- Middle site
- 91
- Ahead by
- 2
Worth the mostLink straight to the final address+2
superlawyers.com
Top 25%of the 36 sites in El Segundo, California, at #8
It scores 84.
A score says pages are well formed. It does not say an assistant cites the site.
Add a tap-to-call link
84 now91 with itTop 25% from 85
#71,575to#20,14951,426 places up31 of its 31 pages fail it. 1 in 3 ranked sites pass it.
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The link
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EmailWrite the email
Where it ranks
Down 17,165 places since Oct 17, from #54,410. 1 point takes it into the top quarter.
Beside it on the board
- #71,573emproof.com84
- #71,574iphotos.com84
- #71,575superlawyers.com84
- #71,576true-north-kitchen.com84
- #71,577apluscarpet.com84
8,615 sites score 84. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 84Now#71,575
- 91Add a tap-to-call linkTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Trust.
- Middle site
- 59
- Ahead by
- 24
Worth the mostDescribe images+2
- Middle site
- 98
- Behind by
- 7
Worth the mostReplace unsupported sales claims+1
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read314413 fewer than typical
Links a page41133.2× typical
Words a page1,0563942.7× typical
Rules failing somewhere19145 more than typical
Half its pages answer in89 ms210 ms58% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
19 fixes. The first 11 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points51,426 places up
Add a tap-to-call linkAct31 of 311 in 3
Worth 2 points each17,165 places up each
Describe imagesUnderstand21 of 312 in 7
Link straight to the final addressAccess30 of 311 in 2
Worth 1 point each8,976 places up each
Put figures in tablesUnderstand9 of 311 in 28
Answer the first question right under itUnderstand4 of 311 in 121
Fix description lengthsUnderstand11 of 311 in 11
Replace unsupported sales claimsTrust8 of 312 in 3
Fix title lengthsUnderstand7 of 311 in 6
Phrase headings as questionsUnderstand1 of 311 in 10
Match structured data to the pageUnderstand1 of 313 in 7
Add depth to thin pagesUnderstand1 of 313 in 7
Show 8 more fixes
Worth under a point each
Serve a robots.txtAccessAbout the whole site6 in 7
Publish a sitemapAccessAbout the whole site3 in 4
Add an llms.txtAccessAbout the whole site1 in 4
Show sources on guidesTrust1 of 311 in 2
Show when guides were updatedTrust1 of 313 in 5
Add lists or tablesUnderstand1 of 311 in 2
Name the publisherTrust1 of 313 in 4
Allow pages to be indexedAccess1 of 315 in 6
How AI reads this site
It reads clearly as law firms, the way an assistant matches a site to a question. 1 change would make it plainer.
It reads as
Law firmsIt says it is an organization in El Segundo.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Law firms
- Real estate
- Agencies and studios
What an assistant reads first
Home pageWhat it says
TitleLawyer and Attorney Ratings : Find Rated Lawyers and Attorneys at Super Lawyers
DescriptionSuper Lawyers provides lawyer ratings of selected lawyers and helps you find the rated lawyer / attorneys in your location focused on all legal issues
First headingFind top lawyers with confidence
OpeningUsing our patented selection process, we select the top 5% of attorneys to the Super Lawyers list each year. We know lawyers and make it easy to connect with them.
1 change so it reads plainly as what it is
- Name El Segundo in the first words
The site is in El Segundo, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On superlawyers.com, name El Segundo in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Asking an assistant
A question people ask about law firms in El Segundo, CA. Its answer, and whether it cites superlawyers.com, shows here in a moment.