- Middle site
- 91
- Ahead by
- 4
Worth the mostSet each page's canonical address+2
gocaltech.com
Top 10%of the 265,006 sites mttr has read, at #21,080
It scores 91.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
91 now95 with itTop 5% from 93
#21,080to#4,97916,101 places up53 of its 100 pages fail it. 1 in 3 ranked sites pass it.
Share
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
Up 41,719 places since Oct 22, from #62,799. 2 points take it into the top 5%.
Beside it on the board
- #21,078bretcoelectric.com91
- #21,079omniapartners.com91
- #21,080gocaltech.com91
- #21,081columbiaroofingexperts.com91
- #21,082fnffoundation.com91
5,769 sites score 91. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 5%
- 91Now#21,080
- 95Add structured dataTop 5%
1 fix. Top 5% starts at 93.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 18
Worth the mostAdd structured data+4
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page93137.2× typical
Words a page6839483% below typical
Rules failing somewhere18144 more than typical
Half its pages answer in216 ms210 msAbout typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
18 fixes. The first 8 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 4 points16,101 places up
Add structured dataUnderstand53 of 1001 in 3
Worth 2 points each10,239 places up each
Set a share imageUnderstand73 of 1002 in 7
Set each page's canonical addressAccess23 of 1002 in 5
Worth 1 point each5,907 places up each
Answer the first question right under itUnderstand1 of 1001 in 121
Add depth to thin pagesUnderstand2 of 1003 in 7
Fix title lengthsUnderstand15 of 1001 in 6
Use one main headingUnderstand10 of 1001 in 4
Fix description lengthsUnderstand13 of 1001 in 11
Show 10 more fixes
Worth under a point each
Put the text in the HTMLAccess2 of 1002 in 3
Publish a sitemapAccessAbout the whole site3 in 4
Phrase headings as questionsUnderstand1 of 1001 in 10
Add lists or tablesUnderstand1 of 1001 in 2
Put figures in tablesUnderstand1 of 1001 in 28
Match structured data to the pageUnderstand1 of 1003 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Link to your profilesTrustAbout the whole site4 in 7
Add breadcrumb dataUnderstand1 of 1001 in 2
Link straight to the final addressAccess1 of 1001 in 2
How AI reads this site
It reads closest to online shops, but only loosely. 3 changes would make it plainer.
It reads as
Online shopsIt says it is in Pasadena.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Online shops
- News and publishers
- Law firms
What an assistant reads first
Home pageWhat it says
TitleCalifornia Institute of Technology - Official Athletics Website
DescriptionThe official athletics website for the California Institute of Technology
First headingCalifornia Institute of Technology
OpeningNone in the HTML
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Online shops. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On gocaltech.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Online shops. Keep the title under 60 characters and lead with the service, not the name.
- Name Pasadena in the first words
The site is in Pasadena, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On gocaltech.com, name Pasadena in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On gocaltech.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Online shops), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Asking an assistant
What are the best colleges and universities near Pasadena, CA? Its answer, and whether it cites gocaltech.com, shows here in a moment.