- Middle site
- 91
- Ahead by
- 3
Worth the mostLink straight to the final address+3
cbbc.org
73 of 100ahead of 39% of the sites mttr has read
Its strongest stage is Access, at 94 against the middle site's 91. 1 fix, 7 points, take it to 80, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 53,652 places up
- 73Now#159,597
- 80Add structured data#105,945
The top half of every site starts at 77.
Share
LinkedInShare on LinkedIn
FacebookShare on Facebook
The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
4 points take it into the top half.
Beside it on the board
- #160,255loriemerson.net73
- #160,256cochraninc.com73
- #160,257cbbc.org73
- #160,258octopress.org73
- #160,259goonerholic.com73
6,046 sites score 73. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on Understand.
- Middle site
- 59
- Behind by
- 19
Worth the mostAdd structured data+7
- Middle site
- 98
- Ahead by
- 1
Worth the mostReplace unsupported sales claims+1
- Middle site
- 57
- Ahead by
- 1
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page49133.8× typical
Words a page6263941.6× typical
Rules failing somewhere11143 fewer than typical
Half its pages answer in150 ms210 ms29% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
11 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points each54,312 places up each
Add structured dataUnderstand100 of 1001 in 3
Add a tap-to-call linkAct99 of 1001 in 3
Worth 6 points45,899 places up
Use one main headingUnderstand99 of 1001 in 4
Worth 4 points29,271 places up
Describe imagesUnderstand99 of 1002 in 7
Worth 3 points21,634 places up
Link straight to the final addressAccess99 of 1001 in 2
Worth 2 points14,120 places up
Fix title lengthsUnderstand44 of 1001 in 6
Show 5 more fixes
Worth 1 point each7,156 places up each
Fix description lengthsUnderstand18 of 1001 in 11
Replace unsupported sales claimsTrust4 of 1002 in 3
Worth under a point each
Match structured data to the pageUnderstand1 of 1003 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Set a share imageUnderstand1 of 1002 in 7
How AI reads this site
The first words an assistant reads on its home page.
What an assistant reads first
Home pageWhat it says
TitleTrade & Investment with China | The China-Britain Business Council | CBBC
DescriptionHelping our members grow trade and investment between the UK and China. We can provide you and your business with many valuable opportunities
First headingThe UK’s National Business Network Promoting Trade And Investment With China
OpeningNone in the HTML
1 change so it reads plainly as what it is
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On cbbc.org, add JSON-LD to the home page declaring the most particular schema.org type for the business, with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.