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urbanair.com, read 4 days ago. Back to the report

95 to 100 in 4 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

9595 nownow971top 1%9929931004full marks

Now #6,165 of 263,873Step 1 top 1%Step 4 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Link straight to the final address

    +2 points, to 97, and #2,065, 4,100 places up, and into the top 1%

    Point links and the sitemap at the final address, not at one that redirects.

    99 pages

    See the pages
    • /alabama-trussville
    • /arizona-mesa
    • /arkansas-benton
    • /arkansas-conway
    • /california-fullerton
    • /california-palmdale
    • /california-rowland-heights
    • /colorado-aurora
    • /connecticut-waterbury
    • /florida-altamonte-springs
    • and 89 more in the copied plan
  2. 2

    Set a share image

    +2 points, to 99

    Set og:image so links to the page carry a picture.

    97 pages

    See the pages
    • /alabama-trussville
    • /arizona-mesa
    • /arkansas-benton
    • /arkansas-conway
    • /california-fullerton
    • /california-palmdale
    • /california-rowland-heights
    • /colorado-aurora
    • /connecticut-waterbury
    • /florida-altamonte-springs
    • and 87 more in the copied plan
  3. 3

    Fix description lengths

    Under a point

    Write a meta description of 70 to 165 characters that summarizes the page.

    14 pages

    See the pages
    • /california-rowland-heights
    • /florida-altamonte-springs
    • /florida-orlando-hamlin
    • /illinois-fairview-heights
    • /michigan-commerce-township
    • /michigan-sterling-heights
    • /nevada-las-vegas-north-west
    • /nevada-las-vegas-west
    • /ohio-westlake/group-pass
    • /pennsylvania-pittsburgh-east
    • and 4 more in the copied plan
  4. 4

    Describe images

    +1 point, to 100, and full marks

    Describe every content image in its alt text.

    6 pages

    See the pages
    • /
    • /locations
    • /ohio-westlake/camps
    • /ohio-westlake/group-events
    • /ohio-westlake/group-pass
    • /texas-bedford
8 more, to tidy up after 100
  1. 5

    Settle on one address

    Under a point

    Redirect http, https, www, and the bare domain to one address, so the site is not indexed as several.

    Once, for the whole site

  2. 6

    Phrase headings as questions

    Under a point

    Phrase at least one heading as the question a person would ask.

    1 page

    See the pages
    • /ohio-westlake/kids-birthday-parties
  3. 7

    Put the text in the HTML

    Under a point

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    1 page

    See the pages
    • /ohio-westlake/kids-birthday-parties
  4. 8

    Add lists or tables

    Under a point

    Add a table, a list, or a definition list. Assistants quote these more readily than prose.

    1 page

    See the pages
    • /ohio-westlake/kids-birthday-parties
  5. 9

    Add real images to content

    Under a point

    Add a photo, drawing, or chart as an img with alt text. A CSS background image has no alt text and is not read as part of the page.

    1 page

    See the pages
    • /ohio-westlake/kids-birthday-parties
  6. 10

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    1 page

    See the pages
    • /ohio-westlake/kids-birthday-parties
  7. 11

    Add structured data

    Under a point

    Add valid JSON-LD that says what the page is.

    1 page

    See the pages
    • /locations
  8. 12

    Add a tap-to-call link

    Under a point

    Add a tap-to-call phone link.

    The home page

What else the read found

Half its pages start answering within 304 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /1.9 s
  • /ohio-westlake/group-events1.9 s
  • /ohio-westlake/camps1.9 s
  • /tennessee-murfreesboro1.6 s
  • /washington-marysville1.6 s

Fastest: /ohio-westlake/group-pass, 79 ms. Heaviest: /michigan-grand-rapids, 93 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • WordPressPlatform
  • Next.jsFramework
  • CloudflareHosting
  • VercelHosting
  • Google Tag ManagerAnalytics
  • BootstrapLibrary

From the structured data on its home page, as the site says it: an Organization named Urban Air Adventure Park. mttr does not check the profiles it names.

  • Facebookurbanair
  • Xurbanairpark
  • Instagramurbanairpark
  • YouTubeUATrampolinePark
pages with strong signs
0
hidden characters
0
chat, markdown or placeholders left in
0
dashes per 1,000 words
1.6

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 2: Add a tap-to-call link and Describe images1 page
  • /california-rowland-heights fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /florida-altamonte-springs fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /florida-orlando-hamlin fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /illinois-fairview-heights fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /locations fails 3: Add structured data, Describe images and Link straight to the final address1 page
  • /michigan-commerce-township fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /michigan-sterling-heights fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /nevada-las-vegas-north-west fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /nevada-las-vegas-west fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /pennsylvania-pittsburgh-east fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page
  • /texas-corpus-christi fails 3: Fix description lengths, Link straight to the final address and Set a share image1 page

And 85 more parts of the site.

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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