willametterestoration.com, read 19 hours ago. Back to the report

80 to 100 in 13 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

8080 nownow841#70,882882top 25%91393495596697797898998109911991210013full marks

Now #107,883 of 263,582Step 1 #70,882Step 2 top 25%Step 13 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Put the text in the HTML

    +4 points, to 84, and #70,882, 37,001 places up

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    8 pages

    See the pages
    • /company-history
    • /contact-us
    • /fire-smoke-damage-restoration
    • /gallery
    • /home-remodeling
    • /testimonials
    • /water-damage-restoration
    • /wind-storm-damage-restoration
  2. 2

    Show sources on guides

    +4 points, to 88, and into the top 25%

    Link the sources for the guide's facts where a reader can see them. Official and primary sources carry the most weight.

    8 pages

    See the pages
    • /company-history
    • /fire-smoke-damage-restoration
    • /gallery
    • /home-remodeling
    • /privacy-policy
    • /terms-of-use
    • /water-damage-restoration
    • /wind-storm-damage-restoration
  3. 3

    Answer the first question right under it

    +3 points, to 91

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    10 pages

    See the pages
    • /company-history
    • /contact-us
    • /fire-smoke-damage-restoration
    • /gallery
    • /home-remodeling
    • /privacy-policy
    • /terms-of-use
    • /testimonials
    • /water-damage-restoration
    • /wind-storm-damage-restoration
  4. 4

    Add depth to thin pages

    +2 points, to 93

    Add true, specific detail until the page covers its subject.

    10 pages

    See the pages
    • /company-history
    • /contact-us
    • /fire-smoke-damage-restoration
    • /gallery
    • /home-remodeling
    • /privacy-policy
    • /terms-of-use
    • /testimonials
    • /water-damage-restoration
    • /wind-storm-damage-restoration
  5. 5

    Phrase headings as questions

    +2 points, to 95

    Phrase at least one heading as the question a person would ask.

    9 pages

    See the pages
    • /company-history
    • /contact-us
    • /gallery
    • /home-remodeling
    • /privacy-policy
    • /terms-of-use
    • /testimonials
    • /water-damage-restoration
    • /wind-storm-damage-restoration
  6. 6

    Put figures in tables

    +1 point, to 96

    Where the guide compares options or gives figures, put them in a table.

    10 pages

    See the pages
    • /company-history
    • /contact-us
    • /fire-smoke-damage-restoration
    • /gallery
    • /home-remodeling
    • /privacy-policy
    • /terms-of-use
    • /testimonials
    • /water-damage-restoration
    • /wind-storm-damage-restoration
  7. 7

    List your profiles in your structured data

    +1 point, to 97

    Add sameAs to the Organization, Person or LocalBusiness on your home page, listing the address of each profile: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn. It is how assistants tie your site to you elsewhere.

    Once, for the whole site

  8. 8

    Link to pages from related content

    Under a point

    Link to this page from the text of a related page. Navigation links say a page exists; links in content say what it is related to.

    6 pages

    See the pages
    • /company-history
    • /contact-us
    • /gallery
    • /privacy-policy
    • /terms-of-use
    • /testimonials
  9. 9

    Add real images to content

    +1 point, to 98

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    6 pages

    See the pages
    • /contact-us
    • /fire-smoke-damage-restoration
    • /gallery
    • /privacy-policy
    • /terms-of-use
    • /water-damage-restoration
  10. 10

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  11. 11

    Link to your profiles

    +1 point, to 99

    Link from the home page, in its header or footer, to each profile you keep: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn.

    Once, for the whole site

  12. 12

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    5 pages

    See the pages
    • /
    • /fire-smoke-damage-restoration
    • /home-remodeling
    • /water-damage-restoration
    • /wind-storm-damage-restoration
  13. 13

    Add lists or tables

    +1 point, to 100, and full marks

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    4 pages

    See the pages
    • /contact-us
    • /gallery
    • /terms-of-use
    • /testimonials
1 more, to tidy up after 100
  1. 14

    Use one main heading

    Under a point

    Give the page exactly one h1 that says what it is about.

    1 page

    See the pages
    • /company-history

Done since the first read

  1. Set each page's canonical address

    Done, seen on the read of October 25. It failed on 1 page before.

  2. Fix description lengths

    Done, seen on the read of October 25. It failed on 1 page before.

  3. Add a way to get in touch

    Done, seen on the read of October 25. It failed on 1 page before.

  4. Link to orphaned pages

    Done, seen on the read of October 25. It failed on 1 page before.

  5. Add a tap-to-call link

    Done, seen on the read of October 25. It failed on 1 page before.

  6. Speed up the server

    Done, seen on the read of October 25. It failed on 1 page before.

  7. Set a share image

    Done, seen on the read of October 25. It failed on 1 page before.

  8. Add structured data

    Done, seen on the read of October 25. It failed on 1 page before.

What else the read found

Half its pages start answering within 183 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /testimonials2.0 s
  • /terms-of-use1.7 s
  • /gallery1.7 s
  • /wind-storm-damage-restoration1.6 s
  • /contact-us188 ms

Fastest: /company-history, 29 ms. Heaviest: /testimonials, 34 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • GoDaddy Website BuilderPlatform
  • Google AnalyticsAnalytics
  • Google reCAPTCHALibrary
  • jQueryLibrary
  • Font AwesomeFonts

From the structured data on its home page, as the site says it: an Organization named Willamette Restoration Services Inc.. mttr does not check the profiles it names.

pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
7.7

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 1: Fix title lengths1 page
  • /gallery fails 9: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page
  • /company-history fails 8: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page
  • /contact-us fails 8: Answer the first question right under it, Put the text in the HTML and Add depth to thin pages1 page
  • /terms-of-use fails 8: Answer the first question right under it, Show sources on guides and Add depth to thin pages1 page
  • /water-damage-restoration fails 8: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page
  • /fire-smoke-damage-restoration fails 7: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page
  • /home-remodeling fails 7: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page
  • /privacy-policy fails 7: Answer the first question right under it, Show sources on guides and Add depth to thin pages1 page
  • /testimonials fails 7: Answer the first question right under it, Put the text in the HTML and Add depth to thin pages1 page
  • /wind-storm-damage-restoration fails 7: Answer the first question right under it, Put the text in the HTML and Show sources on guides1 page

Rather go through these with one of our experts? Book a strategy session

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