- Middle site
- 91
- Ahead by
- 4
Worth the mostLink straight to the final address+2
optimumnutrition.com
Top 5%of the 367 sites in Online shops, at #17
It scores 93.
A score says pages are well formed. It does not say an assistant cites the site.
Describe images
93 now95 with itTop 5% from 93
#13,909to#4,9478,962 places up100 of its 100 pages fail it. 2 in 7 ranked sites pass it.
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Where it ranks
Held at 93 for its last 4 reads.
Beside it on the board
- #13,907komodomegatours.com93
- #13,908fullerpaving.net93
- #13,909optimumnutrition.com93
- #13,910southersconstruction.com93
- #13,911sidingcontractorsindianapolis.com93
4,307 sites score 93. A tie goes to the site with faster, leaner pages that say more and keep improving.
Where it stands
Each stage against the middle site. It trails on Trust.
- Middle site
- 59
- Ahead by
- 26
Worth the mostDescribe images+2
- Middle site
- 98
- Behind by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page57134.4× typical
Words a page1,0333942.6× typical
Rules failing somewhere11143 fewer than typical
Half its pages answer in354 ms210 ms69% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
11 fixes. The first 4 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 2 points each8,962 places up each
Describe imagesUnderstand100 of 1002 in 7
Fix description lengthsUnderstand71 of 1001 in 11
Link straight to the final addressAccess99 of 1001 in 2
Worth 1 point6,482 places up
Fix title lengthsUnderstand24 of 1001 in 6
Show 7 more fixes
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Settle on one addressAccessAbout the whole site2 in 3
List your profiles in your structured dataTrustAbout the whole site4 in 5
Use one main headingUnderstand9 of 1001 in 4
Remove ratings with no visible reviewsTrust2 of 10019 in 20
Replace unsupported sales claimsTrust2 of 1002 in 3
Add depth to thin pagesUnderstand1 of 1003 in 7
How AI reads this site
It reads mostly as online shops. 2 changes would make it plainer.
It reads as
Online shopsIt says it is an organization.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Online shops
- Software and SaaS
- Agencies and studios
What an assistant reads first
Home pageWhat it says
TitleOptimum Nutrition
DescriptionDiscover Optimum Nutrition premium protein powders, sports nutrition, creatine, amino acids, vitamins, and performance supplements backed by science and trusted worldwide.
First headingOptimum Nutrition
OpeningSupplements don’t have to be complicated — let us show you.
2 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Online shops. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On optimumnutrition.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Online shops. Keep the title under 60 characters and lead with the service, not the name.
- Rewrite the description
Its description is 171 characters and is cut off in results.
Agent instructions
On optimumnutrition.com, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.