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thedigitalelevator.com, read 1 day ago. Back to the report

79 to 100 in 7 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

7979 nownow931top 25%9629739849959961007full marks

Now #114,810 of 263,810Step 1 top 25%Step 7 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a way to get in touch

    +14 points, to 93, and #10,811, 103,999 places up, and into the top 25%

    Give the page a form or a clear link to request a quote or get in touch.

    96 pages, 86 of them under /blog/

    8 of the 9 sites Gemini cites beside it pass this one.

    See the pages
    • /about
    • /acceptable-use
    • /authors
    • /authors/daniel-lofaso
    • /authors/david-veibl
    • /authors/kenneth-faveron
    • /blog
    • /blog/account-based-marketing-strategy
    • /blog/aeo-and-geo-pricing-guide
    • /blog/aeo-comparison-pages
    • and 86 more in the copied plan
  2. 2

    Answer the first question right under it

    +3 points, to 96

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    72 pages, 70 of them under /blog/

    See the pages
    • /blog/account-based-marketing-strategy
    • /blog/aeo-comparison-pages
    • /blog/ai-search-visibility-gap-study
    • /blog/ai-stats
    • /blog/best-ai-chatbots
    • /blog/best-ai-content-generator
    • /blog/best-ai-seo-agencies
    • /blog/best-astro-web-design-agencies
    • /blog/best-b2b-content-marketing-services
    • /blog/best-b2b-seo-companies
    • and 62 more in the copied plan
  3. 3

    Put figures in tables

    +1 point, to 97

    Where the guide compares options or gives figures, put them in a table.

    74 pages, 72 of them under /blog/

    See the pages
    • /blog/account-based-marketing-strategy
    • /blog/aeo-and-geo-pricing-guide
    • /blog/aeo-comparison-pages
    • /blog/ai-stats
    • /blog/answer-engine-optimization-aeo
    • /blog/best-ai-chatbots
    • /blog/best-ai-content-generator
    • /blog/best-ai-seo-agencies
    • /blog/best-b2b-content-marketing-services
    • /blog/best-b2b-seo-companies
    • and 64 more in the copied plan
  4. 4

    Phrase headings as questions

    +1 point, to 98

    Phrase at least one heading as the question a person would ask.

    44 pages under /blog/

    See the pages
    • /blog/account-based-marketing-strategy
    • /blog/aeo-comparison-pages
    • /blog/ai-search-visibility-gap-study
    • /blog/ai-stats
    • /blog/best-ai-seo-agencies
    • /blog/best-b2b-content-marketing-services
    • /blog/best-content-creation-services
    • /blog/best-healthcare-content-management-systems
    • /blog/best-healthcare-seo-agencies
    • /blog/best-life-science-biotech-pr-agencies
    • and 34 more in the copied plan
  5. 5

    Fix title lengths

    +1 point, to 99

    Write a title of 15 to 65 characters that leads with what the page covers.

    24 pages, 19 of them under /blog/

    See the pages
    • /about
    • /ai-visibility-report
    • /authors
    • /authors/daniel-lofaso
    • /authors/david-veibl
    • /blog/aeo-and-geo-pricing-guide
    • /blog/ai-search-visibility-gap-study
    • /blog/ai-stats
    • /blog/answer-engine-optimization-aeo
    • /blog/cdmo-marketing
    • and 14 more in the copied plan
  6. 6

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    20 pages, 17 of them under /blog/

    See the pages
    • /ai-visibility-report
    • /blog/aeo-and-geo-pricing-guide
    • /blog/ai-search-visibility-gap-study
    • /blog/best-ai-chatbots
    • /blog/best-astro-web-design-agencies
    • /blog/best-biotech-web-design-agencies
    • /blog/best-biotech-websites
    • /blog/best-content-marketing-agencies
    • /blog/best-generative-engine-optimization-geo-agencies
    • /blog/best-geo-agencies-biotech-life-sciences
    • and 10 more in the copied plan
  7. 7

    Show sources on guides

    +1 point, to 100, and full marks

    Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.

