- Middle site
- 91
- Behind by
- 16
Worth the mostSet each page's canonical address+7
asaecenter.org
55 of 100ahead of 11% of the sites mttr has read
Its strongest stage is Trust, at 100 against the middle site's 98. 3 fixes, 24 points, take it to 79, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
3 fixes, 117,655 places up
- 55Now#232,006
- 64Add a way to get in touch#203,327
- 72Add structured data#165,633
- 79Set each page's canonical address#114,351
The top half of every site starts at 77. The middle site in Washington, DC scores 79.
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EmailWrite the email
Where it ranks
Up 31,565 places since Oct 17, from #263,585. 22 points take it into the top half.
Beside it on the board
- #232,018revenge.neocities.org55
- #232,019bestgaypass.com55
- #232,020asaecenter.org55
- #232,021beyondloom.com55
- #232,022ninjaweb.neocities.org55
3,322 sites score 55. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Washington, DC
- #1dccleaningservice.co99
- #2hvacmechanicalservice.com98
- #3rooferwashingtondc.com98
- #470asaecenter.org55
The middle site in Washington, DC scores 79.
Where it stands
Each stage against the middle site. It trails on Access and Understand and Act.
- Middle site
- 59
- Behind by
- 29
Worth the mostAdd structured data+8
- Middle site
- 98
- Ahead by
- 2
Full marks1 in 4 ranked sites have them
- Middle site
- 57
- Behind by
- 56
Worth the mostAdd a way to get in touch+9
Against a typical site
The readThis siteTypicalAgainst typical
Pages read864442 more than typical
Links a page21385% below typical
Words a page339499% below typical
Rules failing somewhere1314About typical
Half its pages answer in50 ms210 ms76% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
13 fixes. The first 9 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 9 points28,693 places up
Add a way to get in touchAct84 of 861 in 2
Worth 8 points24,844 places up
Add structured dataUnderstand85 of 861 in 3
Worth 7 points each21,398 places up each
Set each page's canonical addressAccess85 of 862 in 5
Add a tap-to-call linkAct85 of 861 in 3
Worth 6 points18,353 places up
Use one main headingUnderstand82 of 861 in 4
Worth 4 points each12,470 places up each
Fix description lengthsUnderstand84 of 861 in 11
Fix title lengthsUnderstand82 of 861 in 6
Worth 3 points9,110 places up
Link straight to the final addressAccess84 of 861 in 2
Worth 2 points6,395 places up
Set a share imageUnderstand84 of 862 in 7
Show 4 more fixes
Worth 1 point each2,852 places up each
Match structured data to the pageUnderstand1 of 863 in 7
Describe imagesUnderstand3 of 862 in 7
Fix pages that fail to loadAccess1 of 863 in 4
Worth under a point each
Add an llms.txtAccessAbout the whole site1 in 4
How AI reads this site
It reads closest to software and SaaS, but only loosely. 4 changes would make it plainer.
It reads as
Software and SaaSIt says it is in Washington.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Software and SaaS
- Nonprofits and charities
- Agencies and studios
What an assistant reads first
Home pageWhat it says
TitleWelcome to ASAE — American Society of Association Executives
DescriptionASAE is the essential organization for association management, representing both organizations and individual association professionals.
First headingNone in the HTML
OpeningNone in the HTML
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Software and SaaS. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On asaecenter.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Software and SaaS. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On asaecenter.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Software and SaaS.
- Name Washington in the first words
The site is in Washington, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On asaecenter.org, name Washington in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On asaecenter.org, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Software and SaaS), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.