- Middle site
- 91
- Ahead by
- 8
Worth the mostEach fix here is worth under a point
salemcityfc.com
76 of 100ahead of 45% of the sites mttr has read
Its strongest stage is Access, at 99 against the middle site's 91. 1 fix, 6 points, take it to 82, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 50,406 places up
- 76Now#138,607
- 82Add a tap-to-call link#88,201
The top half of every site starts at 77. The middle site in Winston-Salem, NC scores 88.
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Where it ranks
Up 1,173 places since Oct 20, from #146,114. 1 point takes it into the top half.
Beside it on the board
- #144,939horcery.com76
- #144,940landscapesmag.com76
- #144,941salemcityfc.com76
- #144,942bitcoinsensus.com76
- #144,943kalamazooarts.org76
7,508 sites score 76. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Winston-Salem, NC
- #11pestsolution.net99
- #2sullyspressurewashing.com97
- #31pestsolution.com96
- #44salemcityfc.com76
The middle site in Winston-Salem, NC scores 88.
Where it stands
Each stage against the middle site. It trails on Understand.
- Middle site
- 59
- Behind by
- 16
Worth the mostAdd structured data+3
- Middle site
- 98
- Level with it
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page181337% above typical
Words a page405394About typical
Rules failing somewhere1514About typical
Half its pages answer in276 ms210 ms31% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
15 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points56,740 places up
Add a tap-to-call linkAct100 of 1001 in 3
Worth 3 points30,609 places up
Add structured dataUnderstand63 of 1001 in 3
Worth 2 points each22,138 places up each
Fix description lengthsUnderstand100 of 1001 in 11
Describe imagesUnderstand99 of 1002 in 7
Use one main headingUnderstand58 of 1001 in 4
Show 10 more fixes
Worth 1 point each13,979 places up each
Match structured data to the pageUnderstand37 of 1003 in 7
Phrase headings as questionsUnderstand36 of 1001 in 10
Add depth to thin pagesUnderstand35 of 1003 in 7
Set a share imageUnderstand100 of 1002 in 7
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Fix title lengthsUnderstand29 of 1001 in 6
Put the text in the HTMLAccess3 of 1002 in 3
Allow pages to be indexedAccess2 of 1005 in 6
Replace unsupported sales claimsTrust3 of 1002 in 3
Set each page's canonical addressAccess1 of 1002 in 5
How AI reads this site
It reads closest to software and SaaS, but only loosely. 5 changes would make it plainer.
It reads as
Software and SaaSIt says it is in Winston-Salem.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Software and SaaS
- Online shops
- News and publishers
What an assistant reads first
Home pageWhat it says
TitleSalem City FC
DescriptionNone in the HTML
First headingNone in the HTML
OpeningNone in the HTML
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Software and SaaS. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On salemcityfc.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Software and SaaS. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On salemcityfc.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Software and SaaS.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On salemcityfc.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Winston-Salem in the first words
The site is in Winston-Salem, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On salemcityfc.com, name Winston-Salem in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On salemcityfc.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Software and SaaS), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.