Agent View
The site as an AI agent gets it, beside the site as a person sees it. What it can read, what it has to cut away, and what it never sees.
- Home
- About
- Announcements
- Invoice Submission
- Rep Finder
- Sales and Customer Service
- Products
- Contact
HomeAboutAnnouncementsRep FinderInvoice SubmissionSales and Customer ServiceProductsContact
The rest of the page is in full screen.
- [Home](https://www.msaroof.com/) - [About](https://www.msaroof.com/about) - [Announcements](https://www.msaroof.com/about/announcements) - [Invoice Submission](https://www.msaroof.com/promotions/submit-invoice) - [Rep Finder](https://www.msaroof.com/about/rep-finder) - [Sales and Customer Service](https://www.msaroof.com/about/sales-and-customer-service) - [Products](https://www.msaroof.com/our-products) - [Contact](https://www.msaroof.com/contact) [](https://www.msaroof.com/) [toggle menu](https://www.msaroof.com/about/announcements#mmenu) - [Home](https://www.msaroof.com/) - [About](https://www.msaroof.com/about) - [Announcements](https://www.msaroof.com/about/announcements) ## Announcements ## Announcements #### Pricing Update ###### February 12, 2025 Due to ongoing increases in raw asphalt and freight costs, Mid-States Asphalt will implement a 3-5% increase on Trumbull and MSA brand asphalt products, effective with shipments begining March 17, 2025. ... [Read More](https://assets.caboosecms.com/media/15296686_pricing-update---february-17-2025.pdf) #### ABH Enterprises/Mid-States Asphalt announces expansion in Griffin, GA with the acquisition of Woodland Industries ###### February 22, 2022 ABH Enterprises/Mid-States Asphalt is pleased to announce the acquisition of Woodland Industries, a leading manufacturer of asphalt saturated roofing felt. The Griffin, GA facility will continue to produce roofing products along ... [Read More](https://assets.caboosecms.com/media/11835933_woodland-announcement---signed.pdf) #### The Safety update on Asphalt Fumes ###### March 26, 2018 The controversy surrounding the potential cancer-causing effects of asphalt fume exposures experienced during hot roofing work has existed for almost 35 year. [Read More](http://d9hjv462jiw15.cloudfront.net/media/337721_feb_asphalt_fumes.pdf) #### NRCA Bulletin on Asphalt Fumes ###### January 13, 2017 Some Questions And Answers About Short-Term Non-Occupational Exposures To Asphalt Fumes Created During Roofing Jobs [Read More](https://d9hjv462jiw15.cloudfront.net/media/24377_nrca_fact_sheet.pdf) #### Contact Us 1637 51st Ave Tuscaloosa, AL 35401 1-800-489-2391 General questions or comments? Email us at [[email protected]](mailto:[email protected]) Product questions or comments? Email us at [[email protected]](mailto:[email protected]) #### About Us Mid-States Asphalt manufactures and distributes a variety of products for built-up roofing (BUR) and other commercial applications. From roofing asphalt to tapered insulation, including a wide variety of roll products, Mid-States has everything you need for your job — all on a single truck. - - designed and loved by:
No <main>: Wrap the page’s own content in <main>, so a reader knows where it starts and stops, and Clean can be measured. No h1: Give each one h1 that says what the page is.
The figures
25 pages, set against the 167,893 sites with figures.
- Readablehigher is better
- 100%25 of 25 pages
- All 167,893 sitesBetter than 47%
Pages whose own text is in the HTML the server sends, enough of it for their kind.
- Cleanhigher is better
- Nonemiddle page
- All 167,893 sitesNo place yetWith no figure, it has no place.
Of the words before script, the share that are the page and not menus, footer and forms. 25 pages are not measured, with no <main> or no words.
- Costshown, never scored
- 18,470tokens
- About 739 a page
To read every page once. A long page that answers well is not worse for it. Tokens are estimated at about 4 characters each.
How its pages spread on Clean
0 pages measured. Not measured: 25 with no <main> or no words.
Against its rivals
The sites nearest it by what they do, with figures. Close means similar work, not better.
| Readinghigher is better | Costnot scored | ||
|---|---|---|---|
| Site | Readable | Clean | Tokens a page |
| msaroof.comThis site, 25 pages | 100% | None | 739 |
| totalroofingsolutions.net93 pages | 87% | 62% | 1,606 |
| mwroofing.us73 pages | 99% | 74% | 1,795 |
| pureasphalt.com14 pages | 100% | 61% | 708 |
First of 4 on Readable.
AI crawler access
What robots.txt says to each, as read on October 22, 2026. 8 of 8 may read the site.
| Crawler | robots.txt says | Used for | The line that decides |
|---|---|---|---|
| GPTBotOpenAI | Not named | Training models | Falls to User-agent: * |
| OAI-SearchBotOpenAI | Not named | ChatGPT search | Falls to User-agent: * |
| ChatGPT-UserOpenAI | Not named | A page a person asks about | Falls to User-agent: * |
| ClaudeBotAnthropic | Not named | Training models | Falls to User-agent: * |
| Claude-SearchBotAnthropic | Not named | Claude’s search | Falls to User-agent: * |
| PerplexityBotPerplexity | Not named | Perplexity search | Falls to User-agent: * |
| Google-ExtendedGoogle | Not named | Training Gemini | Falls to User-agent: * |
| bingbotMicrosoft | Not named | Bing and Copilot | Falls to User-agent: * |
Every AI crawler mttr checks may read it. Not named means the rules for every crawler apply.
