- Middle site
- 91
- Ahead by
- 3
Worth the mostLink straight to the final address+2
wardshouseofprime.com
Top 25%of the 263,582 sites mttr has read, at #51,222
It scores 87.
A score says pages are well formed. It does not say an assistant cites the site.
Fix description lengths
87 now91 with itTop 10% from 90
#51,222to#20,10731,115 places up100 of its 100 pages fail it. 1 in 11 ranked sites pass it.
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
3 points take it into the top 10%.
Beside it on the board
- #51,220waterdamageannarbor.net87
- #51,221drinkgoldenstate.com87
- #51,222wardshouseofprime.com87
- #51,223chimneycall.com87
- #51,224ostropest-plamisty.com87
7,570 sites score 87. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 10%
- 87Now#51,222
- 91Fix description lengthsTop 10%
1 fix. Top 10% starts at 90.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 7
Worth the mostFix description lengths+4
- Middle site
- 98
- Level with it
Worth the mostMake near-copy pages distinct+1
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page1213About typical
Words a page27639430% below typical
Rules failing somewhere1314About typical
Half its pages answer in208 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
13 fixes. The first 9 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 4 points each31,115 places up each
Fix description lengthsUnderstand100 of 1001 in 11
Describe imagesUnderstand100 of 1002 in 7
Worth 2 points each18,969 places up each
Link straight to the final addressAccess99 of 1001 in 2
Fix title lengthsUnderstand45 of 1001 in 6
Worth 1 point each12,103 places up each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Answer the first question right under itUnderstand5 of 1001 in 121
Show when guides were updatedTrust2 of 1003 in 5
Use one main headingUnderstand20 of 1001 in 4
Set a share imageUnderstand29 of 1002 in 7
Show 4 more fixes
Worth under a point each
Phrase headings as questionsUnderstand5 of 1001 in 10
Put figures in tablesUnderstand5 of 1001 in 28
Add an llms.txtAccessAbout the whole site1 in 4
Replace unsupported sales claimsTrust1 of 1002 in 3
How AI reads this site
It reads closest to restaurants and cafes, but only loosely. 4 changes would make it plainer.
It reads as
Restaurants and cafesIt says it is in Milwaukee.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Restaurants and cafes
- Law firms
- Trades and home services
What an assistant reads first
Home pageWhat it says
TitleHOMEPAGE* - Wards House of Prime
DescriptionNone in the HTML
First headingWARD’S WHISKEY CLUB, JOIN TODAY!
OpeningWard’s House of Prime is THE best venue for a business meeting, an event, and to celebrate a party. With three exclusive private dining rooms, professional wait staff, accessible parking and a menu offering the Milwaukee’s finest steaks and prime rib, Ward’s is here to prime…
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Restaurants and cafes. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On wardshouseofprime.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Restaurants and cafes. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “HOMEPAGE* - Wards House of Prime” and “WARD’S WHISKEY CLUB, JOIN TODAY!”.
Agent instructions
On wardshouseofprime.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Restaurants and cafes.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On wardshouseofprime.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On wardshouseofprime.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Restaurants and cafes), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.