- Middle site
- 91
- Behind by
- 12
Worth the mostSet each page's canonical address+6
strongheartshelpline.org
Top 50%of the 261,877 sites mttr has read, at #96,681
It scores 81.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
81 now88 with itTop 25% from 85
#96,681to#38,82557,856 places up82 of its 92 pages fail it. 1 in 3 ranked sites pass it.
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Where it ranks
Up 25,369 places since Oct 20, from #122,050. 4 points take it into the top quarter.
Beside it on the board
- #96,681bushhome.com81
- #96,682bookeo.com81
- #96,683strongheartshelpline.org81
- #96,684everestthemes.com81
- #96,685slhck.info81
8,605 sites score 81. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 81Now#96,681
- 88Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Access.
- Middle site
- 59
- Ahead by
- 3
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read924547 more than typical
Links a page171330% above typical
Words a page8553962.2× typical
Rules failing somewhere9145 fewer than typical
Half its pages answer in113 ms210 ms46% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
9 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points57,856 places up
Add structured dataUnderstand82 of 921 in 3
Worth 6 points50,321 places up
Set each page's canonical addressAccess82 of 922 in 5
Worth 2 points each17,787 places up each
Describe imagesUnderstand43 of 922 in 7
Fix title lengthsUnderstand31 of 921 in 6
Worth 1 point each9,051 places up each
Fix description lengthsUnderstand25 of 921 in 11
Fix pages that fail to loadAccess10 of 923 in 4
Show 3 more fixes
Worth under a point each
Match structured data to the pageUnderstand1 of 921 in 2
Add an llms.txtAccessAbout the whole site1 in 4
Replace unsupported sales claimsTrust1 of 922 in 3
How AI reads this site
It reads mostly as law firms. 4 changes would make it plainer.
It reads as
Law firmsIt says it is in Eagan.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Law firms
- Trades and home services
- Auto repair and dealers
What an assistant reads first
Home pageWhat it says
TitleStrongHearts Native Helpline | Home
DescriptionStrongHearts offers 24/7 confidential and anonymous support and advocacy to Native American and Alaska Natives impacted by domestic and sexual violence.
First headingDOMESTIC AND SEXUAL VIOLENCE IS NEVER OKAY
OpeningChat Click on the chat icon 💬 to connect one-on-one with an advocate.
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Law firms. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On strongheartshelpline.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Law firms. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “StrongHearts Native Helpline | Home” and “DOMESTIC AND SEXUAL VIOLENCE IS NEVER OKAY”.
Agent instructions
On strongheartshelpline.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Law firms.
- Name Eagan in the first words
The site is in Eagan, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On strongheartshelpline.org, name Eagan in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On strongheartshelpline.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Law firms), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.