Every page
Worst first. Each opens in Agent View at the top.
25 pages have no <main>. Wrap the page’s own content in <main>, so a reader knows where it starts and stops, and Clean can be measured.Open the action plan
| What an agent getshigher is better | Signals | Costnot scored | ||||
|---|---|---|---|---|---|---|
| Page | Words | Clean | Readable | Main heading | Tokens | What it loses |
| /about | 179 | No <main> | Yes | None | 515 | No <main> and 1 more |
| /about/announcements | 242 | No <main> | Yes | None | 715 | No <main> and 1 more |
| /about/rep-finder | 126 | No <main> | Yes | None | 396 | No <main> and 1 more |
| /about/sales-and-customer-service | 227 | No <main> | Yes | None | 862 | No <main> and 1 more |
| /contact | 130 | No <main> | Yes | None | 430 | No <main> and 1 more |
| /our-products | 102 | No <main> | Yes | None | 376 | No <main> and 1 more |
| /our-products/all-products | 174 | No <main> | Yes | None | 888 | No <main> and 1 more |
| /our-products/asphalt | 617 | No <main> | Yes | None | 1,556 | No <main> and 1 more |
| /our-products/insulation/taper-design-services | 198 | No <main> | Yes | None | 588 | No <main> and 1 more |
| /our-products/low-slope | 347 | No <main> | Yes | None | 976 | No <main> and 1 more |
| /our-products/steep-slope | 101 | No <main> | Yes | None | 377 | No <main> and 1 more |
| /our-products/steep-slope/felts | 357 | No <main> | Yes | None | 1,226 | No <main> and 1 more |
| /our-products/steep-slope/self-adhered-underlayments/copy-of-quik-stick-self-adhered-synthetic | 212 | No <main> | Yes | None | 790 | No <main> and 1 more |
| /our-products/steep-slope/self-adhered-underlayments/quik-stick-ht-pro- | 104 | No <main> | Yes | None | 436 | No <main> and 1 more |
| /our-products/steep-slope/self-adhered-underlayments/quik-stick-self-adhered-synthetic | 212 | No <main> | Yes | None | 794 | No <main> and 1 more |
| /our-products/steep-slope/specialty-rolls | 169 | No <main> | Yes | None | 639 | No <main> and 1 more |
| /posts/2017/01/13/nrca-bulletin-on-asphalt-fumes | 339 | No <main> | Yes | None | 852 | No <main> and 1 more |
| /posts/2018/03/26/the-safety-update-on-asphalt-fumes | 136 | No <main> | Yes | None | 486 | No <main> and 1 more |
| /posts/2022/02/22/abh-enterprisesmid-states-asphalt-announces-expansion-in-griffin-ga-with-the-acquisition-of-woodland-industries | 136 | No <main> | Yes | None | 486 | No <main> and 1 more |
| /posts/2025/02/12/pricing-update | 136 | No <main> | Yes | None | 486 | No <main> and 1 more |
| /promotions | 105 | No <main> | Yes | None | 385 | No <main> and 1 more |
| / | 257 | No <main> | Yes | Yes | 669 | No <main> |
| /our-products/insulation | 386 | No <main> | Yes | Yes | 1,154 | No <main> |
| /our-products/steep-slope/self-adhered-underlayments | 596 | No <main> | Yes | Yes | 2,024 | No <main> |
| /promotions/submit-invoice | 98 | No <main> | Yes | Yes | 364 | No <main> |
Show where it stands
A card, a badge and a line, each with the figures.
A badge for the site
<a href="https://mttr.si/agent-view/msaroof.com"><img src="https://mttr.si/agent-view/msaroof.com/badge.svg" alt="Agent View: 100% readable" height="20"></a>
The figures in one line
msaroof.com in Agent View: 100% of pages readable, better than 47% of sites; Clean not measured; 18,470 tokens to read all 25 pages. mttr.si/agent-view/msaroof.com
What to do next
Fix the pages, let an agent do it, and read the site again to see the figures move.
Fix what agents miss
- Wrap 25 pages in <main>Clean measured
- Give 21 pages a main headingClearer
Connect your agent
Claude Code, Codex or Cursor reads the site’s fixes over MCP, fixes a page in your code, has mttr read it again, and checks the fix landed.
https://mttr.si/mcpSet up an agent
Claim the site
Prove it is yours with a DNS record or a file. Your agent can then reach its reads and jobs, and set each change to wait for your approval.
Claim the siteDrawn from the HTML mttr fetched on its read of October 22, 2026, not a screenshot, and only from the 25 pages read. An assistant’s own reader may differ. Tokens are estimated at about 4 characters each. A site an agent reads well is not a site an assistant cites.