- Middle site
- 91
- Ahead by
- 1
Worth the mostLink straight to the final address+2
apostleisland.com
Top 25%of the 263,590 sites mttr has read, at #41,751
It scores 88.
A score says pages are well formed. It does not say an assistant cites the site.
Answer the first question right under it
88 now90 with itTop 10% from 90
#41,751to#25,80615,945 places up44 of its 100 pages fail it. 1 in 121 ranked sites pass it.
Share
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
2 points take it into the top 10%.
Beside it on the board
- #41,749elementshomeremodeling.com88
- #41,750metacritic.com88
- #41,751apostleisland.com88
- #41,752elitegaragelynnwood.us88
- #41,753oykuapp.com88
7,574 sites score 88. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top 10%
- 88Now#41,751
- 90Answer the first question right under itTop 10%
1 fix. Top 10% starts at 90.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 13
Worth the mostAnswer the first question right under it+2
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 41
Worth the mostEach fix here is worth under a point
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page20131.5× typical
Words a page1,1413942.9× typical
Rules failing somewhere19145 more than typical
Half its pages answer in88 ms210 ms58% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
19 fixes. The first 7 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 2 points each15,945 places up each
Answer the first question right under itUnderstand44 of 1001 in 121
Link straight to the final addressAccess94 of 1001 in 2
Worth 1 point each9,527 places up each
Phrase headings as questionsUnderstand34 of 1001 in 10
Put figures in tablesUnderstand46 of 1001 in 28
Use one main headingUnderstand32 of 1001 in 4
Describe imagesUnderstand45 of 1002 in 7
Fix description lengthsUnderstand40 of 1001 in 11
Show 12 more fixes
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Link to orphaned pagesAccessAbout the whole site3 in 4
Add an llms.txtAccessAbout the whole site1 in 4
Set a share imageUnderstand55 of 1002 in 7
Fix title lengthsUnderstand21 of 1001 in 6
Fix pages that fail to loadAccess4 of 1003 in 4
Bring deep pages closer to homeAccess5 of 1006 in 7
Add structured dataUnderstand2 of 1001 in 3
Add a way to get in touchAct2 of 1001 in 2
Set each page's canonical addressAccess2 of 1002 in 5
Add a tap-to-call linkAct2 of 1001 in 3
Replace unsupported sales claimsTrust2 of 1002 in 3
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleApostle Islands Cruises | Boat Tours from Bayfield, WI
DescriptionThe best way to see the 21 island national lakeshore, is on the water — on an Apostle Islands Cruise. Learn more and book a tour today!
First headingApostle Islands Cruises on the National Lakeshore
OpeningThe best way to see Wisconsin’s “Crown Jewels”, the 21 island archipelago, is on the water — on an Apostle Islands Cruise out of Bayfield, WI. Unleash your sense of wonder with the adventures, stories, and awe-inspiring beauty that await you on Apostle Island National Lakeshore.
1 change so it reads plainly as what it is
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On apostleisland.com, add JSON-LD to the home page declaring the most particular schema.org type for the business, with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Asking an assistant
What are the best boat tours near Bayfield, WI? Its answer, and whether it cites apostleisland.com, shows here in a moment.