- Middle site
- 91
- Behind by
- 10
Worth the mostSet each page's canonical address+6
townofencampment.com
64 of 100ahead of 22% of the sites mttr has read
Its strongest stage is Trust, at 100 against the middle site's 98. 2 fixes, 15 points, take it to 79, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
2 fixes, 88,979 places up
- 64Now#203,329
- 72Add a way to get in touch#165,629
- 79Add structured data#114,350
The top half of every site starts at 77.
Share
LinkedInShare on LinkedIn
FacebookShare on Facebook
The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
13 points take it into the top half.
Beside it on the board
- #203,802econometrics.blog64
- #203,803spanish-town-guides.com64
- #203,804townofencampment.com64
- #203,805photolibrarywales.com64
- #203,806simcity.com64
3,849 sites score 64. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on Access and Understand and Act.
- Middle site
- 59
- Behind by
- 9
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Behind by
- 54
Worth the mostAdd a way to get in touch+8
Against a typical site
The readThis siteTypicalAgainst typical
Pages read284416 fewer than typical
Links a page26132× typical
Words a page33439415% below typical
Rules failing somewhere12142 fewer than typical
Half its pages answer in79 ms210 ms62% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
12 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 8 points38,175 places up
Add a way to get in touchAct28 of 281 in 2
Worth 7 points32,376 places up
Add structured dataUnderstand28 of 281 in 3
Worth 6 points each27,058 places up each
Set each page's canonical addressAccess28 of 282 in 5
Add a tap-to-call linkAct26 of 281 in 3
Worth 3 points each12,458 places up each
Fix description lengthsUnderstand28 of 281 in 11
Describe imagesUnderstand22 of 282 in 7
Show 6 more fixes
Worth 1 point4,146 places up
Set a share imageUnderstand28 of 282 in 7
Worth under a point each
Serve a robots.txtAccessAbout the whole site6 in 7
Publish a sitemapAccessAbout the whole site3 in 4
Settle on one addressAccessAbout the whole site2 in 3
Match structured data to the pageUnderstand1 of 283 in 7
Add an llms.txtAccessAbout the whole site1 in 4
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleTown of Encampment
DescriptionNone in the HTML
First headingTown of Encampment
OpeningJust a reminder to residents: If you no longer have your telephone landline, please make sure the Town of Encampment has a cell number to contact you in the event of an emergency. You can contact the Town Hall at 307 327-5501 if you are unsure what we have on file. Thanks!
2 changes so it reads plainly as what it is
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On townofencampment.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On townofencampment.com, add JSON-LD to the home page declaring the most particular schema.org type for the business, with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.