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xpertlearning.com, read 20 hours ago. Back to the report

92 to 100 in 10 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9292 nownow931top 5%94295396497598698799899910010full marks

Now #17,356 of 263,586Step 1 top 5%Step 10 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Answer the first question right under it

    +1 point, to 93, and #10,786, 6,570 places up, and into the top 5%

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    24 pages

    See the pages
    • /affordable-leadership-program-in-middle-east
    • /annual-learning-cafe-me-2018-updates
    • /avoid-these-5-mistakes-while-choosing-your-lms
    • /communicate-confidence-globalenglish-graduation-ceremony
    • /compliance-training-is-not-always-boring
    • /dubai-dragon-boat-festival-2017
    • /ejadah-asset-management-group-launches-advanz-their-elearning-program
    • /grow-elearning-portal-a-global-ld-initiative-by-movenpick-hotels-and-resorts
    • /how-to-design-a-successful-gamification-strategy
    • /keep-empowering-yourself-key-a-digital-learning-initiative-by-al-ghurair-real-estate-group
    • and 14 more in the copied plan
  2. 2

    Phrase headings as questions

    +1 point, to 94

    Phrase at least one heading as the question a person would ask.

    24 pages

    See the pages
    • /affordable-leadership-program-in-middle-east
    • /annual-learning-cafe-me-2018-updates
    • /avoid-these-5-mistakes-while-choosing-your-lms
    • /communicate-confidence-globalenglish-graduation-ceremony
    • /compliance-training-is-not-always-boring
    • /dubai-dragon-boat-festival-2017
    • /ejadah-asset-management-group-launches-advanz-their-elearning-program
    • /grow-elearning-portal-a-global-ld-initiative-by-movenpick-hotels-and-resorts
    • /how-to-design-a-successful-gamification-strategy
    • /keep-empowering-yourself-key-a-digital-learning-initiative-by-al-ghurair-real-estate-group
    • and 14 more in the copied plan
  3. 3

    Add depth to thin pages

    +1 point, to 95

    Add true, specific detail until the page covers its subject.

    18 pages

    See the pages
    • /affordable-leadership-program-in-middle-east
    • /communicate-confidence-globalenglish-graduation-ceremony
    • /compliance-training-is-not-always-boring
    • /dubai-dragon-boat-festival-2017
    • /ejadah-asset-management-group-launches-advanz-their-elearning-program
    • /grow-elearning-portal-a-global-ld-initiative-by-movenpick-hotels-and-resorts
    • /how-to-design-a-successful-gamification-strategy
    • /keep-empowering-yourself-key-a-digital-learning-initiative-by-al-ghurair-real-estate-group
    • /launch-of-our-new-website-and-sub-brand-xpertcareers
    • /research-digital-learning-and-talent-survey-2018
    • and 8 more in the copied plan
  4. 4

    Put figures in tables

    +1 point, to 96

    Where the guide compares options or gives figures, put them in a table.

    24 pages

    See the pages
    • /affordable-leadership-program-in-middle-east
    • /annual-learning-cafe-me-2018-updates
    • /avoid-these-5-mistakes-while-choosing-your-lms
    • /communicate-confidence-globalenglish-graduation-ceremony
    • /compliance-training-is-not-always-boring
    • /dubai-dragon-boat-festival-2017
    • /ejadah-asset-management-group-launches-advanz-their-elearning-program
    • /grow-elearning-portal-a-global-ld-initiative-by-movenpick-hotels-and-resorts
    • /how-to-design-a-successful-gamification-strategy
    • /keep-empowering-yourself-key-a-digital-learning-initiative-by-al-ghurair-real-estate-group
    • and 14 more in the copied plan
  5. 5

    Describe images

    +1 point, to 97

    Describe every content image in its alt text.

    40 pages

    See the pages
    • /affordable-leadership-program-in-middle-east
    • /analytics-data
    • /annual-learning-cafe-me-2018-updates
    • /author/admin
    • /avoid-these-5-mistakes-while-choosing-your-lms
    • /blogs/page/2
    • /business-english-program
    • /communicate-confidence-globalenglish-graduation-ceremony
    • /compliance-training-is-not-always-boring
    • /corporate-social-responsibility-xpertlearning
    • and 30 more in the copied plan
  6. 6

    Set a share image

    +1 point, to 98

    Set og:image so links to the page carry a picture.

    70 pages

    See the pages
    • /
    • /Core-HR-for-the-talent-management
    • /about-xpertlearning
    • /application-simulation
    • /assessment-solutions
    • /blogs
    • /blogs/page/16
    • /blogs/page/2
    • /blogs/page/3
    • /blogs/page/4
    • and 60 more in the copied plan
  7. 7

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    16 pages

    See the pages
    • /author/admin
    • /author/eleanor
    • /avoid-these-5-mistakes-while-choosing-your-lms
    • /business-english-program
    • /category/blogs
    • /communicate-confidence-globalenglish-graduation-ceremony
    • /ejadah-asset-management-group-launches-advanz-their-elearning-program
    • /foreign-language-program
    • /gamification
    • /my-internship-journey-with-xpertlearning
    • and 6 more in the copied plan
  8. 8

    Fix title lengths

    +1 point, to 99

    Write a title of 15 to 65 characters that leads with what the page covers.

