- Middle site
- 91
- Behind by
- 11
Worth the mostSet each page's canonical address+7
vcpa.vcgov.org
70 of 100ahead of 32% of the sites mttr has read
Its strongest stage is Trust, at 100 against the middle site's 98. 1 fix, 7 points, take it to 77, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 45,984 places up
- 70Now#177,665
- 77Add structured data#131,681
The top half of every site starts at 77. The middle site in DeLand, FL scores 86.
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Where it ranks
Up 14,651 places since Oct 14, from #192,334. 7 points take it into the top half.
Beside it on the board
- #177,681easterbunnys.net70
- #177,682jackolanterns.net70
- #177,683vcpa.vcgov.org70
- #177,684ought-one.com70
- #177,685aisc.org70
5,118 sites score 70. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads DeLand, FL
- #1florida-tree-service.com95
- #2gritroofingfl.com94
- #3locksmithdeland-fl.com93
- #13vcpa.vcgov.org70
The middle site in DeLand, FL scores 86.
Where it stands
Each stage against the middle site. It trails on Access and Understand.
- Middle site
- 59
- Behind by
- 13
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page50133.9× typical
Words a page50739429% above typical
Rules failing somewhere1414About typical
Half its pages answer in70 ms210 ms67% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
14 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points each46,002 places up each
Add structured dataUnderstand95 of 1001 in 3
Set each page's canonical addressAccess95 of 1002 in 5
Add a tap-to-call linkAct95 of 1001 in 3
Worth 4 points23,776 places up
Use one main headingUnderstand72 of 1001 in 4
Worth 3 points17,249 places up
Fix description lengthsUnderstand70 of 1001 in 11
Worth 2 points11,174 places up
Set a share imageUnderstand95 of 1002 in 7
Show 8 more fixes
Worth 1 point each5,352 places up each
Fix title lengthsUnderstand22 of 1001 in 6
Fix pages that fail to loadAccess5 of 1003 in 4
Worth under a point each
Settle on one addressAccessAbout the whole site2 in 3
Match structured data to the pageUnderstand1 of 1003 in 7
Add depth to thin pagesUnderstand1 of 1003 in 7
Compress pagesAccessAbout the whole site19 in 20
Add an llms.txtAccessAbout the whole site1 in 4
Link straight to the final addressAccess1 of 1001 in 2
How AI reads this site
It reads mostly as cities and public services, and a little like real estate. 5 changes would make it plainer.
It reads as
Cities and public servicesIt says it is in DeLand.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Cities and public services
- Real estate
- Law firms
What an assistant reads first
Home pageWhat it says
TitleVolusia County Property Appraiser's Office
DescriptionThe primary mission of the Property Appraiser is to fairly and equitably discover, list, and value all real and tangible personal property.
First headingHow can we serve you?
OpeningIf you don't find what you're looking for you can reach out to us through our contact form. Thank you!
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Cities and public services. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On vcpa.vcgov.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Cities and public services. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Volusia County Property Appraiser's Office” and “How can we serve you?”.
Agent instructions
On vcpa.vcgov.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Cities and public services.
- Name DeLand in the first words
The site is in DeLand, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On vcpa.vcgov.org, name DeLand in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On vcpa.vcgov.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Cities and public services), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Real estate as well as Cities and public services. Mixed on one page, neither reads plainly.
Agent instructions
On vcpa.vcgov.org, find where the site mixes Cities and public services with Real estate, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Asking an assistant
What are the best appraisers near DeLand, FL? Its answer, and whether it cites vcpa.vcgov.org, shows here in a moment.