our-portfolio/featured-projects/hardy-plank-siding-painting-uv-protection-in-plymouth545 ms
  • /our-portfolio/featured-projects/custom-stucco-interior-painting-transformation-in-plymouth441 ms
  • /our-portfolio/featured-projects/rss/category/721/residential-exterior-painting396 ms

Fastest: /sitemap.aspx, 30 ms. Heaviest: /our-portfolio/featured-projects/successful-st-paul-stucco-exterior-home-painting-and-restoration, 21 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • Google Tag ManagerAnalytics
pages with strong signs
2
hidden characters
0
chat, markdown or placeholders left in
2
dashes per 1,000 words
1.2
  • /about-us/reviews placeholders never filled in
  • /service-area placeholders never filled in

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 4: Put the text in the HTML, Set each page's canonical address and Add depth to thin pages1 page
  • /sitemap.aspx fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /blogs fails 5: Add structured data, Set each page's canonical address and Use one main heading1 page
  • /privacy-policy fails 5: Add structured data, Set each page's canonical address and Fix description lengths1 page
  • /about-us fails 3: Add structured data, Set each page's canonical address and Set a share image1 page
  • /commercial-painting fails 3: Add structured data, Set each page's canonical address and Set a share image1 page
  • /our-portfolio fails 3: Add structured data, Set each page's canonical address and Set a share image1 page
  • /our-process fails 3: Add structured data, Set each page's canonical address and Set a share image1 page
  • /request-a-quote fails 3: Add structured data, Set each page's canonical address and Set a share image1 page
  • /service-area fails 3: Add structured data, Set each page's canonical address and Set a share image1 page
  • /residential-painting fails 2: Set each page's canonical address and Set a share image1 page
  • /blogs/ 33 fail a rule. Worst: /blogs/articleid/2/artmid/496/the-dos-donts-of-painting-a-stucco-house, 13 rules33 pages

And 5 more parts of the site.

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