- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
searchlightnm.org
Top 50%of the 263,590 sites mttr has read, at #90,346
It scores 82.
A score says pages are well formed. It does not say an assistant cites the site.
Add a tap-to-call link
82 now88 with itTop 25% from 85
#90,346to#39,09151,255 places up97 of its 100 pages fail it. 1 in 3 ranked sites pass it.
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Where it ranks
Held at 82 for its last 2 reads. 3 points take it into the top quarter.
Beside it on the board
- #90,344mcfarlandconstructionus.com82
- #90,345morningsideplumbers.com82
- #90,346searchlightnm.org82
- #90,347quantilence.com82
- #90,348lesaffreadvancedfermentations.com82
9,056 sites score 82. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 82Now#90,346
- 88Add a tap-to-call linkTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 3
Worth the mostAnswer the first question right under it+3
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 1
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page46133.6× typical
Words a page3,5983949.1× typical
Rules failing somewhere12142 fewer than typical
Half its pages answer in17 ms210 ms92% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
12 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points51,255 places up
Add a tap-to-call linkAct97 of 1001 in 3
Worth 3 points each27,962 places up each
Answer the first question right under itUnderstand95 of 1001 in 121
Use one main headingUnderstand98 of 1001 in 4
Worth 2 points each19,527 places up each
Phrase headings as questionsUnderstand94 of 1001 in 10
Put figures in tablesUnderstand98 of 1001 in 28
Describe imagesUnderstand98 of 1002 in 7
Show 6 more fixes
Worth 1 point10,923 places up
Fix title lengthsUnderstand34 of 1001 in 6
Worth under a point each
Let AI crawlers inAccessAbout the whole site19 in 20
Add an llms.txtAccessAbout the whole site1 in 4
Fix description lengthsUnderstand23 of 1001 in 11
Replace unsupported sales claimsTrust11 of 1002 in 3
Set a share imageUnderstand2 of 1002 in 7
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleSearchlight New Mexico | Independent Investigative Journalism
DescriptionSearchlight New Mexico is a nonpartisan, nonprofit news organization dedicated to investigative and public service journalism in the interest of the people of New Mexico.
First headingHome
OpeningAfter a 13-year-old reported sexual assault, she was left to navigate a system where limited state and federal oversight leave school districts to decide how allegations are handled.
3 changes so it reads plainly as what it is
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Searchlight New Mexico | Independent Investigative Journalism” and “Home”.
Agent instructions
On searchlightnm.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is.
- Rewrite the description
Its description is 170 characters and is cut off in results.
Agent instructions
On searchlightnm.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Santa Fe in the first words
The site is in Santa Fe, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On searchlightnm.org, name Santa Fe in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.