- Middle site
- 91
- Ahead by
- 4
Worth the mostLink straight to the final address+2
66 of 100ahead of 25% of the sites mttr has read
Its strongest stage is Access, at 95 against the middle site's 91. 2 fixes, 16 points, take it to 82, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
The top half of every site starts at 77. The middle site in Milwaukee, WI scores 81.
11 points take it into the top half.
4,324 sites score 66. A tie goes to the site with faster, leaner pages that say more and keep improving.
The middle site in Milwaukee, WI scores 81.
Each stage against the middle site. It trails on Understand and Act.
Worth the mostLink straight to the final address+2
Worth the mostAdd structured data+6
Full marks1 in 4 ranked sites have them
Worth the mostAdd a way to get in touch+9
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
8 fixes, counted from where every ranked site scores now.
It reads clearly as nonprofits and charities, the way an assistant matches a site to a question. 4 changes would make it plainer.
Nonprofits and charitiesIt says it is in Milwaukee.
The title and the first heading share no word that says what the site does: “HOME | BVCC” and “WELCOME TO BAY VIEW COMMUNITY CENTER”.
On bayviewcenter.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Nonprofits and charities.
The home page has no description, so a search result and an assistant make one up from the page.
On bayviewcenter.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
The site is in Milwaukee, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
On bayviewcenter.org, name Milwaukee in the home page title or first sentence, and in the description, where it reads naturally.
Its home page declares no business or organization type, so a machine has to guess what it is.
On bayviewcenter.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Nonprofits and charities), with its name, address, phone and sameAs links to its own profiles.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.