- Middle site
- 91
- Behind by
- 13
Worth the mostFix pages that fail to load+5
powerdns.com
74 of 100ahead of 41% of the sites mttr has read
Its strongest stage is Understand, at 60 against the middle site's 59. 1 fix, 6 points, take it to 80, into the top half of every site.
A score says pages are well formed. It does not say an assistant cites the site.
1 fix, 47,168 places up
- 74Now#153,078
- 80Add structured data#105,910
The top half of every site starts at 77. The middle site in Boston, MA scores 80.
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Where it ranks
Down 30,410 places since Oct 20, from #122,803. 3 points take it into the top half.
Beside it on the board
- #153,211eurobasket.com74
- #153,212bmwgroup-werke.com74
- #153,213powerdns.com74
- #153,2142030palette.org74
- #153,215zencoplumbing.com74
6,503 sites score 74. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Boston, MA
- #1bbwbasementwaterproofingboston.com99
- #2paintingcompanyboston.com99
- #3bostonlocksmith247.com99
- #298powerdns.com74
The middle site in Boston, MA scores 80.
Where it stands
Each stage against the middle site. It trails on Access and Act.
- Middle site
- 59
- Ahead by
- 1
Worth the mostAdd structured data+6
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Behind by
- 1
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read964452 more than typical
Links a page38133× typical
Words a page53339435% above typical
Rules failing somewhere1514About typical
Half its pages answer in80 ms210 ms62% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
15 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points each47,303 places up each
Add structured dataUnderstand57 of 961 in 3
Add a tap-to-call linkAct59 of 961 in 3
Worth 5 points38,881 places up
Fix pages that fail to loadAccess37 of 963 in 4
Worth 1 point each7,098 places up each
Link straight to the final addressAccess58 of 961 in 2
Describe imagesUnderstand22 of 962 in 7
Fix title lengthsUnderstand21 of 961 in 6
Show 9 more fixes
Worth under a point each
Link to orphaned pagesAccessAbout the whole site3 in 4
Match structured data to the pageUnderstand1 of 963 in 7
Add an llms.txtAccessAbout the whole site1 in 4
Fix description lengthsUnderstand16 of 961 in 11
Set a share imageUnderstand29 of 962 in 7
Use one main headingUnderstand9 of 961 in 4
Set each page's canonical addressAccess3 of 962 in 5
Replace unsupported sales claimsTrust2 of 962 in 3
Add a way to get in touchAct1 of 961 in 2
How AI reads this site
It reads mostly as software and SaaS, and a little like agencies and studios. 5 changes would make it plainer.
It reads as
Software and SaaSIt says it is in Boston.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Software and SaaS
- Agencies and studios
- Manufacturers and suppliers
What an assistant reads first
Home pageWhat it says
TitleHome
DescriptionBoost subscriber performance by up to 25% for less than 1% of your overall 5G network investment.
First headingSingle Pane of Glass
OpeningIntelligently distributes traffic for optimal performance and high availability.
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Software and SaaS. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On powerdns.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Software and SaaS. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Home” and “Single Pane of Glass”.
Agent instructions
On powerdns.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Software and SaaS.
- Name Boston in the first words
The site is in Boston, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On powerdns.com, name Boston in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On powerdns.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Software and SaaS), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Agencies and studios as well as Software and SaaS. Mixed on one page, neither reads plainly.
Agent instructions
On powerdns.com, find where the site mixes Software and SaaS with Agencies and studios, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.