- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
74 of 100ahead of 41% of the sites mttr has read
Its strongest stage is Access, at 100 against the middle site's 91. 1 fix, 7 points, take it to 81, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
The top half of every site starts at 77.
Up 12,050 places since Oct 14, from #165,639. 3 points take it into the top half.
6,496 sites score 74. A tie goes to the site with faster, leaner pages that say more and keep improving.
Each stage against the middle site. It trails on Understand.
Full marks1 in 10 ranked sites have them
Worth the mostAdd structured data+7
Full marks1 in 4 ranked sites have them
Worth the mostAdd a tap-to-call link+6
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
10 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
It reads closest to news and publishers, but only loosely. 4 changes would make it plainer.
News and publishersIt says it is in McElderry St. Baltimore.
Its pages read only partly as News and publishers. An assistant matches a site to a question by what its pages plainly say.
On charmcitylandtrusts.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as News and publishers. Keep the title under 60 characters and lead with the service, not the name.
Its description is 345 characters and is cut off in results.
On charmcitylandtrusts.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
The site is in McElderry St. Baltimore, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
On charmcitylandtrusts.org, name McElderry St. Baltimore in the home page title or first sentence, and in the description, where it reads naturally.
Its home page declares no business or organization type, so a machine has to guess what it is.
On charmcitylandtrusts.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits News and publishers), with its name, address, phone and sameAs links to its own profiles.
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.