- Middle site
- 91
- Ahead by
- 3
Worth the mostSet each page's canonical address+2
fishtechoutdoors.com
Top 50%of the 263,582 sites mttr has read, at #106,191
It scores 80.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
80 now87 with itTop 25% from 85
#106,191to#46,69159,500 places up55 of its 55 pages fail it. 1 in 3 ranked sites pass it.
Share
LinkedInShare on LinkedIn
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
5 points take it into the top quarter.
Beside it on the board
- #106,189betterinvesting.org80
- #106,190elginlocksmith.net80
- #106,191fishtechoutdoors.com80
- #106,192nordicmonitor.com80
- #106,193amprobuilders.net80
8,412 sites score 80. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 80Now#106,191
- 87Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Trust.
- Middle site
- 59
- Ahead by
- 4
Worth the mostAdd structured data+7
- Middle site
- 98
- Behind by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read554411 more than typical
Links a page1413About typical
Words a page1,9313944.9× typical
Rules failing somewhere1314About typical
Half its pages answer in16 ms210 ms92% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
13 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points59,500 places up
Add structured dataUnderstand55 of 551 in 3
Worth 6 points51,930 places up
Add a tap-to-call linkAct55 of 551 in 3
Worth 2 points17,954 places up
Set each page's canonical addressAccess16 of 552 in 5
Worth 1 point each8,893 places up each
Fix description lengthsUnderstand25 of 551 in 11
Describe imagesUnderstand17 of 552 in 7
Show 8 more fixes
Worth under a point each
Link to orphaned pagesAccessAbout the whole site3 in 4
Match structured data to the pageUnderstand1 of 553 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
Set a share imageUnderstand21 of 552 in 7
Fix title lengthsUnderstand5 of 551 in 6
Use one main headingUnderstand3 of 551 in 4
Replace unsupported sales claimsTrust4 of 552 in 3
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleFishTechOutdoors | All things fishing
DescriptionNone in the HTML
First headingFishTechOutdoors - Your one stop shop for all things fishing!
OpeningLife's too short to let the big one get away.
3 changes so it reads plainly as what it is
- Write a description
The home page has no description, so a search result and an assistant make one up from the page.
Agent instructions
On fishtechoutdoors.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Sheridan in the first words
The site is in Sheridan, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On fishtechoutdoors.com, name Sheridan in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On fishtechoutdoors.com, add JSON-LD to the home page declaring the most particular schema.org type for the business, with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.