- Middle site
- 91
- Ahead by
- 9
Full marks1 in 10 ranked sites have them
bestfriends.org
Top 25%of the 263,587 sites mttr has read, at #64,952
It scores 85.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
85 now91 with itTop 10% from 90
#64,952to#20,08544,867 places up99 of its 100 pages fail it. 1 in 3 ranked sites pass it.
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The link
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The cardSave the card
EmailWrite the email
Where it ranks
Up 57,852 places since Oct 14, from #122,804. 5 points take it into the top 10%.
Beside it on the board
- #64,950ablesewer.com85
- #64,951paintingcircle.com85
- #64,952bestfriends.org85
- #64,953impulseelectric.net85
- #64,954ayven.ai85
8,435 sites score 85. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 10%
- 85Now#64,952
- 91Add structured dataTop 10%
1 fix. Top 10% starts at 90.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 11
Worth the mostAdd structured data+6
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page42133.2× typical
Words a page16639458% below typical
Rules failing somewhere5149 fewer than typical
Half its pages answer in764 ms210 ms264% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
5 fixes. The first 3 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points each44,867 places up each
Add structured dataUnderstand99 of 1001 in 3
Add a tap-to-call linkAct100 of 1001 in 3
Worth 2 points18,285 places up
Fix description lengthsUnderstand59 of 1001 in 11
Show 2 more fixes
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
Fix title lengthsUnderstand1 of 1001 in 6
How AI reads this site
It reads closest to trades and home services, but only loosely. 2 changes would make it plainer.
It reads as
Trades and home servicesIt says it is an organization in Kanab.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Trades and home services
- Law firms
- Real estate
What an assistant reads first
Home pageWhat it says
TitlePromoting Animal Welfare & Pet Adoption | Best Friends Animal Society
DescriptionWith Best Friends, you're working to save the lives of cats and dogs all across America, giving pets second chances and happy homes.
First headingHappiness is a best friend.
OpeningConnect with us on social media to stay in the loop about the lifesaving progress we’re making together.
2 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Trades and home services. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On bestfriends.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Trades and home services. Keep the title under 60 characters and lead with the service, not the name.
- Name Kanab in the first words
The site is in Kanab, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On bestfriends.org, name Kanab in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.