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youtube.com, read 6 hours ago. Back to the report

64 to 100 in 8 steps

Do them in this order. Each step says what to change, on which pages, and what it adds. Hand the whole plan to your agent, or work through it yourself.

6464 nownow791top 50%8629039349559869971008full marks

Now #204,205 of 263,590Step 1 top 50%Step 8 full marks

Worked out from this read, with every step before it done. A score says pages are well formed. It does not say an assistant cites the site.

The steps

Each is one change across the pages named. When one is live, read the site again and mttr marks it done.

  1. 1

    Add a way to get in touch

    +15 points, to 79, and #114,332, 89,873 places up, and into the top 50%

    Give the page a form or a clear link to request a quote or get in touch.

    99 pages, 97 of them under /intl/

    See the pages
    • /intl/ALL_ae/kids
    • /intl/ALL_ar/kids
    • /intl/ALL_at/kids
    • /intl/ALL_au/kids
    • /intl/ALL_az/kids
    • /intl/ALL_ba/kids
    • /intl/ALL_be/kids
    • /intl/ALL_bg/kids
    • /intl/ALL_bh/kids
    • /intl/ALL_bo/kids
    • and 89 more in the copied plan
  2. 2

    Add structured data

    +7 points, to 86

    Add valid JSON-LD that says what the page is.

    99 pages, 97 of them under /intl/

    See the pages
    • /
    • /intl/ALL_ae/kids
    • /intl/ALL_ar/kids
    • /intl/ALL_at/kids
    • /intl/ALL_au/kids
    • /intl/ALL_az/kids
    • /intl/ALL_ba/kids
    • /intl/ALL_be/kids
    • /intl/ALL_bg/kids
    • /intl/ALL_bh/kids
    • and 89 more in the copied plan
  3. 3

    Use one main heading

    +4 points, to 90

    Give the page exactly one h1 that says what it is about.

    87 pages, 84 of them under /intl/

    See the pages
    • /
    • /intl/ALL_ae/kids
    • /intl/ALL_ar/kids
    • /intl/ALL_at/kids
    • /intl/ALL_au/kids
    • /intl/ALL_az/kids
    • /intl/ALL_be/kids
    • /intl/ALL_bh/kids
    • /intl/ALL_bo/kids
    • /intl/ALL_br/kids
    • and 77 more in the copied plan
  4. 4

    Describe images

    +3 points, to 93

    Describe every content image in its alt text.

    77 pages under /intl/

    See the pages
    • /intl/ALL_ae/kids
    • /intl/ALL_ar/kids
    • /intl/ALL_at/kids
    • /intl/ALL_au/kids
    • /intl/ALL_be/kids
    • /intl/ALL_bh/kids
    • /intl/ALL_bo/kids
    • /intl/ALL_br/kids
    • /intl/ALL_by/kids
    • /intl/ALL_ca/kids
    • and 67 more in the copied plan
  5. 5

    Fix title lengths

    +2 points, to 95

    Write a title of 15 to 65 characters that leads with what the page covers.

    65 pages, 64 of them under /intl/

    See the pages
    • /
    • /intl/ALL_ar/kids
    • /intl/ALL_az/kids
    • /intl/ALL_ba/kids
    • /intl/ALL_be/kids
    • /intl/ALL_bg/kids
    • /intl/ALL_bo/kids
    • /intl/ALL_by/kids
    • /intl/ALL_cl/kids
    • /intl/ALL_co/kids
    • and 55 more in the copied plan
  6. 6

    Link straight to the final address

    +3 points, to 98

    Point links and the sitemap at the final address, not at one that redirects.

    99 pages, 97 of them under /intl/

    See the pages
    • /intl/ALL_ae/kids
    • /intl/ALL_ar/kids
    • /intl/ALL_at/kids
    • /intl/ALL_au/kids
    • /intl/ALL_az/kids
    • /intl/ALL_ba/kids
    • /intl/ALL_be/kids
    • /intl/ALL_bg/kids
    • /intl/ALL_bh/kids
    • /intl/ALL_bo/kids
    • and 89 more in the copied plan
  7. 7

    Fix description lengths

    +1 point, to 99

    Write a meta description of 70 to 165 characters that summarizes the page.

