- Middle site
- 91
- Behind by
- 8
Worth the mostSet each page's canonical address+6
www2.optimalblue.com
59 of 100ahead of 16% of the sites mttr has read
It comes closest to the middle site on Understand, at 53 against 59. 3 fixes, 22 points, take it to 81, into the top half of every site. Gemini does not cite it yet when asked “Which high yield savings accounts pay the most right now?”; it cites 4 other sites. See the answer
A score says pages are well formed. It does not say an assistant cites the site.
3 fixes, 122,301 places up
- 59Now#219,558
- 68Add a way to get in touch#187,061
- 75Add a tap-to-call link#146,115
- 81Set each page's canonical address#97,257
The top half of every site starts at 77. The middle site in Plano, TX scores 85.
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Where it ranks
Down 3,282 places since Oct 14, from #216,809. 18 points take it into the top half.
Beside it on the board
- #220,089shishka.neocities.org59
- #220,090gf.wiretarget.com59
- #220,091www2.optimalblue.com59
- #220,092inherently.xyz59
- #220,093cobyzaby.neocities.org59
3,360 sites score 59. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Plano, TX
- #1lowes-chimneysweep.com99
- #2guttersolutionsoftexas.com99
- #3planolocksmithmaster.com98
- #146www2.optimalblue.com59
The middle site in Plano, TX scores 85.
Where it stands
Each stage against the middle site. It trails on all four.
- Middle site
- 59
- Behind by
- 6
Worth the mostAdd structured data+5
- Middle site
- 98
- Behind by
- 26
Worth the mostShow when guides were updated+3
- Middle site
- 57
- Behind by
- 57
Worth the mostAdd a way to get in touch+9
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page45133.5× typical
Words a page6673941.7× typical
Rules failing somewhere22148 more than typical
Half its pages answer in170 ms210 ms19% faster than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
22 fixes. The first 10 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 9 points33,030 places up
Add a way to get in touchAct100 of 1001 in 2
Worth 7 points24,769 places up
Add a tap-to-call linkAct100 of 1001 in 3
Worth 6 points20,436 places up
Set each page's canonical addressAccess100 of 1002 in 5
Worth 5 points16,767 places up
Add structured dataUnderstand100 of 1001 in 3
Worth 3 points9,464 places up
Show when guides were updatedTrust45 of 1003 in 5
Worth 2 points each6,416 places up each
Answer the first question right under itUnderstand45 of 1001 in 121
Match structured data to the pageUnderstand46 of 1003 in 7
Phrase headings as questionsUnderstand45 of 1001 in 10
Name the publisherTrust45 of 1003 in 4
Fix title lengthsUnderstand63 of 1001 in 6
Show 12 more fixes
Worth 1 point each3,282 places up each
Put figures in tablesUnderstand44 of 1001 in 28
Add lists or tablesUnderstand31 of 1001 in 2
Show sources on guidesTrust14 of 1001 in 2
Add breadcrumb dataUnderstand45 of 1001 in 2
Add depth to thin pagesUnderstand12 of 1003 in 7
Fix description lengthsUnderstand28 of 1001 in 11
Worth under a point each
Settle on one addressAccessAbout the whole site2 in 3
Add an llms.txtAccessAbout the whole site1 in 4
Put the text in the HTMLAccess2 of 1002 in 3
Describe imagesUnderstand4 of 1002 in 7
Replace unsupported sales claimsTrust3 of 1002 in 3
Use one main headingUnderstand2 of 1001 in 4
How AI reads this site
It reads mostly as lending, insurance and finance, and a little like software and SaaS. 5 changes would make it plainer.
It reads as
Lending, insurance and financeIt says it is in Plano.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Lending, insurance and finance
- Software and SaaS
- Real estate
What an assistant reads first
Home pageWhat it says
TitleOptimal Blue | End-to-End Capital Markets Technology | Optimal Blue
DescriptionOptimal Blue delivers industry-leading pricing, hedging, trading, and analytics solutions for mortgage lenders seeking operational excellence.
First headingPROVEN PERFORMANCE. UNRIVALED ACCURACY.
OpeningOur end-to-end capital markets platform helps lenders improve pricing accuracy, protect margin, and realize measurable value through cloud-native technology, automation, data, and connected workflows.
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Lending, insurance and finance. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On www2.optimalblue.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Lending, insurance and finance. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Optimal Blue | End-to-End Capital Markets Technology | Optimal Blue” and “PROVEN PERFORMANCE. UNRIVALED ACCURACY.”.
Agent instructions
On www2.optimalblue.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Lending, insurance and finance.
- Name Plano in the first words
The site is in Plano, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On www2.optimalblue.com, name Plano in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On www2.optimalblue.com, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits Lending, insurance and finance), with its name, address, phone and sameAs links to its own profiles.
- Give each kind of work a page of its own
It reads close to Software and SaaS as well as Lending, insurance and finance. Mixed on one page, neither reads plainly.
Agent instructions
On www2.optimalblue.com, find where the site mixes Lending, insurance and finance with Software and SaaS, and give each its own page, linked from the home page, so each page is about one thing.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Gemini cites 4 sites, not this site
A question people ask about lending, insurance and finance, asked as a person would. These questions name no place.
Which high yield savings accounts pay the most right now?
Gemini
Top-tier high-yield savings accounts (HYSAs) generally offer annual percentage yields (APYs) between 4.25% and 5.00% APY, with the absolute market leaders clustering around 4.30% to 4.50% APY for standard configurations. Nationally available options leading the market include:
- 1Pibank Savings
- ~4.40% APY (no minimum balance requirements)
- 2Openbank High Yield Savings
- ~4.35% APY (includes a promotional rate boost for new customers; $500 minimum opening…
- 3Elevault High-Yield Savings
- ~4.34% APY (on balances up to $500,000)
- 1
What the cited sites pass that it fails
Fix them from the action plan- Set each page's canonical address2 of 2 cited sites pass it; you fail it on 100 pages.
- Add a way to get in touch2 of 2 cited sites pass it; you fail it on 100 pages.
- Add structured data2 of 2 cited sites pass it; you fail it on 100 pages.