tristate.pro, read 4 days ago. Back to the report
82 to 100 in 18 steps
Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.
Now #91,773 of 264,428Step 1 top 25%Step 18 full marks
Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.
The steps
Each is one change across the pages named. When one is live, read the site again and mttr marks it done.
- 1
Add structured data
+5 points, to 87, and #46,869, 44,904 places up, and into the top 25%
Add valid JSON-LD that says what the page is.
51 pages
See the pages
- /about
- /blog
- /doors
- /doors/custom-doors
- /doors/door-installations
- /doors/entry-doors
- /doors/french-doors
- /doors/patio-doors
- /doors/replacement-doors
- /doors/sliding-glass-doors
- and 41 more in the copied plan
- 2
Describe images
+2 points, to 89
Describe every content image in its alt text.
45 pages
See the pages
- /
- /about
- /doors/custom-doors
- /doors/door-installations
- /doors/entry-doors
- /doors/french-doors
- /doors/patio-doors
- /doors/replacement-doors
- /doors/sliding-glass-doors
- /financing
- and 35 more in the copied plan
- 3
Fix title lengths
+2 points, to 91
Write a title of 15 to 65 characters that leads with what the page covers.
38 pages
See the pages
- /about
- /blog
- /contact
- /doors
- /doors/custom-doors
- /doors/entry-doors
- /doors/french-doors
- /doors/patio-doors
- /financing
- /gutters-insulation/gutter-guards
- and 28 more in the copied plan
- 4
Link straight to the final address
+2 points, to 93
Point links and the sitemap at the final address, not at one that redirects.
57 pages
See the pages
- /about
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /blog
- /contact
- /doors
- /doors/custom-doors
- /doors/door-installations
- /doors/entry-doors
- /doors/french-doors
- /doors/patio-doors
- and 47 more in the copied plan
- 5
Set a share image
+1 point, to 94
Set og:image so links to the page carry a picture.
52 pages
See the pages
- /about
- /blog
- /contact
- /doors
- /doors/custom-doors
- /doors/door-installations
- /doors/entry-doors
- /doors/french-doors
- /doors/patio-doors
- /doors/replacement-doors
- and 42 more in the copied plan
- 6
Make near-copy pages distinct
+1 point, to 95
Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.
Once, for the whole site
- 7
Answer the first question right under it
Under a point
Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
- 8
Show sources on guides
+1 point, to 96
Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
- 9
Publish a sitemap
Under a point
Publish /sitemap.xml listing every page that should rank, and name it in robots.txt.
Once, for the whole site
- 10
Match structured data to the page
+1 point, to 97
Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.
12 pages under /service-area/
See the pages
- /service-area/auburn
- /service-area/bellevue
- /service-area/everett
- /service-area/kirkland
- /service-area/kitsap-county
- /service-area/lakewood
- /service-area/olympia
- /service-area/pierce-county
- /service-area/renton
- /service-area/seattle
- and 2 more in the copied plan
- 11
Put figures in tables
Under a point
Where the guide compares options or gives figures, put them in a table.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
- 12
List your profiles in your structured data
Under a point
Add sameAs to the Organization, Person or LocalBusiness on your home page, listing the address of each profile: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn. It is how assistants tie your site to you elsewhere.
Once, for the whole site
- 13
Link to pages from related content
+1 point, to 98
Link to this page from the text of a related page. Navigation links say a page exists; links in content say what it is related to.
12 pages under /service-area/
See the pages
- /service-area/auburn
- /service-area/bellevue
- /service-area/everett
- /service-area/kirkland
- /service-area/kitsap-county
- /service-area/lakewood
- /service-area/olympia
- /service-area/pierce-county
- /service-area/renton
- /service-area/seattle
- and 2 more in the copied plan
- 14
Put the text in the HTML
+1 point, to 99
Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
- 15
Add breadcrumb data
Under a point
Add BreadcrumbList schema so the page has a place in the site.
17 pages, 12 of them under /service-area/
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /service-area/auburn
- /service-area/bellevue
- /service-area/everett
- /service-area/kirkland
- /service-area/kitsap-county
- /service-area/lakewood
- /service-area/olympia
- /service-area/pierce-county
- and 7 more in the copied plan
- 16
Phrase headings as questions
Under a point
Phrase at least one heading as the question a person would ask.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
- 17
Add depth to thin pages
Under a point
Add true, specific detail until the page covers its subject.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
- 18
Add lists or tables
+1 point, to 100, and full marks
Add a table, a list, or a definition list. Assistants quote these more readily than prose.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
3 more, to tidy up after 100
- 19
Add real images to content
Under a point
Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.
5 pages
See the pages
- /attic-insulation-cost-in-washington-what-upgrading-really-saves
- /roof-replacement-cost-tacoma-2026-what-youll-actually-pay
- /siding-repair-vs-replacement-how-to-tell-which-your-home-needs
- /siding-replacement-cost
- /siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinyl
- 20
Link to your profiles
Under a point
Link from the home page, in its header or footer, to each profile you keep: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn.
Once, for the whole site
- 21
Fix description lengths
Under a point
Write a meta description of 70 to 165 characters that summarizes the page.
1 page
See the pages
- /privacy-policy
What else the read found
Half its pages start answering within 42 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.
/doors/entry-doors578 ms/service-area/lakewood565 ms/service-area/olympia538 ms/windows/casement-windows529 ms/roofing/roof-shingles525 ms
Fastest: /contact, 24 ms. Heaviest: /roofing/roof-replacement, 61 KB.
Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.
WordPressPlatform
nginxServer
Google Tag ManagerAnalytics
jQueryLibrary
Google FontsFonts
Font AwesomeFonts
From the structured data on its home page, as the site says it: a Home and construction business named Tristate Roofing, Inc.. mttr does not check the profiles it names.
- pages with strong signs
- 0
- hidden characters
- 0
- chat, markdown or placeholders left in
- 0
- dashes per 1,000 words
- 0.3
A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.
/fails 1: Describe images1 page/siding-replacement-costfails 11: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page/siding-replacement-cost-in-washington-2026-fiber-cement-vs-vinylfails 11: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page/attic-insulation-cost-in-washington-what-upgrading-really-savesfails 10: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page/roof-replacement-cost-tacoma-2026-what-youll-actually-payfails 10: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page/siding-repair-vs-replacement-how-to-tell-which-your-home-needsfails 10: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page/aboutfails 5: Add structured data, Describe images and Fix title lengths1 page/financingfails 5: Add structured data, Describe images and Fix title lengths1 page/patio-coversfails 5: Add structured data, Describe images and Fix title lengths1 page/privacy-policyfails 5: Add structured data, Fix description lengths and Fix title lengths1 page/sidingfails 5: Add structured data, Describe images and Fix title lengths1 page/blogfails 4: Add structured data, Fix title lengths and Link straight to the final address1 page
And 12 more parts of the site.
Rather go through these with one of our experts? Book a strategy session