Agent View
The site as an AI agent gets it, beside the site as a person sees it. What it can read, what it has to cut away, and what it never sees.
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665,844 designs were tested
Validate Concepts. Fix Attention Errors. Defend with Data
AI trained on millions of real eye-tracking fixations predicts where people look on your website, ad, product, or video.
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No credit card required.
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Delivering critical pre-launch insights for
The rest of the page is in full screen.
665,844 designs were tested
# Validate Concepts. Fix Attention Errors. Defend with Data
AI trained on millions of real eye-tracking fixations predicts where people look on your website, ad, product, or video.
[Try free for 14 days](https://app.attentioninsight.com/auth/signup)
No credit card required.
[Book a demo](https://attentioninsight.com/book-demo/)
Delivering critical pre-launch insights for
From designers to marketers, Attention Insight adds value across the design workflow
Test your design ideas, compare variations, and make sure the most important information stands out
## Prove your design decision to stakeholders
“Make logo bigger”, “I’m not feeling it”, “Design is confusing” – sound familiar? With visual content analytics, you can back your design decisions with data and bring clarity to client-facing projects. Guaranteed fast approval with data privacy and security.
**How?** By generating Instant reports, Shareable links to analyzes and showing the Percentage of Attention on the most crucial design objects.
## Instant Attention Metrics
Artificial intelligence gives you the power to receive feedback on any design or short clip within seconds – using a wide range of visual attention metrics. No need to wait weeks or months – just upload your file to start analyzing it yourself or get recommendations from AI.
**How?** By generating Attention Heatmap, Clarity Score, Focus Score, Percentage of Attention, Contrast map, AI Recommendation and Request more.
## Easily Validate and Optimize Your Visuals before Launch
Improve visual hierarchy and focus to ensure that the most important design elements, like CTAs, headlines, or key visuals, grab the viewer's attention quickly. This helps boost user interactions and conversions, because after all, 'If I can't see it, I can't click or engage,' right?
**How?** By analyzing results and comparing them with competitors, you can identify opportunities for improvement.
Get a 30-Minute Personalized Demo
- Analyze a design of your choice
- Uncover user behavior pattern
- Get to know the key features
- Only live demonstration and free material after
[Chat with Kamile](https://calendly.com/kamile-3/attention-insight-first-steps)
Case Studies
A collection of case studies and success stories. Learn how companies use Attention Insight to attract customers’ attention and grow their business.
[How Filmelier increased CTA button clicks by 258% using Attention Insight](https://attentioninsight.com/filmelier-case-study/)
[Learn more](https://attentioninsight.com/filmelier-case-study/)
[How SuperShuttle Immensely Increased Engagement with Social Networks](https://attentioninsight.com/supershuttle-case-study/)
[Learn more](https://attentioninsight.com/supershuttle-case-study/)
[How Humana got 433% increase in banner click-through](https://attentioninsight.com/humana-banner-ad-case-study/)
[Learn more](https://attentioninsight.com/humana-banner-ad-case-study/)
[How Sport Chek Increased Transactions by 7.3%](https://attentioninsight.com/sport-chek-case-study/)
[Learn more](https://attentioninsight.com/sport-chek-case-study/)
[How The Skin Deep Increased Homepage Conversions by 93%](https://attentioninsight.com/the-skin-deep-case-study/)
[Learn more](https://attentioninsight.com/the-skin-deep-case-study/)
[How Augmented Classroom’s Mobile App Downloads Increased by 180% with Attention Insight](https://attentioninsight.com/augmented-classroom-case-study/)
[Learn more](https://attentioninsight.com/augmented-classroom-case-study/)
[How Omnisend Increased Demo Signups by 30%](https://attentioninsight.com/how-omnisend-increased-demo-signups-by-30/)
[Learn more](https://attentioninsight.com/how-omnisend-increased-demo-signups-by-30/)
Trusted by over 2500 marketers worldwide
Team GoPickColors
"We check contrast on everything we build. But contrast only tells you the text can be read, not whether anyone is looking at it. Attention Insight shows that in one click, on any live page. Simple, and very useful for colour work."
Mohamed Farhan
CEO @ Inspo AI
"Attention Insight makes it easy to get a quick read on visual hierarchy and understand where users are likely to focus before launch. The heatmaps and attention scores are straightforward and useful, especially for design teams that want an additional validation layer without setting up a traditional eye-tracking study."
