shop.crystalbridges.org, read 4 days ago. Back to the report

86 to 100 in 11 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8686 nownow881#39,098912top 10%943964985986987998999991010011full marks

Now #57,214 of 263,585Step 1 #39,098Step 2 top 10%Step 11 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Use one main heading

    +2 points, to 88, and #39,098, 18,116 places up

    Give the page exactly one h1 that says what it is about.

    66 pages, 64 of them under /products/

    See the pages
    • /
    • /agents.md
    • /products/1-5-crystal-bridges-hard-enamel-pin
    • /products/15-minute-art-drawing
    • /products/15-minute-art-painting-4-12
    • /products/2-crystal-bridges-keychain-hard-enamel
    • /products/365-days-of-art-in-nature
    • /products/4-crystal-bridges-building-sticker-4x1
    • /products/abc-of-equality
    • /products/alma-thomas-ablaze-with-color-feb22
    • and 56 more in the copied plan
  2. 2

    Phrase headings as questions

    +3 points, to 91, and into the top 10%

    Phrase at least one heading as the question a person would ask.

    64 pages under /products/

    See the pages
    • /products/1-5-crystal-bridges-hard-enamel-pin
    • /products/15-minute-art-drawing
    • /products/15-minute-art-painting-4-12
    • /products/2-crystal-bridges-keychain-hard-enamel
    • /products/365-days-of-art-in-nature
    • /products/4-crystal-bridges-building-sticker-4x1
    • /products/abc-of-equality
    • /products/alma-thomas-ablaze-with-color-feb22
    • /products/alma-thomas-lunar-rendezvous
    • /products/alma-thomas-lunar-rendezvous-circle-of-flowers-earrings
    • and 54 more in the copied plan
  3. 3

    Add depth to thin pages

    +3 points, to 94

    Add true, specific detail until the page covers its subject.

    62 pages under /products/

    See the pages
    • /products/1-5-crystal-bridges-hard-enamel-pin
    • /products/15-minute-art-drawing
    • /products/15-minute-art-painting-4-12
    • /products/2-crystal-bridges-keychain-hard-enamel
    • /products/365-days-of-art-in-nature
    • /products/4-crystal-bridges-building-sticker-4x1
    • /products/abc-of-equality
    • /products/alma-thomas-ablaze-with-color-feb22
    • /products/alma-thomas-lunar-rendezvous
    • /products/alma-thomas-lunar-rendezvous-circle-of-flowers-earrings
    • and 52 more in the copied plan
  4. 4

    Put the text in the HTML

    +2 points, to 96

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    25 pages under /products/

    See the pages
    • /products/1-5-crystal-bridges-hard-enamel-pin
    • /products/2-crystal-bridges-keychain-hard-enamel
    • /products/4-crystal-bridges-building-sticker-4x1
    • /products/alma-thomas-lunar-rendezvous-circle-of-flowers-earrings
    • /products/alma-thomas-lunar-rendezvous-circle-of-flowers-scarf
    • /products/amethyst-woodstar-2x3-magnet
    • /products/andy-warhol-soup-can-magnet
    • /products/archidoodle
    • /products/art-in-architecture-building-crystal-bridges-museum-of-american-art-1
    • /products/bachman-wilson-150th-anniversary
    • and 15 more in the copied plan
  5. 5

    Fix description lengths

    +2 points, to 98

    Write a meta description of 70 to 165 characters that summarizes the page.

    66 pages, 64 of them under /products/

    See the pages
    • /
    • /agents.md
    • /products/1-5-crystal-bridges-hard-enamel-pin
    • /products/15-minute-art-drawing
    • /products/15-minute-art-painting-4-12
    • /products/2-crystal-bridges-keychain-hard-enamel
    • /products/365-days-of-art-in-nature
    • /products/4-crystal-bridges-building-sticker-4x1
    • /products/abc-of-equality
    • /products/alma-thomas-ablaze-with-color-feb22
    • and 56 more in the copied plan
  6. 6

    Settle on one address

    Under a point

    Redirect http, https, www, and the bare domain to one address, so the site is not indexed as several.

    Once, for the whole site

  7. 7

    List your profiles in your structured data

    Under a point

    Add sameAs to the Organization, Person or LocalBusiness on your home page, listing the address of each profile: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn. It is how assistants tie your site to you elsewhere.

