- Middle site
- 91
- Ahead by
- 7
Worth the mostEach fix here is worth under a point
#1 of 5in Hotels and travel in District of Columbia
It scores 87.
A score says pages are well formed. It does not say an assistant cites the site.
87 now93 with itTop 10% from 90
#48,915to#10,78338,132 places up53 of its 53 pages fail it. 1 in 3 ranked sites pass it.
Up 5,319 places since Oct 14, from #54,234. 3 points take it into the top 10%.
7,566 sites score 87. A tie goes to the site with faster, leaner pages that say more and keep improving.
1 fix. Top 10% starts at 90.
Each stage against the middle site. It leads on every one.
Worth the mostEach fix here is worth under a point
Worth the mostFix description lengths+3
Full marks1 in 4 ranked sites have them
Worth the mostAdd a tap-to-call link+6
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
13 fixes. The first 4 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads mostly as hotels and travel. 4 changes would make it plainer.
Hotels and travelIt says it is in NW WASHINGTON.
Its pages read only partly as Hotels and travel. An assistant matches a site to a question by what its pages plainly say.
On conradwashingtondc.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Hotels and travel. Keep the title under 60 characters and lead with the service, not the name.
The title and the first heading share no word that says what the site does: “Conrad Washington DC” and “Embrace The Unexpected”.
On conradwashingtondc.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Hotels and travel.
The site is in NW WASHINGTON, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
On conradwashingtondc.com, name NW WASHINGTON in the home page title or first sentence, and in the description, where it reads naturally.
Its home page declares no business or organization type, so a machine has to guess what it is.
On conradwashingtondc.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Hotels and travel), with its name, address, phone and sameAs links to its own profiles.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
A question people ask about hotels and travel in Nw Washington, DC. Its answer, and whether it cites conradwashingtondc.com, shows here in a moment.