Florian Boelter
Staff Product Designer at Juro
"A quick, low-effort gut check on your design choices; A way to compare alternatives and pick the best one to test; A concrete visual you can include in your case study to show your thinking. These signals add depth to your story. Instead of saying “I liked this layout better,” you can say: “I tested both versions with AI-generated attention maps and chose the one with a clearer hierarchy.”"
Zander Whitehurst’s
Founder & CEO Memorisely
"Use it early to refine hierarchy in your UI before usability testing"
Atif Abbasi
Founder @ SaaS Landings
"Attention Insight has helped me provide more value to my clients. I'm now easily able to generate accurate heatmaps which throws the guesswork out the window."
Rhiddhit Paul
Senior Product Designer @ HumanX
"It's become a valuable part of my design iteration process, and an incredibly reliable way to explain the benefits of different designs when working with Product Managers at Amazon. When you have 10 different iterations, it's one of the best ways I know to narrow down to a few final iterations to test out with users. I love how well it integrates into Figma. It's become second nature to not just me, but even non-designers as well! "
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Technology behind
Our AI-powered platform can produce eye tracking heatmaps that are up to 96% accurate without any human participants involved
[Learn more](https://attentioninsight.com/technology/)
Eye-tracking data
From previous research studies
Deep learning algorithm
Convolutional Neural Network
Advanced Analytics
Detailed user attention metrics
Validate Concepts
Fix Attention Errors
Defend With Data
## Start analysing now!
See Design Through Your Users’ Eyes: With the AI-powered analytics tool, instantly generate Attention metrics on any design
PRO
Perfect for designers, UX experts, and marketers making the best design decisions.
€119
/ month
[Start Free Trial](https://app.attentioninsight.com/auth/signup)
Features:
- 2 User Seats
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1 CREDIT =
1 image testing OR
1 URL (up to 3 sections) OR
1 AI recommendation OR
1s. video testing OR
4 API transactions
200 credits = 800 API transactions
Additional seat: €39/mo.
- Quick Video Testing (~3 Min)
- Instant Reports
- Collaborate & Share
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[Technology It’s predictive eyetracking, not a mousetracking tool.](https://attentioninsight.com/technology/) [Features Attention heatmap, focus score, AI recommendations, and more.](https://attentioninsight.com/features/)
[API Integrate attention metrics into your platform](https://attentioninsight.com/api/) [Figma Plugin Every designer should have this in their toolbox.](https://attentioninsight.com/attention-insight-figma-plugin/)
[Chrome extension Every marketer should have this in their browser.](https://attentioninsight.com/attention-insight-chrome-extension/) [Adobe Express Add-on It’s absolutely free for everyone — thanks, Adobe.](https://attentioninsight.com/attention-insight-adobe-express-addon/)
[Adobe Photoshop Plugin Test your poster designs before they go live.](https://attentioninsight.com/attention-insight-photoshop-plugin/) [Adobe InDesign plugin Working more with print? Here’s your testing solution.](https://attentioninsight.com/attention-insight-for-adobe-indesign/)
[Case Studies How clients achieve their goals using Attention Insight.](https://attentioninsight.com/case-studies/) [Knowledge Base How to use Attention Insight products on your own](https://attentioninsight.com/knowledge-base/)
[Blog Insights and knowledge on design and marketing](https://attentioninsight.com/blog/) [Tutorials Video lessons that help you master Attention Insight](https://attentioninsight.com/tutorials/)
[Pricing Plans Probably the most affordable predictive eyetracking tool](https://attentioninsight.com/billing-plans/) [Enterprise Solutions Looking for more details? Our team is ready to jump on a call](https://attentioninsight.com/book-demo/)
[Demo Call Participate in a demo call and enjoy a gift from us afterward.](https://attentioninsight.com/book-demo/) [Contacts Have questions? Our team is happy to help](https://attentioninsight.com/contact-us/)
[Affiliate program Join our partner program and grow with us](https://attentioninsight.com/affiliate/) [Careers All required legal documents can be found here.](https://attentioninsight.com/career/)
[Legal All required legal documents can be found here.](https://attentioninsight.com/legal/)
Days
Hours
Minutes
Seconds
Subscribe to the **FIGMA HERO** monthly plan and get 40% off with code AT40 for next 12 months. Offer ends September 30 at 23:59 (UTC+2). **[How do I apply discount?](https://www.youtube.com/watch?v=hRELB2SFeJ0)**No <main>: Wrap the page’s own content in <main>, so a reader knows where it starts and stops, and Clean can be measured.
