- Middle site
- 91
- Ahead by
- 1
Worth the mostLink straight to the final address+2
usmayors.org
Top 25%of the 31 sites in Cities and public services, at #6
It scores 84.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
84 now91 with itTop 25% from 85
#75,328to#20,02355,305 places up99 of its 100 pages fail it. 1 in 3 ranked sites pass it.
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The link
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EmailWrite the email
Where it ranks
Up 3,871 places since Oct 14, from #79,199. 1 point takes it into the top quarter.
Beside it on the board
- #75,326hightoproofingllc.com84
- #75,327locksmith-everettwa.com84
- #75,328usmayors.org84
- #75,329testagent.com84
- #75,330gonzalezconcretellc.com84
8,585 sites score 84. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 84Now#75,328
- 91Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Understand.
- Middle site
- 59
- Behind by
- 3
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 42
Worth the mostEach fix here is worth under a point
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004555 more than typical
Links a page108138.3× typical
Words a page6173961.6× typical
Rules failing somewhere1514About typical
Half its pages answer in1,595 ms210 ms660% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
15 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points55,305 places up
Add structured dataUnderstand99 of 1001 in 3
Worth 3 points28,797 places up
Fix description lengthsUnderstand82 of 1001 in 11
Worth 2 points21,253 places up
Link straight to the final addressAccess99 of 1001 in 2
Worth 1 point each13,125 places up each
Fix title lengthsUnderstand47 of 1001 in 6
Use one main headingUnderstand17 of 1001 in 4
Show 10 more fixes
Worth under a point each
Match structured data to the pageUnderstand1 of 1001 in 2
Speed up the serverAccessAbout the whole site4 in 5
Add an llms.txtAccessAbout the whole site1 in 4
Describe imagesUnderstand17 of 1002 in 7
Set each page's canonical addressAccess4 of 1002 in 5
Allow pages to be indexedAccess2 of 1005 in 6
Replace unsupported sales claimsTrust4 of 1002 in 3
Add a tap-to-call linkAct2 of 1001 in 3
Add a way to get in touchAct1 of 1001 in 2
Set a share imageUnderstand2 of 1002 in 7
How AI reads this site
It reads mostly as cities and public services. 5 changes would make it plainer.
It reads as
Cities and public servicesIt says it is in Arlington.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Cities and public services
- Nonprofits and charities
- Law firms
What an assistant reads first
Home pageWhat it says
TitleUnited States Conference of Mayors
DescriptionLatest News The United States Conference of Mayors is the official non-partisan organization of cities with populations of 30,000 or more. There are over 1,500 such cities in the country today. Each city is represented in the Conference by its chief elected official,
First headingLatest News
OpeningSara Durr2026-10-22T10:11:12-04:00October 22, 2026|
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Cities and public services. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On usmayors.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Cities and public services. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “United States Conference of Mayors” and “Latest News”.
Agent instructions
On usmayors.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Cities and public services.
- Rewrite the description
Its description is 267 characters and is cut off in results.
Agent instructions
On usmayors.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Arlington in the first words
The site is in Arlington, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On usmayors.org, name Arlington in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On usmayors.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Cities and public services), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Asking an assistant
A question people ask about cities and public services in Arlington, VA. Its answer, and whether it cites usmayors.org, shows here in a moment.