- Middle site
- 91
- Ahead by
- 8
Worth the mostEach fix here is worth under a point
sandersinstitutegathering.org
Top 25%of the 263,590 sites mttr has read, at #47,817
It scores 87.
A score says pages are well formed. It does not say an assistant cites the site.
Use one main heading
87 now92 with itTop 10% from 90
#47,817to#15,08432,733 places up30 of its 30 pages fail it. 1 in 4 ranked sites pass it.
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Where it ranks
Up 215,773 places since Oct 14, from #263,590. 3 points take it into the top 10%.
Beside it on the board
- #47,815bccancerfoundation.com87
- #47,816edge-waterresort.com87
- #47,817sandersinstitutegathering.org87
- #47,818mclauchlinsepticandplumbing.com87
- #47,819amzprep.com87
7,567 sites score 87. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 10%
- 87Now#47,817
- 92Use one main headingTop 10%
1 fix. Top 10% starts at 90.
Where it stands
Each stage against the middle site. It trails on Trust.
- Middle site
- 59
- Level with it
Worth the mostUse one main heading+5
- Middle site
- 98
- Behind by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read304414 fewer than typical
Links a page61355% below typical
Words a page9773942.5× typical
Rules failing somewhere8146 fewer than typical
Half its pages answer in412 ms210 ms96% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
8 fixes. The first 4 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 5 points32,733 places up
Use one main headingUnderstand30 of 301 in 4
Worth 3 points22,011 places up
Fix description lengthsUnderstand28 of 301 in 11
Worth 2 points15,593 places up
Fix title lengthsUnderstand18 of 301 in 6
Worth 1 point8,726 places up
Set a share imageUnderstand30 of 302 in 7
Show 4 more fixes
Worth under a point each
Link to orphaned pagesAccessAbout the whole site3 in 4
Add an llms.txtAccessAbout the whole site1 in 4
Replace unsupported sales claimsTrust3 of 302 in 3
Describe imagesUnderstand1 of 302 in 7
How AI reads this site
It reads closest to nonprofits and charities, but only loosely. 5 changes would make it plainer.
It reads as
Nonprofits and charitiesIt says it is in Burlington.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Nonprofits and charities
- Law firms
- Auto repair and dealers
What an assistant reads first
Home pageWhat it says
TitleHome 2024 - Sanders Institute Gathering
DescriptionNone in the HTML
First headingNone in the HTML
OpeningThe Sanders Institute Gatherings convene leaders from across the country and around the world to articulate a vision for the future and to implement that vision on a local, statewide, national and international basis. Thought leaders and elected officials come together at the…
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Nonprofits and charities. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On sandersinstitutegathering.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Nonprofits and charities. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On sandersinstitutegathering.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Nonprofits and charities.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On sandersinstitutegathering.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Burlington in the first words
The site is in Burlington, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On sandersinstitutegathering.org, name Burlington in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On sandersinstitutegathering.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Nonprofits and charities), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.