    41 pages, 40 of them under /intl/

    See the pages
    • /intl/ALL_az/kids
    • /intl/ALL_ba/kids
    • /intl/ALL_bg/kids
    • /intl/ALL_by/kids
    • /intl/ALL_cz/kids
    • /intl/ALL_dk/kids
    • /intl/ALL_ee/kids
    • /intl/ALL_es/kids
    • /intl/ALL_fi/kids
    • /intl/ALL_fr/kids
    • and 31 more in the copied plan
  8. 8

    Set a share image

    +1 point, to 100, and full marks

    Set og:image so links to the page carry a picture.

    34 pages under /intl/

    See the pages
    • /intl/ALL_az/kids
    • /intl/ALL_ba/kids
    • /intl/ALL_bg/kids
    • /intl/ALL_by/kids
    • /intl/ALL_cz/kids
    • /intl/ALL_dk/kids
    • /intl/ALL_ee/kids
    • /intl/ALL_fi/kids
    • /intl/ALL_ge/kids
    • /intl/ALL_gh/kids
    • and 24 more in the copied plan
6 more, to tidy up after 100
  1. 9

    Put the text in the HTML

    Under a point

    Put the page text in the HTML the server sends. Most AI crawlers do not run scripts.

    The home page

  2. 10

    Match structured data to the page

    Under a point

    Use the schema type that matches the page: Article for guides, Service or Product for offers, Organization or WebSite for the home page.

    The home page

  3. 11

    Add depth to thin pages

    Under a point

    Add true, specific detail until the page covers its subject.

    The home page

  4. 12

    Compress pages

    Under a point

    Turn on gzip or Brotli for HTML on the server or CDN.

    Once, for the whole site

  5. 13

    Add an llms.txt

    Under a point

    Add /llms.txt: a short plain text map of the site for assistants. Its effect is unproven, so treat it as cheap insurance.

    Once, for the whole site

  6. 14

    Set each page's canonical address

    Under a point

    Add a canonical link that points to the page itself.

    2 pages

    See the pages
    • /intl/ar/kids
    • /videomasthead

Done since the first read

  1. Show every FAQ question on the page

    Done, seen on the read of October 24. It failed on 28 pages before.

  2. Fix pages that fail to load

    Done, seen on the read of October 24. It failed on 8 pages before.

  3. Add a tap-to-call link

    Done, seen on the read of October 24. It failed on 950 pages before.

  4. Replace unsupported sales claims

    Done, seen on the read of October 24. It failed on 2 pages before.

What else the read found

Half its pages start answering within 100 ms, inside the 800 ms a crawler is patient with. One fetch a page, the way a crawler sees it.

  • /intl/ALL_eg/kids578 ms
  • /intl/ALL_kw/kids517 ms
  • /intl/ALL_lb/kids502 ms
  • /intl/ALL_jo/kids502 ms
  • /intl/ALL_nz/kids493 ms

Fastest: /intl/ALL_ca/kids, 21 ms. Heaviest: the home page, 265 KB.

Read from its home page’s code and the headers its server sent. A tool that loads later, or only on other pages, is not seen here.

  • Google FontsFonts
pages with strong signs
16
hidden characters
31
chat, markdown or placeholders left in
0
dashes per 1,000 words
0.6
  • /intl/ALL_ae/kids hidden characters a reader cannot see
  • /intl/ALL_bh/kids hidden characters a reader cannot see
  • /intl/ALL_eg/kids hidden characters a reader cannot see
  • /intl/ALL_iq/kids hidden characters a reader cannot see
  • /intl/ALL_jo/kids hidden characters a reader cannot see

A sign is not proof. Hidden characters can carry a watermark or instructions meant for an AI, and they come off with a clean copy of the text.

  • / fails 6: Put the text in the HTML, Add structured data and Add depth to thin pages1 page
  • /videomasthead fails 6: Add a way to get in touch, Add structured data and Set each page's canonical address1 page
  • /myfamily fails 3: Add a way to get in touch, Use one main heading and Link straight to the final address1 page
  • /intl/ 97 fail a rule. Worst: /intl/ALL_by/kids, 8 rules97 pages

The read stopped at its page limit, so pages no link leads to cannot be told from pages it did not reach, and neither is reported.

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