igirlworld.com

1. Product data on every product page19 of 25 pages

   Some product pages send no Product data before any script runs, so a shopping agent has nothing to read. Write it into the product template.

2. An offermissing on 6 of 6

   Give each product an offer: without one there is no price, currency or stock for a cart to read.

3. Pricemissing on 6 of 6

   State the price as a number, such as 68.00, never text with a symbol in it.

4. Currencymissing on 6 of 6

   State the currency as a three-letter code, such as USD.

5. In stock or notmissing on 6 of 6

   State stock as a schema.org value, such as https://schema.org/InStock, for each variant.

6. Brandmissing on 6 of 6

   Name the brand, so the product can be matched across stores.

7. Product identifiermissing on 6 of 6

   Give each product its barcode (GTIN), or at least its SKU, from the product itself.

8. Descriptionmissing on 6 of 6

   Give each product the description its page shows.

9. Conditionmissing on 6 of 6

   Say each product is new, or how it is used or refurbished.

10. Shippingmissing on 6 of 6

    State what delivery costs, where it goes and how long it takes, once for the store or on each offer.

11. Returnsmissing on 6 of 6

    State the return policy: the window, the countries and who pays, once for the store.

A count of fields says what a page's data states, read before any script runs. It does not decide eligibility: Merchant Center and Google's own review decide whether a product shows in merchant listings, Universal Cart or any other Google feature.