    Once, for the whole site

  8. 8

    Add breadcrumb data

    +1 point, to 99

    Add BreadcrumbList schema so the page has a place in the site.

    64 pages under /products/

    See the pages
    • /products/1-5-crystal-bridges-hard-enamel-pin
    • /products/15-minute-art-drawing
    • /products/15-minute-art-painting-4-12
    • /products/2-crystal-bridges-keychain-hard-enamel
    • /products/365-days-of-art-in-nature
    • /products/4-crystal-bridges-building-sticker-4x1
    • /products/abc-of-equality
    • /products/alma-thomas-ablaze-with-color-feb22
    • /products/alma-thomas-lunar-rendezvous
    • /products/alma-thomas-lunar-rendezvous-circle-of-flowers-earrings
    • and 54 more in the copied plan
  9. 9

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    6 pages under /products/

    See the pages
    • /products/alma-thomas-lunar-rendezvous
    • /products/along-the-shore
    • /products/bachman-wilson-150th-anniversary
    • /products/bentonville-postcard
    • /products/copy-of-art-in-architecture-building-crystal-bridges-museum-of-american-art
    • /products/crystal-bridges-earrings
  10. 10

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    7 pages, 6 of them under /products/

    See the pages
    • /agents.md
    • /products/andy-warhol-hachette-abrams
    • /products/archidoodle
    • /products/art-boozel
    • /products/artist-bingo-3-1
    • /products/friday-comes-on-tuesday-an-adventure-at-crystal-bridges-museum-of-american-art
    • /products/men-of-steel-women-of-wonder-modern-american-superheroes-in-contemporary-art
  11. 11

    Fix pages that fail to load

    +1 point, to 100, and full marks

    Fix or remove the link. Every linked page should return 200.

    1 page

    See the pages
    • /products/bachman-wilson-150th-anniv
6 more, to tidy up after 100
  1. 12

    Add structured data

    Under a point

    Add valid JSON-LD that says what the page is.

    1 page

    See the pages
    • /agents.md
  2. 13

    Add a way to get in touch

    Under a point

    Give the page a form or a clear link to request a quote or get in touch.

    1 page

    See the pages
    • /agents.md
  3. 14

    Set each page's canonical address

    Under a point

    Add a canonical link that points to the page itself.

    1 page

    See the pages
    • /agents.md
  4. 15

    Add a tap-to-call link

    Under a point

    Add a tap-to-call phone link.

    1 page

    See the pages
    • /agents.md
  5. 16

    Set a share image

    Under a point

    Set og:image so links to the page carry a picture.

    2 pages

    See the pages
    • /
    • /agents.md
  6. 17

    Describe images

    Under a point

    Describe every content image in its alt text.

    The home page

What else the read found

Half its pages start answering within 333 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /products/chroma-blends-watercolor-pad578 ms
  • /493 ms
  • /products/alma-thomas-lunar-rendezvous-circle-of-flowers-scarf460 ms
  • /products/abc-of-equality441 ms
  • /products/printmaking-bible-revised-edition402 ms

Fastest: /agents.md, 151 ms. Heaviest: the home page, 69 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • ShopifyPlatform
  • CloudflareHosting
  • Shop PayCommerce

From the structured data on its home page, as the site says it: an Organization named Crystal Bridges and the Momentary. mttr does not check the profiles it names.

page with strong signs
1
hidden characters
0
chat, markdown or placeholders left in
29
dashes per 1,000 words
10.4
  • /agents.md markdown never turned into formatting

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 4: Use one main heading, Fix description lengths and Describe images1 page
  • /agents.md fails 8: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /products/ 64 fail a rule. Worst: /products/archidoodle, 7 rules65 pages

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

Rather go through these with one of our experts? Book a strategy session

Fix shop.crystalbridges.org with your agent

Your agent makes the fixes. mttr checks each one. Free.

In the site’s repositorynpx skills add subinternal/mttr
Then tell your agentCheck shop.crystalbridges.org with mttr and fix what’s worth the most.

Claude Code, Codex, Cursor or any agent that reads AGENTS.md.

Claude Code, onceclaude mcp add --transport http mttr https://mttr.si/mcp
It needs a free key
Another agent
Read it againChanged something? A site is read at most once every ten minutes.