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24creative.co, read 6 hours ago. Back to the report

77 to 100 in 18 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

7777 nownow821#88,201842853top 25%8748959169379489599610971198129813991499159916991710018full marks

Now #131,115 of 263,590Step 1 #88,201Step 3 top 25%Step 18 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add structured data

    +5 points, to 82, and #88,201, 42,914 places up

    Add valid JSON-LD that says what the page is.

    47 pages

    See the pages
    • /
    • /about
    • /apply
    • /blog-2
    • /contact
    • /discovery
    • /licensing
    • /more
    • /news
    • /news/24creative-in-new-york
    • and 37 more in the copied plan
  2. 2

    Answer the first question right under it

    +2 points, to 84

    Answer the first question in the paragraph right under it, in 25 to 90 words. Whether the paragraph truly answers is for the judge or a person to say.

    23 pages under /news/

    See the pages
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/behind-ai-week
    • /news/behind-flowconf-uros-mikic
    • /news/behind-london-tech-week
    • /news/branding-ai-dev-summit-silicon-valley
    • /news/branding-developerweek-at-twa-by-accident
    • and 13 more in the copied plan
  3. 3

    Match structured data to the page

    +1 point, to 85, and into the top 25%

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    24 pages, 23 of them under /news/

    See the pages
    • /
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/behind-ai-week
    • /news/behind-flowconf-uros-mikic
    • /news/behind-london-tech-week
    • /news/branding-ai-dev-summit-silicon-valley
    • and 14 more in the copied plan
  4. 4

    Phrase headings as questions

    +2 points, to 87

    Phrase at least one heading as the question a person would ask.

    22 pages under /news/

    See the pages
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/behind-flowconf-uros-mikic
    • /news/behind-london-tech-week
    • /news/branding-ai-dev-summit-silicon-valley
    • /news/branding-developerweek-at-twa-by-accident
    • /news/building-ai-at-scale
    • and 12 more in the copied plan
  5. 5

    Name the publisher

    +2 points, to 89

    Name the author or publisher in the Article schema.

    23 pages under /news/

    See the pages
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/behind-ai-week
    • /news/behind-flowconf-uros-mikic
    • /news/behind-london-tech-week
    • /news/branding-ai-dev-summit-silicon-valley
    • /news/branding-developerweek-at-twa-by-accident
    • and 13 more in the copied plan
  6. 6

    Fix description lengths

    +2 points, to 91

    Write a meta description of 70 to 165 characters that summarizes the page.

    46 pages

    See the pages
    • /
    • /about
    • /apply
    • /blog-2
    • /contact
    • /discovery
    • /licensing
    • /more
    • /news
    • /news/24creative-in-new-york
    • and 36 more in the copied plan
  7. 7

    Describe images

    +2 points, to 93

    Describe every content image in its alt text.

    38 pages, 23 of them under /news/

    See the pages
    • /
    • /about
    • /blog-2
    • /more
    • /news
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • and 28 more in the copied plan
  8. 8

    Link straight to the final address

    +1 point, to 94

    Point links and the sitemap at the final address, not at one that redirects.

    46 pages

    See the pages
    • /about
    • /apply
    • /blog-2
    • /contact
    • /discovery
    • /licensing
    • /more
    • /news
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • and 36 more in the copied plan
  9. 9

    Link to orphaned pages

    +1 point, to 95

    Link to each of these from a related page. A page only the sitemap knows about is treated as unimportant.

    Once, for the whole site

  10. 10

    Put figures in tables

    +1 point, to 96

    Where the guide compares options or gives figures, put them in a table.

    23 pages under /news/

    See the pages
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/behind-ai-week
    • /news/behind-flowconf-uros-mikic
    • /news/behind-london-tech-week
    • /news/branding-ai-dev-summit-silicon-valley
    • /news/branding-developerweek-at-twa-by-accident
    • and 13 more in the copied plan
  11. 11

    Add lists or tables

    +1 point, to 97

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    22 pages under /news/

    See the pages
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/behind-ai-week
    • /news/behind-flowconf-uros-mikic
    • /news/behind-london-tech-week
    • /news/branding-ai-dev-summit-silicon-valley
    • /news/branding-developerweek-at-twa-by-accident
    • and 12 more in the copied plan
  12. 12

    Use one main heading

    +1 point, to 98

    Give the page exactly one h1 that says what it is about.

