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truefoodkitchen.com, read 19 hours ago. Back to the report

88 to 100 in 7 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8888 nownow921top 10%9429639749759961007full marks

Now #42,426 of 263,587Step 1 top 10%Step 7 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a tap-to-call link

    +4 points, to 92, and #15,087, 27,339 places up, and into the top 10%

    Add a tap-to-call phone link.

    60 pages

    See the pages
    • /
    • /10-off-50
    • /accessibility
    • /careers
    • /catering
    • /confirmation
    • /crispd
    • /crispd-terms-conditions
    • /events
    • /floral-ice
    • and 50 more in the copied plan
  2. 2

    Link straight to the final address

    +2 points, to 94

    Point links and the sitemap at the final address, not at one that redirects.

    96 pages

    See the pages
    • /10-off-50
    • /accessibility
    • /careers
    • /catering
    • /confirmation
    • /contact
    • /crispd
    • /crispd-terms-conditions
    • /events
    • /floral-ice
    • and 86 more in the copied plan
  3. 3

    Fix description lengths

    +2 points, to 96

    Write a meta description of 70 to 165 characters that summarizes the page.

    52 pages, 34 of them under /locations/

    See the pages
    • /accessibility
    • /confirmation
    • /crispd-terms-conditions
    • /join-our-email-program
    • /locations/alpharetta
    • /locations/annapolis
    • /locations/arlington
    • /locations/atlanta
    • /locations/austin
    • /locations/austin-domain
    • and 42 more in the copied plan
  4. 4

    Show every FAQ question on the page

    +1 point, to 97

    Show every question in the FAQ schema on the page, word for word.

    34 pages under /locations/

    See the pages
    • /locations/alpharetta
    • /locations/annapolis
    • /locations/arlington
    • /locations/atlanta
    • /locations/austin
    • /locations/austin-domain
    • /locations/biltmore
    • /locations/boca-raton
    • /locations/boulder
    • /locations/cherry-creek
    • and 24 more in the copied plan
  5. 5

    Add breadcrumb data

    Under a point

    Add BreadcrumbList schema so the page has a place in the site.

    34 pages under /locations/

    See the pages
    • /locations/alpharetta
    • /locations/annapolis
    • /locations/arlington
    • /locations/atlanta
    • /locations/austin
    • /locations/austin-domain
    • /locations/biltmore
    • /locations/boca-raton
    • /locations/boulder
    • /locations/cherry-creek
    • and 24 more in the copied plan
  6. 6

    Use one main heading

    +2 points, to 99

    Give the page exactly one h1 that says what it is about.

    32 pages

    See the pages
    • /
    • /10-off-50
    • /accessibility
    • /careers
    • /catering
    • /confirmation
    • /contact
    • /crispd-terms-conditions
    • /events
    • /floral-ice
    • and 22 more in the copied plan
  7. 7

    Fix title lengths

    +1 point, to 100, and full marks

    Write a title of 15 to 65 characters that leads with what the page covers.

    28 pages under /locations/

    See the pages
    • /locations/alpharetta
    • /locations/annapolis
    • /locations/arlington
    • /locations/atlanta
    • /locations/austin-domain
    • /locations/biltmore
    • /locations/boca-raton
    • /locations/boulder
    • /locations/cherry-creek
    • /locations/fairfax
    • and 18 more in the copied plan
4 more, to tidy up after 100
  1. 8

    Make near-copy pages distinct

    Under a point

    Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.

    Once, for the whole site

  2. 9

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  3. 10

    Describe images

    Under a point

    Describe every content image in its alt text.

    13 pages, 9 of them under /menu/

    See the pages
    • /careers
    • /menu
    • /menu/brunch-weekend-only
    • /menu/brunch-weekend-only-2
    • /menu/burgers-sandwiches
    • /menu/desserts
    • /menu/desserts-2
    • /menu/happy-hour
    • /menu/sides
    • /menu/starters-demo-rename-me-later
    • and 3 more in the copied plan
  4. 11

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    1 page

    See the pages
    • /szacza

Done since the first read

  1. Speed up the server

    Done, seen on the read of October 24. It failed on 1 page before.

What else the read found

Half its pages start answering within 97 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /crispd-terms-conditions11.9 s
  • /10-off-5011.2 s
  • /locations/summerlin10.8 s
  • /offersignup10.6 s
  • /szacza10.5 s

Fastest: /locations/cherry-creek, 62 ms. Heaviest: /locations/cherry-creek, 279 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • WP EngineHosting
  • nginxServer
  • Google Tag ManagerAnalytics
  • HubSpotMarketing
  • KlaviyoMarketing
  • Google reCAPTCHALibrary
  • jQueryLibrary
  • Adobe FontsFonts
  • Font AwesomeFonts
pages with strong signs
2
hidden characters
0
chat, markdown or placeholders left in
16
dashes per 1,000 words
13
  • /locations/las-vegas markdown never turned into formatting
  • /locations/summerlin markdown never turned into formatting

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 2: Use one main heading and Add a tap-to-call link1 page
  • /accessibility fails 4: Use one main heading, Add a tap-to-call link and Fix description lengths1 page
  • /careers fails 4: Use one main heading, Add a tap-to-call link and Describe images1 page
  • /confirmation fails 4: Use one main heading, Add a tap-to-call link and Fix description lengths1 page
  • /crispd-terms-conditions fails 4: Use one main heading, Add a tap-to-call link and Fix description lengths1 page
  • /join-our-email-program fails 4: Use one main heading, Add a tap-to-call link and Fix description lengths1 page
  • /reservation fails 4: Use one main heading, Add a tap-to-call link and Fix description lengths1 page
  • /szacza fails 4: Add a tap-to-call link, Fix description lengths and Replace unsupported sales claims1 page
  • /whats-new fails 4: Add a tap-to-call link, Fix description lengths and Describe images1 page
  • /10-off-50 fails 3: Use one main heading, Add a tap-to-call link and Link straight to the final address1 page
  • /catering fails 3: Use one main heading, Add a tap-to-call link and Link straight to the final address1 page
  • /events fails 3: Use one main heading, Add a tap-to-call link and Link straight to the final address1 page

And 27 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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