- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
Top 25%of the 2,050 sites in New York, New York, at #407
It scores 86.
A score says pages are well formed. It does not say an assistant cites the site.
86 now93 with itTop 10% from 90
#54,949to#10,79444,155 places up100 of its 100 pages fail it. 1 in 3 ranked sites pass it.
Held at 86 for its last 3 reads. 4 points take it into the top 10%.
8,163 sites score 86. A tie goes to the site with faster, leaner pages that say more and keep improving.
1 fix. Top 10% starts at 90.
Each stage against the middle site. It trails on Act.
Full marks1 in 10 ranked sites have them
Worth the mostFix description lengths+3
Worth the mostReplace unsupported sales claims+1
Worth the mostAdd a tap-to-call link+7
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
9 fixes. The first 8 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads as two things at once, restaurants and cafes and software and SaaS, and neither wins. 4 changes would make it plainer.
Restaurants and cafesLevel with software and SaaS. It says it is an organization in New York.
Its pages read as two kinds of work at once as Restaurants and cafes. An assistant matches a site to a question by what its pages plainly say.
On sevenrooms.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Restaurants and cafes. Keep the title under 60 characters and lead with the service, not the name.
The title and the first heading share no word that says what the site does: “Hospitality & Restaurant Marketing & Operations Software | SevenRooms” and “More than just reservations”.
On sevenrooms.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Restaurants and cafes.
The site is in New York, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
On sevenrooms.com, name New York in the home page title or first sentence, and in the description, where it reads naturally.
It reads close to Software and SaaS as well as Restaurants and cafes. Mixed on one page, neither reads plainly.
On sevenrooms.com, find where the site mixes Restaurants and cafes with Software and SaaS, and give each its own page, linked from the home page, so each page is about one thing.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.