    17 pages

    See the pages
    • /
    • /contact
    • /licensing
    • /news
    • /partner
    • /privacy
    • /randomtests
    • /randomtests/developerweek
    • /styleguide
    • /work
    • and 7 more in the copied plan
  13. 13

    Add breadcrumb data

    Under a point

    Add BreadcrumbList schema so the page has a place in the site.

    23 pages under /news/

    See the pages
    • /news/24creative-in-new-york
    • /news/ai-enterprise-conference-new-york-2026
    • /news/ai-week-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/behind-ai-week
    • /news/behind-flowconf-uros-mikic
    • /news/behind-london-tech-week
    • /news/branding-ai-dev-summit-silicon-valley
    • /news/branding-developerweek-at-twa-by-accident
    • and 13 more in the copied plan
  14. 14

    Add depth to thin pages

    +1 point, to 99

    Add true, specific detail until the page covers its subject.

    4 pages under /news/

    See the pages
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/developerweek-returns-to-new-york-after-six-years
    • /news/dublin-tech-summit-2026-shows-where-tech-is-heading
    • /news/why-tech-conferences-continue-to-grow
  15. 15

    Fix title lengths

    Under a point

    Write a title of 15 to 65 characters that leads with what the page covers.

    4 pages under /news/

    See the pages
    • /news/ai-enterprise-conference-new-york-2026
    • /news/api-world-2026-engineers-real-api-architecture
    • /news/b2b-marketing-expo
    • /news/vivatech-2026-paris-tech-world-week
  16. 16

    Add a way to get in touch

    Under a point

    Give the page a form or a clear link to request a quote or get in touch.

    2 pages

    See the pages
    • /randomtests/developerweek
    • /styleguide
  17. 17

    Allow pages to be indexed

    Under a point

    Remove noindex when the page is ready to be found.

    1 page

    Steps for your host: Cloudflare, WordPress, Namecheap and more
    See the pages
    • /randomtests
  18. 18

    Fix pages that fail to load

    +1 point, to 100, and full marks

    Fix or remove the link. Every linked page should return 200.

    1 page

    See the pages
    • /404
2 more, to tidy up after 100
  1. 19

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  2. 20

    Replace unsupported sales claims

    Under a point

    Replace the sales claim with a fact that can be checked.

    3 pages under /work/

    See the pages
    • /work/apiworld
    • /work/cloudx
    • /work/dataxperiencesummit

Done since the first read

  1. Set each page's canonical address

    Done, seen on the read of October 24. It failed on 16 pages before.

  2. Put the text in the HTML

    Done, seen on the read of October 24. It failed on 8 pages before.

  3. Show when guides were updated

    Done, seen on the read of October 24. It failed on 8 pages before.

  4. Add real images to content

    Done, seen on the read of October 24. It failed on 8 pages before.

  5. Link to pages from related content

    Done, seen on the read of October 24. It failed on 12 pages before.

  6. Add a tap-to-call link

    Done, seen on the read of October 24. It failed on 45 pages before.

  7. Show sources on guides

    Done, seen on the read of October 24. It failed on 8 pages before.

What else the read found

Half its pages start answering within 127 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /studio-2294 ms
  • /news/we-make-future274 ms
  • /more254 ms
  • /services250 ms
  • /news/why-tech-conferences-continue-to-grow247 ms

Fastest: /news/behind-flowconf-uros-mikic, 90 ms. Heaviest: the home page, 59 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • Google FontsFonts
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
1.1

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 5: Add structured data, Use one main heading and Match structured data to the page1 page
  • /404 passes every rule1 page
  • /news fails 5: Add structured data, Use one main heading and Fix description lengths1 page
  • /randomtests fails 5: Allow pages to be indexed, Add structured data and Use one main heading1 page
  • /styleguide fails 5: Add a way to get in touch, Add structured data and Use one main heading1 page
  • /work fails 5: Add structured data, Use one main heading and Fix description lengths1 page
  • /about fails 4: Add structured data, Fix description lengths and Describe images1 page
  • /blog-2 fails 4: Add structured data, Fix description lengths and Describe images1 page
  • /contact fails 4: Add structured data, Use one main heading and Fix description lengths1 page
  • /licensing fails 4: Add structured data, Use one main heading and Fix description lengths1 page
  • /more fails 4: Add structured data, Fix description lengths and Describe images1 page
  • /partner fails 4: Add structured data, Use one main heading and Fix description lengths1 page

And 8 more parts of the site.

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