- Middle site
- 91
- Ahead by
- 3
Worth the mostLink straight to the final address+2
instantecard.com
76 of 100ahead of 46% of the sites mttr has read
Its strongest stage is Understand, at 87 against the middle site's 59. 1 fix, 15 points, take it to 91, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 118,174 places up
- 76Now#138,174
- 91Add a way to get in touch#20,000
The top half of every site starts at 77.
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The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
Held at 76 for its last 3 reads. 1 point takes it into the top half.
Beside it on the board
- #140,471thecleaningdirectory.com76
- #140,472cityofedwardsville.com76
- #140,473instantecard.com76
- #140,474buydirectvinylfence.com76
- #140,475anshelhotel.com76
7,483 sites score 76. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on Trust and Act.
- Middle site
- 59
- Ahead by
- 28
Worth the mostAnswer the first question right under it+1
- Middle site
- 98
- Behind by
- 14
Worth the mostShow sources on guides+3
- Middle site
- 57
- Behind by
- 56
Worth the mostAdd a way to get in touch+15
Against a typical site
The readThis siteTypicalAgainst typical
Pages read994554 more than typical
Links a page49133.8× typical
Words a page6163961.6× typical
Rules failing somewhere10144 fewer than typical
Half its pages answer in160 ms210 ms24% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
10 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 15 points120,476 places up
Add a way to get in touchAct98 of 991 in 2
Worth 3 points26,513 places up
Show sources on guidesTrust37 of 991 in 2
Worth 2 points18,071 places up
Link straight to the final addressAccess98 of 991 in 2
Worth 1 point each9,931 places up each
Answer the first question right under itUnderstand36 of 991 in 121
Add real images to contentUnderstand37 of 992 in 3
Put figures in tablesUnderstand31 of 991 in 28
Show 4 more fixes
Worth under a point each
Add depth to thin pagesUnderstand8 of 993 in 7
Add structured dataUnderstand5 of 991 in 3
Fix title lengthsUnderstand5 of 991 in 6
Remove ratings with no visible reviewsTrust1 of 9919 in 20
How AI reads this site
It reads mostly as online shops, and a little like software and SaaS. 2 changes would make it plainer.
It reads as
Online shopsIt says it is an organization.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Online shops
- Software and SaaS
- Law firms
What an assistant reads first
Home pageWhat it says
TitleFree eCard Maker — Birthday, Love & More
DescriptionCreate and send beautiful eCards for free — birthdays, love, thank you, graduation, Christmas & more. Stunning themes, instant sharing. No signup required!
First headingFree Online eCard Maker — Send Beautiful Cards for Any Occasion
Openingdesign beautiful cards for any occasion. share a link. wait for their answer. free & no signup required.
2 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Online shops. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On instantecard.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Online shops. Keep the title under 60 characters and lead with the service, not the name.
- Give each kind of work a page of its own
It reads close to Software and SaaS as well as Online shops. Mixed on one page, neither reads plainly.
Agent instructions
On instantecard.com, find where the site mixes Online shops with Software and SaaS, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.