theconversation.com, read 4 days ago. Back to the report

76 to 100 in 7 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

7676 nownow831top 50%9029339649859961007full marks

Now #139,330 of 264,832Step 1 top 50%Step 7 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add structured data

    +7 points, to 83, and #79,882, 59,448 places up, and into the top 50%

    Add valid JSON-LD that says what the page is.

    100 pages

    See the pages
    • /africa
    • /africa/arts
    • /africa/business
    • /africa/climate
    • /africa/education
    • /africa/environment
    • /africa/health
    • /africa/politics
    • /africa/technology
    • /au
    • and 90 more in the copied plan
  2. 2

    Add a tap-to-call link

    +7 points, to 90

    Add a tap-to-call phone link.

    100 pages

    See the pages
    • /africa
    • /africa/arts
    • /africa/business
    • /africa/climate
    • /africa/education
    • /africa/environment
    • /africa/health
    • /africa/politics
    • /africa/technology
    • /au
    • and 90 more in the copied plan
  3. 3

    Describe images

    +3 points, to 93

    Describe every content image in its alt text.

    98 pages

    See the pages
    • /africa
    • /africa/arts
    • /africa/business
    • /africa/climate
    • /africa/education
    • /africa/environment
    • /africa/health
    • /africa/politics
    • /africa/technology
    • /au
    • and 88 more in the copied plan
  4. 4

    Fix description lengths

    +3 points, to 96

    Write a meta description of 70 to 165 characters that summarizes the page.

    89 pages

    See the pages
    • /africa
    • /africa/arts
    • /africa/business
    • /africa/climate
    • /africa/education
    • /africa/environment
    • /africa/health
    • /africa/politics
    • /africa/technology
    • /au
    • and 79 more in the copied plan
  5. 5

    Set a share image

    +2 points, to 98

    Set og:image so links to the page carry a picture.

    100 pages

    See the pages
    • /africa
    • /africa/arts
    • /africa/business
    • /africa/climate
    • /africa/education
    • /africa/environment
    • /africa/health
    • /africa/politics
    • /africa/technology
    • /au
    • and 90 more in the copied plan
  6. 6

    Fix title lengths

    +1 point, to 99

    Write a title of 15 to 65 characters that leads with what the page covers.

    30 pages

    See the pages
    • /africa
    • /au
    • /br
    • /ca
    • /es
    • /es/arte-humanidades
    • /es/bienestar-digital-y-menores
    • /es/ciencia
    • /es/economia
    • /es/educacion
    • and 20 more in the copied plan
  7. 7

    Use one main heading

    +1 point, to 100, and full marks

    Give the page exactly one h1 that says what it is about.

    12 pages, 8 of them under /es/

    See the pages
    • /africa/technology
    • /es/arte-humanidades
    • /es/ciencia
    • /es/economia
    • /es/educacion
    • /es/junior
    • /es/medicina
    • /es/medioambiente
    • /es/sociedad
    • /fr
    • and 2 more in the copied plan
3 more, to tidy up after 100
  1. 8

    Serve a robots.txt

    Under a point

    Serve a plain text /robots.txt.

    Once, for the whole site

  2. 9

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  3. 10

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    3 pages

    See the pages
    • /africa/arts
    • /au/books
    • /uk

Done since the first read

  1. Set each page's canonical address

    Done, seen on the read of October 22. It failed on 1 page before.

  2. Link straight to the final address

    Done, seen on the read of October 22. It failed on 1 page before.

  3. Let AI crawlers in

    Done, seen on the read of October 22. It failed on 1 page before.

  4. Fix pages that fail to load

    Done, seen on the read of October 17. It failed on 37 pages before.

  5. Add a way to get in touch

    Done, seen on the read of October 17. It failed on 1 page before.

What else the read found

Half its pages start answering within 63 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /us/health365 ms
  • /id/isu-anak-muda333 ms
  • /us/politics326 ms
  • /nz/education265 ms
  • /nz/health225 ms

Fastest: /br, 9 ms. Heaviest: /ca/culture, 286 KB.

pages with strong signs
5
hidden characters
28
chat, markdown or placeholders left in
0
dashes per 1,000 words
6.5
  • /uk/podcasts hidden characters a reader cannot see
  • /uk/health hidden characters a reader cannot see
  • /us/podcasts hidden characters a reader cannot see
  • /uk hidden characters a reader cannot see
  • /br hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • /fr fails 7: Add structured data, Use one main heading and Add a tap-to-call link1 page
  • /uk fails 7: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /africa fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /au fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /br fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /ca fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /es fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /europe fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /global fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /id fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /nz fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page
  • /us fails 6: Add structured data, Add a tap-to-call link and Fix description lengths1 page

And 12 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

Rather go through these with one of our experts? Book a strategy session

Fix theconversation.com with your agent

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In the site’s repositorynpx skills add subinternal/mttr
Then tell your agentCheck theconversation.com with mttr and fix what’s worth the most.

Claude Code, Codex, Cursor or any agent that reads AGENTS.md.

Claude Code, onceclaude mcp add --transport http mttr https://mttr.si/mcp
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