cheerios.com

Read 9 hours ago, the first 100 pages. Read it again

Top 25%of the 261,568 sites mttr has read, at #57,754

It scores 86.

A score says pages are well formed. It does not say an assistant cites the site.

Fix this first

Add a tap-to-call link

86 now92 with itTop 10% from 90

#57,754to#14,96042,794 places up100 of its 100 pages fail it. 1 in 3 ranked sites pass it.

Shop Ready, 12 products graded, 5 of 12 fieldsAgent View, 99% readable by AI agents

Where it ranks

Held at 86 for its last 2 reads. 4 points take it into the top 10%.

Open the leaderboard

Beside it on the board

  1. #57,753constructiveplaythings.com86
  2. #57,754skydivegc.com86
  3. #57,755cheerios.com86
  4. #57,756topcoolingguys.com86
  5. #57,757yicnroofing.com86

8,078 sites score 86. A tie goes to the site with faster, leaner pages that say more and keep improving.

To the top 10%

  1. 86Now#57,754
  2. 92Add a tap-to-call linkTop 10%

1 fix. Top 10% starts at 90.

Where it stands

Each stage against the middle site. It leads on every one.

Access35 points92
Middle site
91
Ahead by
1

Worth the mostLink straight to the final address+2

Understand30 points84
Middle site
59
Ahead by
25

Worth the mostAdd structured data+2

Trust20 points99
Middle site
98
Ahead by
1

Worth the mostEach fix here is worth under a point

Act15 points57
Middle site
57
Level with it

Worth the mostAdd a tap-to-call link+6

Against a typical site

The readThis siteTypicalAgainst typical
Pages read1004555 more than typical
Links a page24131.9× typical
Words a page22239644% below typical
Rules failing somewhere1514About typical
Half its pages answer in9 ms210 ms96% faster than typical

This siteWorse than typicalTypical, the middle ranked site, worked out each hour

The work, worth the most first

15 fixes. The first 4 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.

Open the action plan
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points42,794 places up
Add a tap-to-call linkAct100 of 1001 in 3
Worth 2 points each18,971 places up each
Add structured dataUnderstand36 of 1001 in 3
Link straight to the final addressAccess99 of 1001 in 2
Worth 1 point11,451 places up
Fix description lengthsUnderstand28 of 1001 in 11
Show 11 more fixes
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Phrase headings as questionsUnderstand12 of 1001 in 10
Add breadcrumb dataUnderstand12 of 1001 in 2
Add an llms.txtAccessAbout the whole site1 in 4
Fix title lengthsUnderstand16 of 1001 in 6
Put the text in the HTMLAccess1 of 1002 in 3
Bring deep pages closer to homeAccess13 of 1006 in 7
Add depth to thin pagesUnderstand1 of 1003 in 7
Describe imagesUnderstand6 of 1002 in 7
Set each page's canonical addressAccess2 of 1002 in 5
Replace unsupported sales claimsTrust1 of 1002 in 3

How AI reads this site

The first words an assistant reads on its home page.

What an assistant reads first

Home pageWhat it says
TitleCheerios Cereal | Gluten Free Multi Grain Cereal
DescriptionCheerios is dedicated to giving you the most flavorsome, whole grain cereal that can help to lower cholesterol as part of a heart-healthy diet.
First headingTasty Oats. Made with Care.
OpeningCheerios Protein treats you and your family to an O-so-delicious taste with 8g of protein per serving. Whether you chose Honey Nut, Strawberry, Cinnamon, or Cookie’s & Crème, it’s a tasty way to fuel your day.

2 changes so it reads plainly as what it is

  1. Make the first heading say what the title says

    The title and the first heading share no word that says what the site does: “Cheerios Cereal | Gluten Free Multi Grain Cereal” and “Tasty Oats. Made with Care.”.

    Agent instructions

    On cheerios.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is.

  2. Name Golden Valley in the first words

    The site is in Golden Valley, and its title, description, first heading and opening never say so. Questions to assistants often name a place.

    Agent instructions

    On cheerios.com, name Golden Valley in the home page title or first sentence, and in the description, where it reads naturally.

  3. Read it again

    mttr reads the site again and says how it reads now.

An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.

Fix cheerios.com with your agent

Your agent makes the fixes. mttr checks each one. Free.

In the site’s repositorynpx skills add subinternal/mttr
Then tell your agentCheck cheerios.com with mttr and fix what’s worth the most.

Claude Code, Codex, Cursor or any agent that reads AGENTS.md.

Claude Code, onceclaude mcp add --transport http mttr https://mttr.si/mcp
It needs a free key
Another agent
Read it againChanged something? A site is read at most once every ten minutes.