- Middle site
- 91
- Behind by
- 7
Worth the mostSet each page's canonical address+2
documentcloud.org
Top 25%of the 76,765 sites of up to 10 pages, at #13,740
It scores 79.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
79 now86 with itTop 25% from 85
#116,367to#54,23262,135 places up8 of its 8 pages fail it. 1 in 3 ranked sites pass it.
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Where it ranks
Up 43,213 places since Oct 14, from #159,580. 6 points take it into the top quarter.
Beside it on the board
- #116,365lyonshohlpaving.com79
- #116,366copainsdavant.linternaute.com79
- #116,367documentcloud.org79
- #116,368hoffmanpestcontrolservices.com79
- #116,369frontmissionevolved.com79
8,471 sites score 79. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 79Now#116,367
- 86Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Access and Understand.
- Middle site
- 59
- Behind by
- 5
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Ahead by
- 31
Worth the mostAdd a way to get in touch+2
Against a typical site
The readThis siteTypicalAgainst typical
Pages read84436 fewer than typical
Links a page21383% below typical
Words a page4939488% below typical
Rules failing somewhere11143 fewer than typical
Half its pages answer in53 ms210 ms75% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
11 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points62,135 places up
Add structured dataUnderstand8 of 81 in 3
Worth 3 points28,166 places up
Fix description lengthsUnderstand7 of 81 in 11
Worth 2 points each19,110 places up each
Set each page's canonical addressAccess3 of 82 in 5
Link straight to the final addressAccess8 of 81 in 2
Fix title lengthsUnderstand4 of 81 in 6
Add a way to get in touchAct1 of 81 in 2
Show 5 more fixes
Worth 1 point each10,457 places up each
Let AI crawlers inAccessAbout the whole site19 in 20
Publish a sitemapAccessAbout the whole site3 in 4
Use one main headingUnderstand2 of 81 in 4
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
Set a share imageUnderstand2 of 82 in 7
How AI reads this site
It reads closest to news and publishers, but only loosely. 5 changes would make it plainer.
It reads as
News and publishersIt says it is in Boston.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- News and publishers
- Schools and courses
- Software and SaaS
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as News and publishers. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On documentcloud.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as News and publishers. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On documentcloud.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: News and publishers.
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On documentcloud.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Boston in the first words
The site is in Boston, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On documentcloud.org, name Boston in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On documentcloud.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits News and publishers), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.