    7 pages, 5 of them under /blog/

    See the pages
    • /blog/ai-search-visibility-gap-study
    • /blog/biotech-pr-strategy
    • /blog/cdmo-marketing
    • /blog/gym-case-study
    • /blog/ppc-management-pricing
    • /case-studies/allocable
    • /case-studies/alltek-services
6 more, to tidy up after 100
  1. 8

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    12 pages, 10 of them under /blog/

    See the pages
    • /blog/aeo-and-geo-pricing-guide
    • /blog/best-ai-chatbots
    • /blog/best-biotech-websites
    • /blog/biotech-pr-strategy
    • /blog/link-building-strategies
    • /blog/saas-email-marketing
    • /blog/science-writer
    • /blog/seo-pricing-guide
    • /blog/topical-authority-content
    • /blog/web-design-agency
    • and 2 more in the copied plan
  2. 9

    Show every FAQ question on the page

    Under a point

    Show every question in the FAQ schema on the page, word for word.

    5 pages under /blog/

    All 9 sites Gemini cites beside it pass this one.

    See the pages
    • /blog/aeo-and-geo-pricing-guide
    • /blog/best-biotech-websites
    • /blog/chatgpt-statistics
    • /blog/measure-ai-visibility-roi
    • /blog/seo-pricing-guide
  3. 10

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    4 pages

    7 of the 9 sites Gemini cites beside it pass this one.

    See the pages
    • /blog/link-building-strategies
    • /blog/web-design-agency
    • /case-studies/allocable
    • /case-studies/alltek-services
  4. 11

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    6 pages, 5 of them under /blog/

    See the pages
    • /
    • /blog/competitor-backlink-analysis
    • /blog/holy-grail-seo
    • /blog/life-sciences-marketing-agencies
    • /blog/local-seo-ranking-factors
    • /blog/ranking-for-your-brand-name
  5. 12

    Show when guides were updated

    Under a point

    Show when the guide was last updated, and set dateModified in its schema.

    2 pages

    See the pages
    • /case-studies/allocable
    • /case-studies/alltek-services
  6. 13

    Add real images to content

    Under a point

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    1 page

    See the pages
    • /ai-visibility-report

Done since the first read

  1. Add a tap-to-call link

    Done, seen on the read of October 24. It failed on 100 pages before.

  2. Make near-copy pages distinct

    Done, seen on the read of October 22. It failed on 1 page before.

What else the read found

Half its pages start answering within 65 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /acceptable-use216 ms
  • /authors/daniel-lofaso215 ms
  • /about152 ms
  • /authors151 ms
  • /146 ms

Fastest: /blog/science-writer, 24 ms. Heaviest: /ai-visibility-report, 24 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • AstroFramework
  • CloudflareHosting
  • Google AnalyticsAnalytics
  • Cloudflare Web AnalyticsAnalytics
  • Microsoft ClarityAnalytics
  • Meta PixelMarketing
  • HubSpotMarketing

From the structured data on its home page, as the site says it: an Organization named Digital Elevator. mttr does not check the profiles it names.

  • LinkedIndigital-elevator
pages with strong signs
8
hidden characters
6
chat, markdown or placeholders left in
5
dashes per 1,000 words
4.8
  • /blog/multilocation-local-seo hidden characters a reader cannot see, placeholders never filled in
  • /blog/content-marketing-cost hidden characters a reader cannot see
  • /ai-visibility-report placeholders never filled in
  • /blog/ecommerce-abandoned-cart-emails hidden characters a reader cannot see
  • /blog/ecommerce-seo-roi hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Replace unsupported sales claims1 page
  • /ai-visibility-report fails 3: Fix description lengths, Add real images to content and Fix title lengths1 page
  • /about fails 2: Add a way to get in touch and Fix title lengths1 page
  • /authors fails 2: Add a way to get in touch and Fix title lengths1 page
  • /acceptable-use fails 1: Add a way to get in touch1 page
  • /blog fails 1: Add a way to get in touch1 page
  • /case-studies fails 1: Add a way to get in touch1 page
  • /blog/ 88 fail a rule. Worst: /blog/aeo-and-geo-pricing-guide, 6 rules88 pages
  • /authors/ 3 fail a rule. Worst: /authors/daniel-lofaso, 2 rules3 pages
  • /case-studies/ 2 fail a rule. Worst: /case-studies/allocable, 8 rules2 pages

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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