    13 pages

    See the pages
    • /ejadah-asset-management-group-launches-advanz-their-elearning-program
    • /emiratisation-vision-2021
    • /grow-elearning-portal-a-global-ld-initiative-by-movenpick-hotels-and-resorts
    • /keep-empowering-yourself-key-a-digital-learning-initiative-by-al-ghurair-real-estate-group
    • /online-learning-courses/online-learning-customer-service-call-centres
    • /request-demo
    • /research-digital-learning-and-talent-survey-2018
    • /still-running-still-learning-2018-standard-chartered-dubai-marathon
    • /why-digital-badges-should-be-considered-in-your-elearning-strategy
    • /xpertlearning-partners-with-sewa-academy-on-their-digital-learning-enhancement
    • and 3 more in the copied plan
  9. 9

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    12 pages

    See the pages
    • /
    • /about-xpertlearning
    • /author/eleanor
    • /category/blogs
    • /communicate-confidence-globalenglish-graduation-ceremony
    • /news-letter
    • /online-learning-courses/digital-transformation
    • /online-learning-courses/tech-dev-itcourses
    • /partners/essentialskillz
    • /partners/gofluent
    • and 2 more in the copied plan
  10. 10

    Set each page's canonical address

    +1 point, to 100, and full marks

    Add a canonical link that points to the page itself.

    6 pages, 4 of them under /blogs/page/

    See the pages
    • /Core-HR-for-the-talent-management
    • /blogs/page/16
    • /blogs/page/2
    • /blogs/page/3
    • /blogs/page/4
    • /partners/Learnship
5 more, to tidy up after 100
  1. 11

    Use one main heading

    Under a point

    Give the page exactly one h1 that says what it is about.

    6 pages

    See the pages
    • /analytics-data
    • /application-simulation
    • /custom-content-solution
    • /language-solutions
    • /learning-and-social
    • /video-based-learning
  2. 12

    Make near-copy pages distinct

    Under a point

    Rewrite or merge pages that share most of their text. A page that only swaps a city or product name is what search engines treat as doorway or scaled content.

    Once, for the whole site

  3. 13

    Settle on one address

    Under a point

    Redirect http, https, www, and the bare domain to one address, so the site is not indexed as several.

    Once, for the whole site

    All 3 sites Gemini cites beside it pass this one.

  4. 14

    List your profiles in your structured data

    Under a point

    Add sameAs to the Organization, Person or LocalBusiness on your home page, listing the address of each profile: Instagram, TikTok, YouTube, Twitch, Facebook, X, LinkedIn. It is how assistants tie your site to you elsewhere.

    Once, for the whole site

    All 3 sites Gemini cites beside it pass this one.

  5. 15

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

    All 3 sites Gemini cites beside it pass this one.

Done since the first read

  1. Put the text in the HTML

    Done, seen on the read of October 19. It failed on 7 pages before.

  2. Link straight to the final address

    Done, seen on the read of October 19. It failed on 1 page before.

  3. Add real images to content

    Done, seen on the read of October 19. It failed on 17 pages before.

  4. Allow pages to be indexed

    Done, seen on the read of October 19. It failed on 1 page before.

  5. Fix pages that fail to load

    Done, seen on the read of October 19. It failed on 13 pages before.

  6. Link to orphaned pages

    Done, seen on the read of October 19. It failed on 1 page before.

  7. Bring deep pages closer to home

    Done, seen on the read of October 19. It failed on 218 pages before.

What else the read found

Half its pages start answering within 247 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /2.0 s
  • /self-paced-learning-strategies-and-the-benefits493 ms
  • /request-demo390 ms
  • /talent-management388 ms
  • /online-learning-courses388 ms

Fastest: /partners/ellucian, 231 ms. Heaviest: /author/eleanor, 54 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • CloudflareHosting
  • Google AnalyticsAnalytics
  • Cloudflare Web AnalyticsAnalytics
  • Microsoft ClarityAnalytics
  • Tawk.toChat
  • Google reCAPTCHALibrary
  • jQueryLibrary
  • BootstrapLibrary
  • Google FontsFonts

From the structured data on its home page, as the site says it: an Organization named XpertLearning. mttr does not check the profiles it names.

pages with strong signs
2
hidden characters
2
chat, markdown or placeholders left in
0
dashes per 1,000 words
2.4
  • /author/admin hidden characters a reader cannot see
  • /xpertlearning-featured-in-sewas-30-management-tips-on-customer-delight hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 2: Replace unsupported sales claims and Set a share image1 page
  • /communicate-confidence-globalenglish-graduation-ceremony fails 7: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /ejadah-asset-management-group-launches-advanz-their-elearning-program fails 7: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /grow-elearning-portal-a-global-ld-initiative-by-movenpick-hotels-and-resorts fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /keep-empowering-yourself-key-a-digital-learning-initiative-by-al-ghurair-real-estate-group fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /research-digital-learning-and-talent-survey-2018 fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /research-digital-learning-talent-and-performance-management-survey-2019 fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /still-running-still-learning-2018-standard-chartered-dubai-marathon fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /xpertdragons-paddled-2018-dubai-properties-annual-dragon-boat-race-2018 fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /xpertlearning-partners-with-sewa-academy-on-their-digital-learning-enhancement fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /xpertlearning-sponsor-f4-racing-driver fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page
  • /xpertlearning-sponsor-f4-racing-driver-2 fails 6: Answer the first question right under it, Add depth to thin pages and Phrase headings as questions1 page

And 58 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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