- Middle site
- 91
- Behind by
- 10
Worth the mostPublish a sitemap+2
verymerrytheatre.org
56 of 100ahead of 12% of the sites mttr has read
It comes closest to the middle site on Trust, at 93 against 98. 3 fixes, 24 points, take it to 80, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
3 fixes, 123,265 places up
- 56Now#229,175
- 71Add a way to get in touch#171,419
- 76Add structured data#138,607
- 80Use one main heading#105,910
The top half of every site starts at 77. The middle site in Burlington, VT scores 78.
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Where it ranks
Up 33,705 places since Oct 14, from #263,590. 21 points take it into the top half.
Beside it on the board
- #229,883sea-of-colors.neocities.org56
- #229,884aakelectric.net56
- #229,885verymerrytheatre.org56
- #229,8860costhost.com56
- #229,887killychan.neocities.org56
2,838 sites score 56. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Burlington, VT
- #1flavorplate.com95
- #2gbarchitecture.com93
- #3protechcontractingvt.com92
- #31verymerrytheatre.org56
The middle site in Burlington, VT scores 78.
Where it stands
Each stage against the middle site. It trails on all four.
- Middle site
- 59
- Behind by
- 29
Worth the mostAdd structured data+5
- Middle site
- 98
- Behind by
- 5
Worth the mostLink to your profiles+1
- Middle site
- 57
- Behind by
- 57
Worth the mostAdd a way to get in touch+15
Against a typical site
The readThis siteTypicalAgainst typical
Pages read14443 fewer than typical
Links a page81338% below typical
Words a page17039457% below typical
Rules failing somewhere12142 fewer than typical
Half its pages answer in66 ms210 ms69% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
12 fixes. The first 10 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 15 points58,466 places up
Add a way to get in touchAct1 of 11 in 2
Worth 5 points16,210 places up
Add structured dataUnderstand1 of 11 in 3
Worth 4 points each13,076 places up each
Use one main headingUnderstand1 of 11 in 4
Match structured data to the pageUnderstand1 of 13 in 7
Worth 3 points each10,327 places up each
Fix title lengthsUnderstand1 of 11 in 6
Fix description lengthsUnderstand1 of 11 in 11
Describe imagesUnderstand1 of 12 in 7
Worth 2 points each6,967 places up each
Publish a sitemapAccessAbout the whole site3 in 4
Settle on one addressAccessAbout the whole site2 in 3
Set each page's canonical addressAccess1 of 12 in 5
Show 2 more fixes
Worth 1 point each4,253 places up each
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
How AI reads this site
It reads closest to nonprofits and charities, but only loosely. 5 changes would make it plainer.
It reads as
Nonprofits and charitiesIt says it is in Burlington.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Nonprofits and charities
- Online shops
- Law firms
What an assistant reads first
Home pageWhat it says
TitleHome
DescriptionNone in the HTML
First headingUpcoming Shows:
OpeningBuild confidence, make friends, and shine on stage!
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Nonprofits and charities. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On verymerrytheatre.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Nonprofits and charities. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Home” and “Upcoming Shows:”.
Agent instructions
On verymerrytheatre.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Nonprofits and charities.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On verymerrytheatre.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Burlington in the first words
The site is in Burlington, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On verymerrytheatre.org, name Burlington in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On verymerrytheatre.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Nonprofits and charities), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.