The figures
100 pages, set against the 168,392 sites with figures and 389 in agencies.
- Readablehigher is better
- 100%100 of 100 pages
- All 168,392 sitesBetter than 47%389 agencies sitesBetter than 50%
Pages whose own text is in the HTML the server sends, enough of it for their kind.
- Cleanhigher is better
- Nonemiddle page
- All 168,392 sitesNo place yetWith no figure, it has no place.389 agencies sitesNo place yetWith no figure, it has no place.
Of the words before script, the share that are the page and not menus, footer and forms. 100 pages are not measured, with no <main> or no words.
- Costshown, never scored
- 414,193tokens
- About 4,142 a page
To read every page once. A long page that answers well is not worse for it. Tokens are estimated at about 4 characters each.
How its pages spread on Clean
0 pages measured. Not measured: 100 with no <main> or no words.
Against its rivals
The sites nearest it by what they do, with figures. Close means similar work, not better.
| Readinghigher is better | Costnot scored | ||
|---|---|---|---|
| Site | Readable | Clean | Tokens a page |
| attentioninsight.comThis site, 100 pages | 100% | None | 4,142 |
| marketermilk.com100 pages | 100% | None | 5,175 |
| digitalsilk.com100 pages | 100% | 93% | 5,878 |
| smartboost.com100 pages | 99% | 89% | 2,301 |
First of 4 on Readable.
AI crawler access
What robots.txt says to each, as read on October 24, 2026. 8 of 8 may read the site.
| Crawler | robots.txt says | Used for | The line that decides |
|---|---|---|---|
| GPTBotOpenAI | Not named | Training models | Falls to User-agent: * |
| OAI-SearchBotOpenAI | Not named | ChatGPT search | Falls to User-agent: * |
| ChatGPT-UserOpenAI | Not named | A page a person asks about | Falls to User-agent: * |
| ClaudeBotAnthropic | Not named | Training models | Falls to User-agent: * |
| Claude-SearchBotAnthropic | Not named | Claude’s search | Falls to User-agent: * |
| PerplexityBotPerplexity | Not named | Perplexity search | Falls to User-agent: * |
| Google-ExtendedGoogle | Not named | Training Gemini | Falls to User-agent: * |
| bingbotMicrosoft | Not named | Bing and Copilot | Falls to User-agent: * |
Every AI crawler mttr checks may read it. Not named means the rules for every crawler apply.
Every page
Worst first. Each opens in Agent View at the top.
100 pages of 100 lose something. Pick a loss to see what to do about it.Open the action plan
Show where it stands
A card, a badge and a line, each with the figures.

A badge for the site
<a href="https://mttr.si/agent-view/attentioninsight.com"><img src="https://mttr.si/agent-view/attentioninsight.com/badge.svg" alt="Agent View: 100% readable" height="20"></a>
The figures in one line
attentioninsight.com in Agent View: 100% of pages readable, better than 50% of agencies sites; Clean not measured; 414,193 tokens to read all 100 pages. mttr.si/agent-view/attentioninsight.com
What to do next
Fix the pages, let an agent do it, and read the site again to see the figures move.
Fix what agents miss
- Wrap 100 pages in <main>Clean measured
Connect your agent
Claude Code, Codex or Cursor reads the site’s fixes over MCP, fixes a page in your code, has mttr read it again, and checks the fix landed.
https://mttr.si/mcpSet up an agent
Claim the site
Prove it is yours with a DNS record or a file. Your agent can then reach its reads and jobs, and set each change to wait for your approval.
Claim the siteDrawn from the HTML mttr fetched on its read of October 24, 2026, not a screenshot, and only from the 100 pages read, where the read stopped at its page limit. An assistant’s own reader may differ. Tokens are estimated at about 4 characters each. A site an agent reads well is not a site an assistant cites.