- Middle site
- 91
- Behind by
- 10
Worth the mostPut the text in the HTML+5
Top 50%of the 263,587 sites mttr has read, at #94,759
It scores 82.
A score says pages are well formed. It does not say an assistant cites the site.
82 now87 with itTop 25% from 85
#94,759to#46,66848,091 places up57 of its 100 pages fail it. 2 in 3 ranked sites pass it.
3 points take it into the top quarter.
9,057 sites score 82. A tie goes to the site with faster, leaner pages that say more and keep improving.
1 fix. Top 25% starts at 85.
Each stage against the middle site. It trails on Access.
Worth the mostPut the text in the HTML+5
Worth the mostPhrase headings as questions+2
Full marks1 in 4 ranked sites have them
Full marks2 in 7 ranked sites have them
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
15 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads mostly as online shops. 2 changes would make it plainer.
Online shops
Its pages read only partly as Online shops. An assistant matches a site to a question by what its pages plainly say.
On stantonoptical.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Online shops. Keep the title under 60 characters and lead with the service, not the name.
Its home page declares no business or organization type, so a machine has to guess what it is.
On stantonoptical.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Online shops), with its name, address, phone and sameAs links to its own profiles.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.