- Middle site
- 91
- Behind by
- 1
Worth the mostLink straight to the final address+2
rolandberger.com
Top 25%of the 263,585 sites mttr has read, at #32,263
It scores 89.
A score says pages are well formed. It does not say an assistant cites the site.
Describe images
89 now92 with itTop 10% from 90
#32,263to#15,09817,165 places up64 of its 100 pages fail it. 2 in 7 ranked sites pass it.
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Where it ranks
Up 65,017 places since Oct 14, from #97,280. 1 point takes it into the top 10%.
Beside it on the board
- #32,261blog.lastpass.com89
- #32,262optiver.com89
- #32,263rolandberger.com89
- #32,264doinno.com89
- #32,265gobankingrates.com89
6,863 sites score 89. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 10%
- 89Now#32,263
- 92Describe imagesTop 10%
1 fix. Top 10% starts at 90.
Where it stands
Each stage against the middle site. It trails on Access and Trust.
- Middle site
- 59
- Ahead by
- 19
Worth the mostDescribe images+3
- Middle site
- 98
- Behind by
- 1
Worth the mostReplace unsupported sales claims+1
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page108138.3× typical
Words a page1,4233943.6× typical
Rules failing somewhere9145 fewer than typical
Half its pages answer in176 ms210 ms16% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
9 fixes. The first 8 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 3 points17,165 places up
Describe imagesUnderstand64 of 1002 in 7
Worth 2 points each12,163 places up each
Use one main headingUnderstand37 of 1001 in 4
Link straight to the final addressAccess100 of 1001 in 2
Fix title lengthsUnderstand38 of 1001 in 6
Worth 1 point each6,441 places up each
Fix description lengthsUnderstand27 of 1001 in 11
Set each page's canonical addressAccess17 of 1002 in 5
Replace unsupported sales claimsTrust10 of 1002 in 3
Allow pages to be indexedAccess2 of 1005 in 6
Show 1 more fix
Worth under a point each
Publish a sitemapAccessAbout the whole site3 in 4
How AI reads this site
It reads as two things at once, software and SaaS and manufacturers and suppliers, and neither wins. 6 changes would make it plainer.
It reads as
Software and SaaSLevel with manufacturers and suppliers. It says it is in Munich.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Software and SaaS
- Manufacturers and suppliers
- Agencies and studios
6 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read as two kinds of work at once as Software and SaaS. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On rolandberger.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Software and SaaS. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On rolandberger.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Software and SaaS.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On rolandberger.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Munich in the first words
The site is in Munich, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On rolandberger.com, name Munich in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On rolandberger.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Software and SaaS), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Manufacturers and suppliers as well as Software and SaaS. Mixed on one page, neither reads plainly.
Agent instructions
On rolandberger.com, find where the site mixes Software and SaaS with Manufacturers and suppliers, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.